Cowboy Jack's is a casual dining brand offering American comfort food, burgers, and bar service, serving families, sports fans, and nightlife guests, and known for rustic Western-themed interiors, patios and rooftop spaces, live entertainment, and lively happy-hour specials.
KEY FRANCHISE STATS
Franchisees
?
5
+
0%
0%
Franchise fee
?
$45,000
Investment
?
$1,458,000 - $6,130,000
Revenue (AUV)
?
Undisclosed
$0
+
n.a.
n.a.
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Cowboy Jack’s is a western-themed bar and restaurant franchise founded in 2008 in Plymouth, Minnesota. The concept was created to combine hearty American comfort food with fair pricing in a rustic Old West setting. The original location quickly gained popularity for its welcoming atmosphere, large portions, and lively bar environment.
Cowboy Jack’s was designed to serve as a neighborhood gathering place for families, friends, and sports fans. The franchise is headquartered in Minnesota and has expanded across the Upper Midwest.
Cowboy Jack’s operates multiple locations in states such as Minnesota, Wisconsin, and North Dakota. Each restaurant maintains a consistent western saloon theme with wood interiors, cowboy décor, and an energetic social setting. The brand emphasizes local engagement and repeat customer traffic.
Cowboy Jack’s differentiates itself through its western identity and bar-forward dining experience. The menu features burgers, steaks, wings, sandwiches, and classic American entrées paired with a full bar offering.
Initial investment
The initial investment required for a Cowboy Jack's franchise is
$1,458,000 - $6,130,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Cowboy Jack's offers 2 types of franchises:
Franchise Type
Initial Investment (Low–High)
Fully Remodeled Cowboy Jack’s Restaurant
$2,271,550 – $6,130,000
Second Generation Restaurant
$1,458,050 – $3,885,000
We are summarizing below the main costs associated with opening a Fully Remodeled Cowboy Jack’s Restaurant.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Type of Expenditure
Amount (Low–High)
Initial Fee
$45,000 – $45,000
Real Estate Acquisition
$3,000 – $5,000
Leasehold Improvements
$600,000 – $1,500,000
Lease Payments – 3 Months
$40,000 – $150,000
Initial Inventory
$70,000 – $120,000
Wages, Travel and Living Expenses During Training
$12,000 – $26,000
Furniture, Fixtures, Supplies, Inventory, Décor and Equipment
$1,000,000 – $3,000,000
Architectural, Engineering Fees
$30,000 – $90,000
Signage
$40,000 – $120,000
Point-of-Sale and Computer System
$10,000 – $25,500
Security System
$500 – $3,000
Liquor License Costs
$6,800 – $11,000
Additional License Costs
$2,500 – $5,000
Opening Advertising
$2,500 – $2,500
Insurance Premiums – 3 Months
$8,500 – $25,500
Employee Salaries – 3 Months
$150,000 – $600,000
Miscellaneous
$150,000 – $200,000
Additional Funds – 3 Months
$100,750 – $201,500
Total
$2,271,550 – $6,130,000
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Cowboy Jack's offers 2 types of franchises:
Franchise Type
Initial Investment (Low–High)
Fully Remodeled Cowboy Jack’s Restaurant
$2,271,550 – $6,130,000
Second Generation Restaurant
$1,458,050 – $3,885,000
We are summarizing below the main costs associated with opening a Fully Remodeled Cowboy Jack’s Restaurant.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Type of Expenditure
Amount (Low–High)
Initial Fee
$45,000 – $45,000
Real Estate Acquisition
$3,000 – $5,000
Leasehold Improvements
$600,000 – $1,500,000
Lease Payments – 3 Months
$40,000 – $150,000
Initial Inventory
$70,000 – $120,000
Wages, Travel and Living Expenses During Training
$12,000 – $26,000
Furniture, Fixtures, Supplies, Inventory, Décor and Equipment
$1,000,000 – $3,000,000
Architectural, Engineering Fees
$30,000 – $90,000
Signage
$40,000 – $120,000
Point-of-Sale and Computer System
$10,000 – $25,500
Security System
$500 – $3,000
Liquor License Costs
$6,800 – $11,000
Additional License Costs
$2,500 – $5,000
Opening Advertising
$2,500 – $2,500
Insurance Premiums – 3 Months
$8,500 – $25,500
Employee Salaries – 3 Months
$150,000 – $600,000
Miscellaneous
$150,000 – $200,000
Additional Funds – 3 Months
$100,750 – $201,500
Total
$2,271,550 – $6,130,000
Franchise Disclosure Document
Below is Cowboy Jack's's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Cowboy Jack's had 10 total units in 2025, of which 5 were franchised-owned and 5 company-owned.
Frequently Asked Questions
What is the royalty fee?
The royalty fee for a Cowboy Jack's franchise is 5.00%. In addition, you would have to pay the advertising (or national brand fund) fee of 1.00%.
What is the total investment?
The initial investment required for a Cowboy Jack's franchise is $1,458,000 - $6,130,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee?
The initial franchise fee for a Cowboy Jack's franchise is $45,000. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.
Cowboy Jack’s offers a structured and multi-phase training program to prepare franchisees and their teams for successful restaurant operations. The training is designed to cover everything from setup to opening and post-launch support.
Initial Training Program After signing the franchise agreement, Cowboy Jack’s provides training to the franchisee and their management staff. This includes operational instruction aligned with the brand's systems, procedures, and customer service standards. Completion of this training is required before opening.
On-Site Opening Assistance An Opening Team, consisting of at least four trainers and one senior franchise development member, is sent to the franchisee’s location. They remain on-site for a minimum of nine days after opening to help implement Cowboy Jack’s systems and train staff. If additional days are needed, the franchisee pays a per diem fee and travel expenses for each extra day.
Ongoing Training Support Cowboy Jack’s provides follow-up training if new managers are hired or if the franchisor deems additional training necessary. This ensures the restaurant remains aligned with the brand's standards throughout the life of the franchise. Continuous operational and marketing support is also available to aid performance and growth.
Territory Protection
Cowboy Jack’s grants franchisees a Designated Market Area, typically a 25-mile radius around their location, where the franchisor will not open another Cowboy Jack’s restaurant if the franchisee remains in compliance. However, this area is not exclusive, and no rights to additional or surrounding areas are granted.
The franchisor may still operate in special venues like airports, colleges, or stadiums within the territory. It also retains rights to sell products through wholesale, internet, or other channels, even inside a franchisee’s area, without compensating the franchisee.