Founded in 1978, Soccer Post has grown into the most prominent soccer retail chain in the United States. With its headquarters in Eatontown, New Jersey, the brand entered the franchising world in 1991 and has since established a presence with 26 locations nationwide as of 2021.
Soccer Post specializes in a wide array of soccer gear and apparel, offering customers well-known national brands in equipment, footwear, and clothing, alongside select private label merchandise. Some locations also carry items related to other sports, broadening their appeal and product variety.
The franchise distinguishes itself through its streamlined “turn-key” store model, which includes custom fixtures, innovative display setups, and a carefully curated inventory.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
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Soccer Post
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Soccer Post provides a structured training program to support the successful launch and operation of its franchises:
Soccer Post does not offer exclusive territorial rights to its franchisees. The franchise agreement explicitly states that franchisees will not receive an exclusive territory and may face competition from other franchisees, company-owned outlets, or alternative distribution channels.
This means that the franchisor reserves the right to open and operate additional locations within the same market or to authorize others to do so. Additionally, Soccer Post retains broad rights to engage in online and alternative forms of sales and marketing, which may indirectly impact the franchisee’s market.
Franchisees are allowed to operate only at their designated Franchise Location and must receive prior approval for participation in promotional events outside this location. This arrangement underscores that territory protection is limited, and franchisees do not have guaranteed market exclusivity.
Team Up Athletics provides top-notch athletic training programs for individuals and teams, fostering skill development and teamwork in a supportive and dynamic environment.
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Soccer Post is a retail franchise specializing in soccer equipment and apparel, providing players and teams with high-quality gear and personalized service.
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Pro Image Sports offers a wide selection of licensed sports merchandise and apparel, providing sports fans with the opportunity to support their favorite teams and athletes with high-quality and authentic gear.
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Sporting goods resale franchise buying and selling used sports equipment, providing affordable options for athletes and sports enthusiasts.
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Destination Athlete is a franchise offering a comprehensive range of sports and fitness products and services, focusing on team and athlete development, equipment, and fundraising solutions.
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Fleet Feet offers athletic footwear and apparel, providing expert fittings and products for runners and athletes seeking comfort and performance.
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