Flip Flop Shops is a retail-footwear franchise offering branded flip flops, sandals, and casual shoes, serving shoppers who embrace a relaxed, beach-inspired lifestyle, and known for curated assortments, fun coastal-themed stores, and a “Free Your Toes” ethos.
KEY FRANCHISE STATS
Franchisees
?
47
+
-16%
-16%
Franchise fee
?
$30,000
Investment
?
$183,000 - $349,000
Revenue (AUV)
?
Undisclosed
$333,000
+
n.a.
n.a.
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Flip Flop Shops is a specialty retail franchise focused on flip-flops, sandals, casual footwear, and lifestyle accessories. The brand was founded in 2004 to deliver a beach-inspired shopping experience built around comfort and everyday style.
Flip Flop Shops operates retail stores designed for high-traffic locations, including shopping malls and tourist-driven areas. The concept targets consumers seeking relaxed, functional, and fashionable footwear.
Flip Flop Shops is headquartered in Citrus Heights, California, where the corporate team oversees brand development, merchandising, and franchise support. The company emphasizes a lifestyle-driven retail model that blends casual design with recognizable global footwear brands.
The brand began franchising in 2008, offering entrepreneurs the opportunity to operate independently owned Flip Flop Shops locations.
Initial investment
The initial investment required for a Flip Flop Shops franchise is
$183,000 - $349,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Fee
$30,000
On-site Opening Assistance and Evaluation
$1,000 to $5,000
Rent for First 3 Months
$12,900 to $18,000
Security Deposit
$5,000 to $15,000
Leasehold Improvements
$20,000 to $50,000
Signage
$8,000
Furniture, Fixtures, and Equipment
$15,000 to $22,000
Initial Training Expenses
$1,500 to $3,000, plus employee wages (if any)
Point of Sale and Computer Hardware and Software
$3,500 to $7,000
Initial Inventory and Supplies
$80,000 to $120,000
Professional Services
$2,500 to $5,000
Promotional Expenses
$2,500 to $5,000
Insurance
$1,000 to $6,000
Additional Funds – 3 Months
$0 to $55,000
Total
$182,900 to $349,000
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Type of Expenditure
Amount
Initial Fee
$30,000
On-site Opening Assistance and Evaluation
$1,000 to $5,000
Rent for First 3 Months
$12,900 to $18,000
Security Deposit
$5,000 to $15,000
Leasehold Improvements
$20,000 to $50,000
Signage
$8,000
Furniture, Fixtures, and Equipment
$15,000 to $22,000
Initial Training Expenses
$1,500 to $3,000, plus employee wages (if any)
Point of Sale and Computer Hardware and Software
$3,500 to $7,000
Initial Inventory and Supplies
$80,000 to $120,000
Professional Services
$2,500 to $5,000
Promotional Expenses
$2,500 to $5,000
Insurance
$1,000 to $6,000
Additional Funds – 3 Months
$0 to $55,000
Total
$182,900 to $349,000
Franchise Disclosure Document
Below is Flip Flop Shops's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Flip Flop Shops had 47 total units in 2025, of which 47 were franchised-owned and 0 company-owned.
Flip Flop Shops delivers a detailed and layered training program aimed at preparing franchisees for success in operations and management. The franchisor’s training structure includes the following programs:
Initial Management Training: Required for the Operating Principal and Lead Manager, this training is provided at no additional charge, though the franchisee must cover travel, lodging, and meals. The training is typically held on-site at the franchisee's shop before opening and includes classroom and hands-on instruction.
Opening Assistance: Flip Flop Shops provides at least two days of on-site pre-opening and opening support. This includes staff from the franchisor assisting in finalizing setup and ensuring operational readiness.
Remedial Training: Upon request or as determined necessary by the franchisor, on-site remedial training is available. Franchisees must cover the per diem fee and all associated expenses, such as travel and lodging for the franchisor's representatives.
Optional Supervisor Training: Flip Flop Shops offers an optional training program for on-premises supervisors. Though not mandatory, it is recommended to improve operational skills and management capabilities.
Territory Protection
Flip Flop Shops provides franchisees with a defined “Protected Area” described in the Franchise Agreement. This typically includes at least a one-mile radius around the approved location.
As long as the franchisee remains in compliance, neither the franchisor nor its affiliates will allow another Flip Flop Shops location to open within that Protected Area during the franchise term.
However, this protection is not exclusive in all respects. Flip Flop Shops retains the right to market, advertise, and sell products within and outside the Protected Area through other distribution channels.
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