FranNet: Guiding Entrepreneurs Toward the Right Franchise Fit

FranNet has established itself as a prominent name in franchise consulting, helping future business owners discover franchise opportunities that match their personal goals and skills.

Launched in 1987, FranNet also operates as a franchise system, allowing individuals to join the network as franchise consultants under its trusted name.

Based in Louisville, Kentucky, FranNet started offering franchise consulting franchises in 2006. What sets FranNet apart is its dedication to offering no-cost guidance to people exploring franchise ownership.

FranNet consultants are paid by the franchisors, much like real estate agents who are compensated by property sellers. This approach ensures clients get objective advice without facing extra expenses.

Training

The FranNet franchise provides a detailed and structured training program to its franchisees. Here’s a numbered breakdown of the training they offer:

1. Initial Training Program
   FranNet provides an initial training program that lasts approximately five days, delivered virtually and at their headquarters in Louisville, Kentucky or another designated location. This program covers the FranNet system and business operations and must be completed to FranNet’s satisfaction before starting operations.
2. Pre-Training Modules
   Franchisees and their teams undergo pre-training that includes tools, insurance requirements, CRM systems, and other foundational topics. This ensures that they are prepared for the formal training sessions and have the necessary background knowledge.
3. Specialized Training Sessions
   The curriculum includes modules like Introduction to FranNet, Prospect Generation and Qualification, Sandler Sales Training, Networking, Client Meetings, Marketing (PR, Advertising, Social Media), and Goal Setting. This blend of topics equips franchisees with both sales skills and operational expertise.
4. Mentorship and Coaching
   Training may be provided by experienced FranNet staff, other franchisees, or third-party business coaches, all of whom typically have at least five years of experience. This ensures trainees receive guidance from seasoned professionals.

Territory Protection

The FranNet franchise does not grant exclusive or protected territories to its franchisees. Franchisees may face competition from other franchisees, company-owned outlets, or other distribution channels controlled by FranNet.

Although franchisees can work with prospects from any location, they must respect the protected territories of certain legacy franchisees where territorial restrictions apply.

FranNet also reserves the right to sell services, operate businesses, and authorize others to operate FranNet businesses regardless of proximity to an existing franchise. Leads generated through national relationships or the internet are distributed through a centralized system, sometimes requiring referral fees when working in a legacy franchisee’s protected area.