Signarama Franchise FDD, Costs & Fees (2025)

Sign and graphics franchise offering a range of custom signage solutions for businesses and organizations, including banners, vehicle wraps, and digital signage.

Established in 1986 by Ray Titus in Farmingdale, New York, Signarama has grown into a global leader in the signage and advertising industry. The company expanded rapidly, opening a second location in North Palm Beach, Florida, less than a year later. Today, Signarama operates over 700 locations across more than 50 countries, with its headquarters situated in West Palm Beach, Florida.

Signarama began franchising in 1987, offering entrepreneurs the opportunity to own a business under a well-established brand. The company provides a comprehensive range of sign-making services, including indoor and outdoor signs, banners, vehicle wraps, and digital displays, catering to businesses and organizations of all sizes.

What sets Signarama apart is its commitment to innovation and quality. By utilizing the latest in computerized sign-making technology, the company ensures consistent, high-quality products that adhere to brand guidelines.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Signarama offers 2 types of franchises:

Signarama Sign Center Type Initial Investment Range
If Equipment is Purchased $259,595 to $355,709
If Equipment is Leased $109,182 to $188,540

We are summarizing below the main costs associated with opening a Signarama sign center if equipment is purchased. For more information on the costs required to start a Signarama franchise, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure Amount
Initial Franchise Fee$49,500
Travel and Living Expenses While Training$231 to $539
Real Estate$4,500 to $7,500
Real Estate Service Charge$0 to $1,500
Leasehold Improvements$0 to $49,350
Equipment Package Initial Payments$0
Equipment Package$167,564 to $184,320
Insurance$1,050 to $2,100
Security Deposit, Utility Deposits, Licenses$0 to $3,150
Additional Funds (0–6 months)$36,750 to $57,750
TOTAL$259,595 to $355,709

Signarama offers 2 types of franchises:

Signarama Sign Center Type Initial Investment Range
If Equipment is Purchased $259,595 to $355,709
If Equipment is Leased $109,182 to $188,540

We are summarizing below the main costs associated with opening a Signarama sign center if equipment is purchased. For more information on the costs required to start a Signarama franchise, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure Amount
Initial Franchise Fee$49,500
Travel and Living Expenses While Training$231 to $539
Real Estate$4,500 to $7,500
Real Estate Service Charge$0 to $1,500
Leasehold Improvements$0 to $49,350
Equipment Package Initial Payments$0
Equipment Package$167,564 to $184,320
Insurance$1,050 to $2,100
Security Deposit, Utility Deposits, Licenses$0 to $3,150
Additional Funds (0–6 months)$36,750 to $57,750
TOTAL$259,595 to $355,709

Franchise Disclosure Document

Number of units

Training

Signarama provides an extensive training program to franchisees to ensure they are well-prepared to manage their business operations effectively. The training includes a two-week program at their corporate headquarters in West Palm Beach, Florida, covering topics like business management, marketing, sales, and production techniques.

This program may be conducted in-person or virtually, depending on the franchisor's discretion.

Additionally, franchisees receive 80 hours of on-site training at their location to address specific needs such as sales, marketing, technical setup, and production processes.

New franchisees' training costs are included in the franchise fee, covering one participant's travel, lodging, and meals. Franchisees may also send additional employees for training at their own expense.

Continuing training is available to introduce new equipment or techniques as needed. This structured approach aims to provide ongoing support and ensure adherence to operational standards.

Territory Protection

Signarama does not provide exclusive territory protection to its franchisees. While franchisees are granted a defined operating area, the franchisor reserves the right to compete within this territory or establish other franchises nearby.

This ensures flexibility for Signarama but may expose franchisees to competition from both the franchisor and other franchisees operating under the same brand.

The franchise agreement outlines operational restrictions, such as marketing and product offerings, which must comply with Signarama's brand standards.

Competitors

Below are some of

Signarama

key competitors in the

Printing & Signage

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

680

New
+
1%
1%

$49,500

$109,000

$356,000

n.a.

$519,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

True Install

True Install is a home-improvement franchise offering professional appliance and home-technology installation services, serving builders, retailers, and homeowners, and known for standardized processes, trained technicians, and project management systems that help partners deliver consistent, on-time installations.

Franchisees

?

3
+
n.a.
n.a.
Investment

?

$113,000 - $447,000

Instant Imprints

Instant Imprints specializes in branded apparel, signage, promotional items, and custom printing for businesses and organizations.

Franchisees

?

24
+
-23%
-23%
Investment

?

$64,000 - $362,000

YESCO

Sign and lighting service franchise providing sign installation, repair, and maintenance services, as well as custom sign design and manufacturing.

Franchisees

?

57
+
-3%
-3%
Investment

?

$65,000 - $432,000

SpeedPro

Large format printing franchise offering custom signage, banners, and graphics for businesses and events, specializing in high-quality visual communication solutions.

Franchisees

?

121
+
-1%
-1%
Investment

?

$235,000 - $350,000

Signs by Tomorrow

Signs by Tomorrow offers custom signage solutions, creating a wide range of signs and graphics for businesses, events, and promotional purposes.

Franchisees

?

76
+
-6%
-6%
Investment

?

$50,000 - $304,000

Sir Speedy

Sir Speedy offers printing, marketing, and sign solutions, helping businesses promote their brands through a variety of visual communication services.

Franchisees

?

129
+
-4%
-4%
Investment

?

$252,000 - $299,000