Mulberrys Garment Care Franchise FDD, Costs & Fees (2026)

Mulberrys Garment Care provides eco-friendly dry cleaning and laundry services, helping customers maintain clean and fresh clothing.

KEY FRANCHISE STATS

Franchisees

n.a.

Franchise fee

$15,000 - $30,000

Investment

$725,000 - $1,175,000

Revenue (AUV)

n.a.

Mulberrys Garment Care is a premium dry cleaning and laundry franchise founded in 2023 by Dan Miller. The brand originated in Minneapolis, Minnesota, and today its corporate headquarters remains in the Twin Cities. It has flagship locations in the San Francisco Bay Area and Washington, D.C.

The company began national franchising around 2023 under Gemini Cleaners LLC, supported by Value Drycleaners of America.

Mulberrys offers high-end garment care services including toxin-free dry cleaning, wash and fold laundry, wedding gown preservation, leather and fur cleaning, tailoring, shoe repair, and rug cleaning. The brand emphasizes eco-friendly methods, recyclable packaging, and wooden hangers, with complimentary pickup and delivery through a proprietary mobile app.

Mulberrys stands out with its luxury boutique experience, wood-hanger presentation, and 10-step garment inspection process. It integrates barcode tracking, modern scheduling technology, and non-toxic cleaning to differentiate from traditional cleaners.

Initial investment

The initial investment required for a Mulberrys Garment Care franchise is $725,000 - $1,175,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure	Amount
Initial Franchise Fee	$30,000
New Store Marketing	$10,000 - $25,000
Real Property/Rent	$10,000 - $20,000
Utility Deposits	$2,000 - $6,000
Leasehold Improvements	$195,000 - $290,000
Architectural and Engineering Fees	$10,000 - $35,000
Furnishings, Fixtures, Marketing Materials, Supplies, and Other Branded Items	$13,000 - $17,000
Insurance	$3,000 - $7,000
Signage	$20,000 - $25,000
Point of Sale System/Technical Equipment	$16,000 - $25,000
Software	$7,500
Office Equipment & Supplies	$1,200 - $4,000
Dry Cleaning / Laundry Production Equipment and Installation	$325,000 - $425,000
Initial Production Supplies	$10,000 - $15,000
Training	$500 - $30,000
Licenses and Permits and Professional Fees	$1,500 - $13,500
Additional Operating Funds – 6 months	$100,000 - $200,000
Total Estimated Initial Investment	$724,700 – $1,175,000

Type of Expenditure	Amount
Initial Franchise Fee	$30,000
New Store Marketing	$10,000 - $25,000
Real Property/Rent	$10,000 - $20,000
Utility Deposits	$2,000 - $6,000
Leasehold Improvements	$195,000 - $290,000
Architectural and Engineering Fees	$10,000 - $35,000
Furnishings, Fixtures, Marketing Materials, Supplies, and Other Branded Items	$13,000 - $17,000
Insurance	$3,000 - $7,000
Signage	$20,000 - $25,000
Point of Sale System/Technical Equipment	$16,000 - $25,000
Software	$7,500
Office Equipment & Supplies	$1,200 - $4,000
Dry Cleaning / Laundry Production Equipment and Installation	$325,000 - $425,000
Initial Production Supplies	$10,000 - $15,000
Training	$500 - $30,000
Licenses and Permits and Professional Fees	$1,500 - $13,500
Additional Operating Funds – 6 months	$100,000 - $200,000
Total Estimated Initial Investment	$724,700 – $1,175,000

Franchise Disclosure Document

Below is Mulberrys Garment Care's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.

Number of units

Mulberrys Garment Care had 1 total units in 2024, of which 1 were franchised-owned and 0 company-owned.

Frequently Asked Questions

Competitors

Below are some of

Mulberrys Garment Care

key competitors in the

Laundry / Dry Cleaning

sector.

Franchise

Upgrade

New

n.a.

6.00%

$725,000

$1,175,000

n.a.

Tide Cleaners

Over $500K

223

New

11%

6.50%

$698,000

$2,517,000

$1,375,000

n.a.

Lapels

$25K - $50K

New

6.00%

$42,000

$730,000

$361,000

n.a.

WaveMax Laundry

$200K - $500K

New

79%

6.00%

$351,000

$1,515,000

$382,000

39.6%

Laundrolab

Over $500K

New

n.a.

6.00%

$1,183,000

$1,716,000

$513,000

26.6%

Zips Cleaners

$200K - $500K

New

11%

6.00%

$205,000

$1,198,000

$1,006,000

n.a.

Martinizing Dry Cleaning

$25K - $50K

163

New

16%

6.00%

$38,000

$744,000

$387,000

n.a.

Training

The training provided by the Franchisor, Mulberrys Garment Care, is structured to ensure comprehensive preparation and operational excellence. Here are the main training programs offered:

Initial Training Program
The initial training program consists of 120 hours of classroom and on-the-job instruction delivered over a minimum of three weeks. It is mandatory for the franchisee or Operating Principal, a designated Store Manager, and any 10% Owner. The Franchised Business cannot open until at least one person has successfully completed and been certified in this training.
Replacement and Additional Personnel Training
If any trained personnel are replaced, the new individual must complete the initial training within 60 days. The Franchisor reserves the right to charge a training fee for these replacement sessions.
Ongoing Training Programs
Franchisees and other designated individuals may be required to attend up to four days of ongoing training per year. While there is no training fee for these sessions, franchisees are responsible for all associated travel and living expenses.

Territory Protection

Mulberrys Garment Care provides a defined “Protected Area” to its franchisees during the term of the Franchise Agreement. This area may be described as a radius (typically around two miles), by zip codes, or by specific geographical markers.

Within this Protected Area, the Franchisor agrees not to operate or license others to operate competing Franchised Businesses, assuming the franchisee is in full compliance with all agreements.

However, the exclusivity is limited and does not apply to all scenarios. The Franchisor and its affiliates reserve the right to conduct certain business activities in the Protected Area, such as operating in hotels or captive market locations and distributing products through other channels.