Jerk King is a fast-casual restaurant specializing in authentic Caribbean jerk cuisine, offering bold flavors and a variety of traditional dishes in a vibrant setting.
KEY FRANCHISE STATS
Franchisees
?
0
+
n.a.
n.a.
Franchise fee
?
$30,000
Investment
?
$248,000 - $471,000
Revenue (AUV)
?
Undisclosed
$0
+
n.a.
n.a.
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Jerk King is a fast-casual Caribbean restaurant franchise known for its bold, authentic flavors and vibrant cultural roots. Founded in Toronto, Canada, in 2022 by Johnson Osei—originally under the name Marcus Garvey Restaurant—the brand rebranded to Jerk King as it expanded its culinary footprint.
The company is now headquartered in Bloomington, Minnesota, and began offering franchise opportunities in 2023.
Jerk King specializes in traditional Caribbean dishes, including jerk chicken, oxtail, roti, plantains, and dumplings. What sets the brand apart is its proprietary marinade recipes, crafted in-house to deliver a flavor profile exclusive to Jerk King locations.
Jerk King stands out in the competitive fast-casual market by offering a unique blend of authentic Caribbean cuisine and a proven business model. Its commitment to quality, culture, and community makes it an appealing choice for entrepreneurs seeking to bring a taste of the Caribbean to their local markets.
Initial investment
The initial investment required for a Jerk King franchise is
$248,000 - $471,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$30,000
Training Expenses
$2,000 – $4,000
Real Property (if leased)
$18,000 – $30,000
Development Costs
$75,000 – $200,000
Equipment Leases
$7,500 – $10,500
Computer and POS System Purchase
$3,426 – $5,000
POS Credit Card Processing Fees
As POS vendor requires
Products / Inventory (except food items)
$27,000 – $29,500
Food Items
$4,000 – $5,000
Security Deposits
$11,000 – $15,000
Organizational Expense
$6,000 – $8,000
Uniforms
$1,500 – $2,000
Signage
$20,000 – $80,000
Insurance
$8,400
Grand Opening Advertising
$2,000 – $4,000
Additional Funds (Initial Period – 3 Months)
$32,000 – $40,000
Total Estimated Initial Investment
$247,826 – $471,400
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Type of Expenditure
Amount
Initial Franchise Fee
$30,000
Training Expenses
$2,000 – $4,000
Real Property (if leased)
$18,000 – $30,000
Development Costs
$75,000 – $200,000
Equipment Leases
$7,500 – $10,500
Computer and POS System Purchase
$3,426 – $5,000
POS Credit Card Processing Fees
As POS vendor requires
Products / Inventory (except food items)
$27,000 – $29,500
Food Items
$4,000 – $5,000
Security Deposits
$11,000 – $15,000
Organizational Expense
$6,000 – $8,000
Uniforms
$1,500 – $2,000
Signage
$20,000 – $80,000
Insurance
$8,400
Grand Opening Advertising
$2,000 – $4,000
Additional Funds (Initial Period – 3 Months)
$32,000 – $40,000
Total Estimated Initial Investment
$247,826 – $471,400
Franchise Disclosure Document
Below is Jerk King's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Jerk King had 1 total units in 2025, of which 0 were franchised-owned and 1 company-owned.
Frequently Asked Questions
What is the royalty fee of
Jerk King
?
The royalty fee for a Jerk King franchise is 5.00%. In addition, you would have to pay the advertising (or national brand fund) fee of 3.00%.
What is the total investment of
Jerk King
?
The initial investment required for a Jerk King franchise is $248,000 - $471,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee of
Jerk King
?
The initial franchise fee for a Jerk King franchise is $30,000. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.
What is the average revenue (Average Unit Volume) of
Jerk King
?
Jerk King does not disclose the average unit volume (average revenue) in its FDD.
The average unit volume (average revenue) for a Jerk King franchise is $0.
Jerk King provides a comprehensive training program to prepare franchisees and their management for running a successful restaurant operation. The training programs offered by the franchisor include the following:
Initial Training Program: This mandatory program is required for the franchisee (if an individual) and up to two Business Managers. It must be completed at least one month before opening the restaurant. The program is provided at no additional charge for three individuals and includes classroom and hands-on instruction. If a trainee fails to complete it successfully, they may retake the next session without charge; however, failure again may lead to termination of the franchise agreement.
Training for Replacement Personnel: Any Business Managers hired after opening must attend the Initial Training Program at a cost of $50 per hour per person, plus travel and lodging expenses. This ensures all new management staff meet operational standards.
On-Site Training or Assistance: Jerk King offers on-site support, especially for franchisees opening their first restaurant. Although not mandatory, this training is subject to the franchisor’s discretion and availability.
Territory Protection
Jerk King provides franchisees with a defined geographic area known as a “Protected Territory,” within which the franchisor agrees not to operate or license another restaurant under the same brand.
This territory is typically a specific radius around the franchised location and is formally outlined in Exhibit A of the Franchise Agreement. During the term of the agreement, the franchisor cannot alter the territory, and franchisees are not granted rights of first refusal or options for adjacent areas.
However, the protection comes with notable limitations. Jerk King and its affiliates reserve the right to operate businesses under different trademarks both inside and outside the territory, including non-traditional venues like airports or stadiums.