Big Frog Custom T-Shirts Franchise FDD, Costs & Fees (2026)
Big Frog Custom T-Shirts specializes in creating personalized, custom-designed t-shirts using state-of-the-art printing technology.
KEY FRANCHISE STATS
Franchisees
?
74
+
-3%
-3%
Franchise fee
?
$60,000
Investment
?
$164,000 - $323,000
Revenue (AUV)
?
Undisclosed
$425,000
+
-9.7%
-9.7%
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Big Frog Custom T-Shirts & More, founded in 2007 in Clearwater, Florida, offers a unique franchising opportunity in the custom apparel industry. With its headquarters now located in Dunedin, Florida, Big Frog has expanded significantly. The franchise began its international expansion in 2008 by opening its Canadian headquarters in Edmonton.
Big Frog specializes in direct-to-garment printing, a method that sets it apart in the custom apparel market. They offer a wide range of decorating services, including screen printing, embroidery, and vinyl, catering to both small and large orders. This flexibility allows Big Frog to serve a diverse clientele, from individuals needing a single custom shirt to businesses requiring bulk orders.
The company's commitment to innovation is evident in its exclusive partnership with Axiom of America, making Big Frog the sole distributor of advanced direct-to-film printers, enhancing their service capabilities and reducing costs for franchisees.
Today, Big Frog continues to grow, with a goal of reaching 125 locations by 2026. The franchise's adaptability and commitment to quality have made it a leader in the custom apparel industry, providing a fun and profitable business opportunity for franchise owners.
Initial investment
The initial investment required for a Big Frog Custom T-Shirts franchise is
$164,000 - $323,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee, Standard
$60,000
Training Travel Expenses
$2,000 - $5,000
Lease Deposits and Store Build Out, Standard location
$15,000 - $50,000
Equipment, Furniture & Fixtures for Standard Franchise
$14,787 - $112,350
Computer System and Software
$7,200 - $12,760
Signs, Standard location
$4,500 - $13,000
Office Supplies
$1,500 - $4,000
Insurance
$1,500 - $3,000
Professional Fees
$1,500 - $3,000
Franchise Opening Costs, including Utility Deposits, Licenses
$1,000 - $2,000
Opening Inventory, Standard location
$5,000 - $6,000
Promotional and Advertising – 3 Months for Standard Franchise
$10,000
Additional Funds – 3 Months for Standard Franchise
$40,000 - $42,000
TOTAL - STANDARD FRANCHISE
$163,987 - $323,110
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Type of Expenditure
Amount
Initial Franchise Fee, Standard
$60,000
Training Travel Expenses
$2,000 - $5,000
Lease Deposits and Store Build Out, Standard location
$15,000 - $50,000
Equipment, Furniture & Fixtures for Standard Franchise
$14,787 - $112,350
Computer System and Software
$7,200 - $12,760
Signs, Standard location
$4,500 - $13,000
Office Supplies
$1,500 - $4,000
Insurance
$1,500 - $3,000
Professional Fees
$1,500 - $3,000
Franchise Opening Costs, including Utility Deposits, Licenses
$1,000 - $2,000
Opening Inventory, Standard location
$5,000 - $6,000
Promotional and Advertising – 3 Months for Standard Franchise
$10,000
Additional Funds – 3 Months for Standard Franchise
$40,000 - $42,000
TOTAL - STANDARD FRANCHISE
$163,987 - $323,110
Franchise Disclosure Document
Below is Big Frog Custom T-Shirts's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Big Frog Custom T-Shirts had 74 total units in 2025, of which 74 were franchised-owned and 0 company-owned.
Big Frog Custom T-Shirts & More provides comprehensive training to ensure franchisees are well-prepared to operate their stores successfully. This training encompasses various aspects of the business, from initial setup to ongoing operational support. Here's a breakdown of the training offered:
1. Headquarters Training:
Location: Dunedin, Florida.
Duration: Minimum of one week.
Focus: This training covers the foundational aspects of running a Big Frog franchise, including business operations, customer service, and the use of their advanced direct-to-garment printing technology.
2. On-Site Training:
Location: Franchisee’s store.
Duration: Four days.
Focus: Practical, hands-on training at the franchisee's location. This phase includes setting up the store, managing inventory, and understanding the workflow to ensure a smooth opening.
Territory Protection
Big Frog Custom T-Shirts & More provides territory protection to its franchisees, ensuring that each franchise owner has a designated area to operate without the risk of internal competition. This designated territory typically encompasses a residential population of up to 150,000, defined by zip codes or geographic boundaries.
The territory is structured to include areas with household incomes greater than $80,000, ensuring a viable customer base for the franchisee.
The protected territory helps franchisees build strong community ties and a loyal customer base, critical for the success of their business. By guaranteeing exclusive rights within their designated area, Big Frog minimizes overlap between franchises and supports a cooperative network among franchise owners.
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