Splash and Dash Groomerie & Boutique

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Splash and Dash Groomerie & Boutique

Pets
Grooming

Splash and Dash Groomerie & Boutique Franchise FDD, Costs & Fees (2025)

Splash and Dash offers pet grooming and boutique services, providing pampering, grooming, and pet supplies for furry companions in a comfortable setting.

Splash and Dash Groomerie & Boutique is a pet grooming and retail franchise founded in 2009 by Dan J. Barton in Palm Desert, California. Headquartered in St. Petersburg, Florida, the company began franchising in 2014.

It offers a range of services, including grooming, bathing, and pet products, through its boutique-style locations.

The franchise differentiates itself with a unique membership model that provides unlimited monthly bath and brush services for a flat fee, starting at $39.95. This approach ensures predictable revenue streams and encourages frequent customer visits.

Additionally, Splash and Dash offers a clean, fresh environment devoid of typical pet odors, enhancing the customer experience.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial franchise fee$60,000 - $60,000
Security deposits, utility deposits, business licenses, and other prepaid expenses$250 - $1,500
Rent (one month)$3,000 - $4,500
Lease security deposit$3,000 - $9,000
Leasehold improvements$75,000 - $150,000
Architectural$3,000 - $15,000
Construction Project Management$18,500 - $18,500
Furniture, fixtures, and equipment$22,000 - $50,000
Grooming equipment and supplies$18,000 - $50,000
Computer, point-of-sale, and status display systems$5,500 - $8,000
Video camera system$2,500 - $4,500
Office expenses$350 - $1,000
Insurance (6 months)$600 - $1,500
Building signage$7,500 - $12,500
Opening inventory and supplies$8,000 - $10,500
Professional fees (lawyer, accountant, etc.)$500 - $4,000
Market introduction plan / pre-opening marketing$10,000 - $12,000
Travel, lodging and meals for training programs$4,000 - $6,000
Training fee at a current location (5 days)$2,500 - $2,500
Additional funds (for first 3 months)$20,000 - $50,000
Total$264,200 - $471,000
Type of Expenditure Amount
Initial franchise fee$60,000 - $60,000
Security deposits, utility deposits, business licenses, and other prepaid expenses$250 - $1,500
Rent (one month)$3,000 - $4,500
Lease security deposit$3,000 - $9,000
Leasehold improvements$75,000 - $150,000
Architectural$3,000 - $15,000
Construction Project Management$18,500 - $18,500
Furniture, fixtures, and equipment$22,000 - $50,000
Grooming equipment and supplies$18,000 - $50,000
Computer, point-of-sale, and status display systems$5,500 - $8,000
Video camera system$2,500 - $4,500
Office expenses$350 - $1,000
Insurance (6 months)$600 - $1,500
Building signage$7,500 - $12,500
Opening inventory and supplies$8,000 - $10,500
Professional fees (lawyer, accountant, etc.)$500 - $4,000
Market introduction plan / pre-opening marketing$10,000 - $12,000
Travel, lodging and meals for training programs$4,000 - $6,000
Training fee at a current location (5 days)$2,500 - $2,500
Additional funds (for first 3 months)$20,000 - $50,000
Total$264,200 - $471,000

Franchise Disclosure Document

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
2014
Franchisees

?

13
+
0%
0%
Franchise fee

?

$60,000
Investment

?

$264,000 - $471,000
Revenue (AUV)

?

Undisclosed
Upgrade

$500,000

+
n.a.
n.a.
Operating Profit

?

Upgrade

16.0%

Home based

?

No
Upgrade
No
Passive investment

?

No
Upgrade
No
FDD
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Competitors

Below are some of

Splash and Dash Groomerie & Boutique

key competitors in the

Grooming

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

13

New
+
0%
0%

$60,000

$264,000

$471,000

n.a.

$500,000

$xxx,xxx

87.0%

xx%

n.a.

16.0%

xx%

n.a.

8

New
+
0%
0%

$45,000

$727,000

$1,100,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

18

New
+
80%
80%

$49,900

$513,000

$1,318,000

n.a.

$1,387,000

$xxx,xxx

66.7%

xx%

n.a.

5.4%

xx%

n.a.

10

New
+
11%
11%

$69,500

$688,000

$1,510,000

n.a.

