
Socks & Bottoms is a vibrant retail franchise specializing in novelty socks and underwear. Founded in 2018, the brand offers a wide range of products, including licensed sports team socks and character-themed underwear for all ages.
The company is headquartered in Belmont, Massachusetts and began franchising in 2022.
What sets Socks & Bottoms apart is its focus on fun, pop culture, and personal expression. The product lineup includes themes from Marvel, classic cartoons, and more, creating strong appeal across demographics.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Socks & Bottoms delivers a comprehensive training regimen to ensure franchisee preparedness and operational consistency:
Socks & Bottoms does not grant exclusive territory protection to its franchisees. Each franchisee operates within a "Designated Area" approved by the franchisor, but this area is non-exclusive. Franchisees may face competition from other Socks & Bottoms franchisees, company-owned outlets, or alternative distribution channels controlled by the franchisor.
The franchisor explicitly states that it retains the right to establish additional stores, authorize franchises, or engage in other forms of distribution within any area, including a franchisee’s Designated Area.
Moreover, there is no minimum geographic size required for a Designated Area. As such, franchisees must be prepared to compete even within their designated operational region.
Below are some of
Socks & Bottoms
key competitors in the
Fashion
sector.

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