Founded in 1992, Panchero's Mexican Grill has become a notable name in the Mexican Fast Casual dining sector, celebrated for its fresh and straightforward approach to Mexican cuisine.

With its headquarters in Iowa, Panchero's quickly ingrained itself in the local community, particularly among college students in Iowa City, where the first restaurant was launched.

The brand began franchising in 1995, expanding its unique dining experience to a wider audience. Panchero's distinguishes itself in the competitive fast-casual Mexican market by prioritizing fresh ingredients and offering simple yet high-quality dishes.

A key feature of the Panchero's dining experience is the freshly made, hand-pressed tortillas prepared right before the customers' eyes. This emphasis on freshness and personalization appeals to diners seeking an authentic meal.

Training 

Initial Training: Orientation Within eight weeks of signing the agreement, the managing owner must participate in a three-day orientation program for the first franchised restaurant. All related expenses are the responsibility of the franchisee.

Initial Training: On-The-Job Program Before the grand opening of the first franchised restaurant, the managing owner, designated manager, and any necessary team members must successfully complete an on-the-job training program. The franchisee is responsible for covering all associated costs.

Mandatory Manager Training If new or additional managers are appointed after the initial training, they are required to complete a franchisor-provided training program at the prevailing rates. All costs are to be borne by the franchisee.

Additional Training The franchisor may conduct refresher training programs or seminars that previously trained franchisees, their managers, and/or employees must attend. These sessions, limited to one per year and not exceeding four days, are at the franchisee's expense.

Territory Protection

Panchero's provides a form of territorial protection to its franchisees, though it is not absolute or exclusive. Each franchisee is assigned a "Designated Area," which may be defined by factors such as zip code boundaries, county lines, highways, and natural landforms.

Within this Designated Area, Panchero's agrees not to establish or authorize the establishment of another Panchero's restaurant. However, this commitment excludes "Closed Markets." These markets include venues with captive audiences, such as airports, stadiums, military bases, and similar locations, where Panchero's may operate or permit operations regardless of the franchisee's Designated Area.

The scope of territorial protection is limited to preventing the opening of another Panchero's physical location within the Designated Area. It does not confer exclusive sales or service rights within that area. Franchisees may encounter competition from other franchisees, company-owned locations, or alternative distribution channels managed by Panchero's.