Graze Craze, established in 2018 by U.S. Air Force veteran Kerry Sylvester in Oklahoma, has swiftly become a leader in the graze-style food category. Specializing in artfully designed charcuterie boards and boxes, the company offers a diverse selection of fresh fruits, vegetables, cheeses, gourmet sweets, and more, catering to various occasions and dietary preferences.
In August 2021, Graze Craze joined the United Franchise Group (UFG) family, expanding its reach and resources. The franchise process commenced shortly thereafter, with the first franchise locations opening by late summer 2021.
What sets Graze Craze apart is its commitment to "Concierge Customer Service," ensuring each customer receives personalized attention from their dedicated "Grazologist." This focus on exceptional service, combined with high-quality ingredients and customizable offerings, distinguishes Graze Craze in the competitive charcuterie market.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Graze Craze Franchising provides a comprehensive training program to support franchisees. The training includes:
Graze Craze Franchising grants franchisees a defined territory, within which it will not open or license another Graze Craze® outlet, except in limited-access venues like airports. This provides franchisees with operational exclusivity in their designated area.
However, the franchisor reserves the right to operate non-Graze Craze® businesses and sell products through other channels, such as online platforms, within the territory. Franchisees can deliver within their territory but are restricted from offering delivery services outside it, ensuring a balance between exclusivity and franchisor flexibility.
KEY FRANCHISE STATS
All you need to know about this franchise
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Below are some of
Graze Craze
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