PETU K9 Higher Education is a premier dog education and care franchise founded in 2012 in Milwaukee, Wisconsin. From its headquarters in Southeastern Wisconsin, PetU has grown with locations in Milwaukee, Mequon, and Racine. The company was founded by Angela Trzcinski and operates as a certified women-owned, community-rooted business.
PetU began franchising through PetU Franchising Inc. in the early 2020s. The brand offers a full suite of services under its “Higher Education” model.
These include dog training programs, daycare, boarding, grooming, retail, and veterinary care. Services are organized around structured education, behavior enrichment, and wellness—positioning PetU as a holistic pet-care provider.
What sets PetU apart from other dog-care brands is its educational-first focus. Unlike many daycare and boarding providers, PetU positions itself as a “dog school” with certified trainers, vet-recognized methods, and strong community involvement.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
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Below are some of
PETU K9 HIGHER EDUCATION
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Pet Sitting
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PetU K9 Higher Education provides structured training programs to ensure franchisees are well-prepared to operate their business successfully. Here are the main training components offered by the franchisor:
PetU K9 Higher Education does not guarantee exclusive territory protection to its franchisees. Although franchisees are required to secure an approved location, the franchisor retains full discretion to approve other locations and does not promise that other franchises or company-owned locations won’t be placed nearby.
This means that a franchisee could potentially face competition from other PetU locations within the same general market.
The franchisor does not assure that it will refrain from establishing additional franchises or company-owned operations within any specified territory. Franchisees are expected to operate under the standards and guidance provided, but without a territorial exclusivity clause, market overlap may occur.
Dogdrop provides flexible dog daycare services for busy pet owners, focusing on convenience and quality care. Their modern facilities offer a safe and engaging environment for dogs.
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GoDog provides upscale dog daycare, boarding, and grooming services. With state-of-the-art facilities and personalized care, they focus on creating a safe, fun environment for pets.
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Playful Pack is a pet care franchise offering dog daycare and boarding services, providing a safe and fun environment for dogs to play and socialize.
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PETU K9 Higher Education is a dog training franchise offering advanced training programs for dogs, focusing on obedience, behavior modification, and specialized skills training.
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K9 Resorts is a pet care franchise offering luxury dog boarding and daycare services, providing a safe and comfortable environment for pets to stay and play.
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