Laundrolab

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Business Services
Laundry / Dry Cleaning

Laundrolab

Business Services
Laundry / Dry Cleaning

Laundrolab Franchise FDD, Costs & Fees (2025)

Laundrolab is a laundry franchise offering modern and efficient laundry services, including self-service laundromats and wash-and-fold services, focusing on customer convenience and satisfaction.

LaundroLab is a modern, tech-forward laundromat franchise designed for today’s consumer. It was founded in 2020 by Alex Smereczniak and Dan D’Aquisto. The company began as 2ULaundry, a pick-up and delivery laundry service that opened its first laundromat prototype in Charlotte, North Carolina in 2018.

‍LaundroLab is headquartered in Charlotte, North Carolina.

The original 2ULaundry model began in 2016. LaundroLab, its brick-and-mortar counterpart, was officially established in 2020 to bring a premium laundromat experience to communities. The brand began franchising in 2021, and its first three franchise locations launched in 2022 in Tampa, Charleston, and Charlotte.

LaundroLab provides customers with self-service laundry, wash-and-fold services, and a suite of modern amenities. Locations are staffed and feature Electrolux professional equipment, mobile app payment options, loyalty programs, vending machines, and family-friendly spaces with arcades and free Wi-Fi.

What sets LaundroLab apart is its tech-enabled, customer-centric experience. Unlike traditional laundromats, LaundroLab combines automation, premium branding, and clean, welcoming environments.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee$49,500
New Franchised Business Opening Investment Services$18,500
Lease Deposit$3,000 to $6,500
New Store Opening Advertising$20,000
Leasehold Improvements$435,000 to $640,000
Tap and Impact Fees$0 to $40,000
Architecture / Engineering$30,000 to $35,000
Exterior Signage$8,500 to $15,500
Interior Signage$2,000 to $4,000
Computer Equipment$500 to $2,000
Point of Sale Equipment$500 to $1,000
Laundry Equipment$475,000 to $630,000
Ancillary$60,000 to $80,000
Inventory$2,000 to $4,000
Licenses and Professional Services$1,000 to $2,000
Prepaid Insurance Premium$7,500 to $12,500
Training Expenses$1,000 to $4,000
Additional funds – 6 Months$50,000 to $100,000
Camera & Security System$10,000 to $30,000
Office Equipment$500 to $1,000
Televisions$1,500 to $3,000
Furniture$4,000 to $6,000
Uniforms$500 to $1,000
Legal Fees$2,000 to $10,000
Total$1,182,500 to $1,715,500
Type of Expenditure Amount
Initial Franchise Fee$49,500
New Franchised Business Opening Investment Services$18,500
Lease Deposit$3,000 to $6,500
New Store Opening Advertising$20,000
Leasehold Improvements$435,000 to $640,000
Tap and Impact Fees$0 to $40,000
Architecture / Engineering$30,000 to $35,000
Exterior Signage$8,500 to $15,500
Interior Signage$2,000 to $4,000
Computer Equipment$500 to $2,000
Point of Sale Equipment$500 to $1,000
Laundry Equipment$475,000 to $630,000
Ancillary$60,000 to $80,000
Inventory$2,000 to $4,000
Licenses and Professional Services$1,000 to $2,000
Prepaid Insurance Premium$7,500 to $12,500
Training Expenses$1,000 to $4,000
Additional funds – 6 Months$50,000 to $100,000
Camera & Security System$10,000 to $30,000
Office Equipment$500 to $1,000
Televisions$1,500 to $3,000
Furniture$4,000 to $6,000
Uniforms$500 to $1,000
Legal Fees$2,000 to $10,000
Total$1,182,500 to $1,715,500

Franchise Disclosure Document

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
2020
Franchisees

?

10
+
n.a.
n.a.
Franchise fee

?

$49,500
Investment

?

$1,183,000 - $1,716,000
Revenue (AUV)

?

Undisclosed
Upgrade

$513,000

+
n.a.
n.a.
Operating Profit

?

Upgrade

26.6%

Home based

?

No
Upgrade
No
Passive investment

?

Yes
Upgrade
Yes
FDD
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Competitors

Below are some of

Laundrolab

key competitors in the

Laundry / Dry Cleaning

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

10

New
+
n.a.
n.a.

$49,500

$1,183,000

$1,716,000

n.a.

$513,000

$xxx,xxx

95.6%

xx%

n.a.

26.6%

xx%

n.a.

1

New
+
n.a.
n.a.

$15,000 - $30,000

$725,000

$1,175,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

50

New
+
79%
79%

$49,950

$351,000

$1,515,000

n.a.