$1,450,000

$xxx,xxx

95.8%

xx%

n.a.

14.7%

xx%

n.a.

197

New
+
42%
42%

$49,900

$179,000

$419,000

n.a.

$740,000

$xxx,xxx

52.3%

xx%

n.a.

14.5%

xx%

n.a.

76

New
+
-5%
-5%

$19,950

$179,000

$203,000

n.a.

$307,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

82

New
+
811%
811%

$57,500

$180,000

$295,000

n.a.

$125,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

70

New
+
1650%
1650%

$45,000

$96,000

$188,000

n.a.

$203,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$10,000 - $20,000

$91,000

$451,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$62,500 - $185,000

$134,000

$304,000

n.a.

$1,602,000

$xxx,xxx

59.0%

xx%

n.a.

17.6%

xx%

n.a.

0

New
+
n.a.
n.a.

$44,900

$197,000

$371,000

n.a.

$437,000

$xxx,xxx

n.a.

xx%

n.a.

13.1%

xx%

n.a.

71

New
+
294%
294%

$49,900

$319,000

$500,000

n.a.

$457,000

$xxx,xxx

n.a.

xx%

n.a.

13.8%

xx%

n.a.

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Training

Splash and Dash Groomerie & Boutique offers a comprehensive training program to ensure franchisees are equipped to run their business successfully. The key programs are:

  1. Pre-Opening Training: This program is available to the Principal Executive and up to two employees. It includes five days of instruction at SD Franchise’s headquarters and an optional five days at a designated Splash and Dash location for an additional fee. Training covers operational, administrative, and marketing components.
  2. New Franchisee Training: Required for the Principal Executive and general manager (if different from the Principal Executive), this program includes online courses, five days of in-person instruction at the headquarters, and an optional five-day on-site training session. This must be completed at least four weeks prior to opening.
  3. Post-Opening Training: SD Franchise may mandate ongoing training for the Principal Executive and other employees in various formats. These sessions ensure continued alignment with system standards and operational updates.

Territory Protection

Splash and Dash offers territory protection through a “Protected Store Territory” defined in each franchise agreement. Within this area, the franchisor agrees not to open or license another Splash and Dash location offering similar goods and services.

The territory typically includes a three-mile radius or a population of 75,000 people, depending on which is smaller, and is confirmed either at the time of signing or later through a Location Acceptance Letter.

However, this protection has limitations. If a franchisee fails to meet minimum performance standards for two consecutive years, the franchisor reserves the right to reduce or eliminate territory protection.

Competitors

All American Pet Resorts

All American Pet Resorts is a luxury pet care franchise providing upscale boarding, daycare, and grooming services for dogs in a safe, clean, and caring environment.

Franchisees

?

10
+
11%
11%
Investment

?

$688,000 - $1,510,000
Pets
Grooming

Zoomin Groomin

Zoomin Groomin offers mobile pet grooming services, providing convenience and personalized care for pets in the comfort of their own surroundings.

Franchisees

?

70
+
1650%
1650%
Investment

?

$96,000 - $188,000
Pets
Grooming

WOOFIE'S

WOOFIE'S is a pet care franchise providing mobile pet grooming, dog walking, and pet sitting services, offering convenience and personalized care for pets.

Franchisees

?

82
+
811%
811%
Investment

?

$180,000 - $295,000
Pets
Grooming

Woof Gang Bakery & Grooming

Woof Gang Bakery & Grooming provides premium pet grooming services and high-quality pet products, ensuring that pets look and feel their best.

Franchisees

?

197
+
42%
42%
Investment

?

$179,000 - $419,000
Pets
Grooming

Wag N Wash

Wag N Wash offers pet grooming, self-wash stations, and retail products for pets, providing a convenient and enjoyable environment for pet owners and their furry companions.

Franchisees

?

18
+
80%
80%
Investment

?

$513,000 - $1,318,000
Pets
Grooming

TailWaggers Doggy Daycare

TailWaggers Doggy Daycare is a pet care franchise offering daycare, boarding, grooming, and training services for dogs, providing a safe and fun environment for pets to socialize and thrive.

Franchisees

?

8
+
0%
0%
Investment

?

$727,000 - $1,100,000
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