$382,000

$xxx,xxx

n.a.

xx%

n.a.

39.6%

xx%

n.a.

83

New
+
2%
2%

$25,000 - $50,000

$42,000

$730,000

n.a.

$361,000

$xxx,xxx

94.6%

xx%

n.a.

n.a.

xx%

n.a.

163

New
+
16%
16%

$25,000 - $62,500

$38,000

$744,000

n.a.

$387,000

$xxx,xxx

93.0%

xx%

n.a.

n.a.

xx%

n.a.

70

New
+
11%
11%

$30,000

$205,000

$1,198,000

n.a.

$1,006,000

$xxx,xxx

89.8%

xx%

n.a.

n.a.

xx%

n.a.

223

New
+
11%
11%

$50,000

$698,000

$2,517,000

n.a.

$1,375,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

12

New
+
140%
140%

$30,000

$1,164,000

$1,940,000

n.a.

$466,000

$xxx,xxx

n.a.

xx%

n.a.

33.2%

xx%

n.a.

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Training

LaundroLab offers a comprehensive suite of training programs to support franchisees and their teams. These include both initial and ongoing options designed to ensure operational consistency and quality. Below are the numbered training programs:

  1. Initial Training Program: This mandatory course lasts up to two days and includes both classroom and practical instruction. Topics covered range from customer service and financial management to equipment maintenance and use of proprietary software. The training is conducted in Charlotte, NC, or another designated site, and may include an online self-paced component.
  2. Additional On-Site Training: As part of the initial program, LaundroLab provides two days of on-site assistance around the business’s opening. This includes final reviews, staff training, inventory management, and operational assessments. There is no extra charge for this segment.
  3. Training of Additional Personnel: Franchisees may request LaundroLab to train new or replacement employees, subject to a fee and availability. The franchisor also provides standardized training materials which must be used for internal training.
  4. Refresher and Additional Training: LaundroLab may offer or require franchisees and their employees to attend ongoing or refresher training sessions, especially after system updates. Attendance may be up to five days per year and franchisees are responsible for all associated costs.

Territory Protection

LaundroLab provides limited territorial protection to its franchisees by granting them a “Protected Territory” as specified in their Franchise Agreement. While the franchisor commits not to establish or license another LaundroLab business physically located within this territory during the term of the agreement, this assurance is conditional upon the franchisee remaining in compliance with all agreement terms.

The territory is typically based on geographic factors and is outlined in a data sheet attached to the franchise contract. However, this protection is not absolute. LaundroLab and its affiliates reserve rights to operate or license businesses in “Non-Traditional Venues” within the Protected Territory, such as hospitals, military bases, or college campuses.

Competitors

Zips Cleaners

Zips Cleaners is a dry-cleaning franchise known for its fast, eco-friendly, and affordable one-price dry-cleaning services for garments and household items.

Franchisees

?

70
+
11%
11%
Investment

?

$205,000 - $1,198,000
Business Services
Laundry / Dry Cleaning

SPEED QUEEN

SPEED QUEEN is a laundromat franchise offering self-service and full-service laundry options. Franchisees benefit from brand recognition, training, and business support, with access to advanced laundry technology and an efficient operating system.

Franchisees

?

12
+
140%
140%
Investment

?

$1,164,000 - $1,940,000
Business Services
Laundry / Dry Cleaning

WaveMax Laundry

WaveMax Laundry offers professional and efficient self-service and full-service laundry solutions, providing a convenient and reliable option for individuals and businesses to handle their laundry needs.

Franchisees

?

50
+
79%
79%
Investment

?

$351,000 - $1,515,000
Business Services
Laundry / Dry Cleaning

Tide Cleaners

Tide Cleaners offers professional dry cleaning and laundry services, providing customers with convenient and high-quality garment care solutions to keep their clothes looking fresh and clean.

Franchisees

?

223
+
11%
11%
Investment

?

$698,000 - $2,517,000
Business Services
Laundry / Dry Cleaning

Mulberrys Garment Care

Mulberrys Garment Care provides eco-friendly dry cleaning and laundry services, helping customers maintain clean and fresh clothing.

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$725,000 - $1,175,000
Business Services
Laundry / Dry Cleaning

Martinizing Dry Cleaning

Martinizing Dry Cleaning is a dry cleaning franchise offering professional dry cleaning and laundry services, known for its quality, convenience, and customer care.

Franchisees

?

163
+
16%
16%
Investment

?

$38,000 - $744,000
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Laundry / Dry Cleaning
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