Fish Window Cleaning

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Fish Window Cleaning

Fish Window Cleaning Franchise FDD, Costs & Fees (2025)

Fish Window Cleaning specializes in professional window cleaning services for commercial and residential properties, offering customers reliable and streak-free window cleaning solutions to enhance the appearance and cleanliness of their buildings.

Fish Window Cleaning is a leading commercial and residential window cleaning franchise in the U.S. It was founded in 1978 by Mike Merrick in Manchester, Missouri. The company is headquartered in Manchester, Missouri, and began franchising in 1998.

Fish Window Cleaning provides window cleaning services for both homes and businesses. Additional services include gutter cleaning, screen cleaning, chandelier cleaning, and awning cleaning.

Franchisees receive proprietary scheduling software, full marketing support, call-center assistance, and branded vehicle solutions. The system is designed to let owners focus on customer relationships and operations, while trained technicians handle the cleaning.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Fish Window Cleaning offers 3 types of franchises:

Type of Business	Initial Investment
Small FISH WINDOW CLEANING business Package	$107,000 to $125,200
Standard FISH WINDOW CLEANING business Package	$129,400 to $144,500
Executive FISH WINDOW CLEANING business Package	$154,600 to $173,700

‍

We are summarizing below the main costs associated with opening a Executive FISH WINDOW CLEANING business Package.

For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure	Amount
Initial Franchise Fee	$74,900
Travel and Living Expenses to Attend Training	$1,500 to $2,500
Equipment Package	$9,000 to $10,500
Office Package	$11,000 to $13,000
Initial Business Development and Marketing	$16,500
Vehicle	$1,000 to $2,000
Vehicle Modification	$3,500
Attorneys’ Fees	$500 to $2,000
Office Space – 3 Months	$4,500 to $6,000
Insurance Premiums	$2,200 to $5,000
Business Licenses and Membership Dues	$100 to $900
Additional Funds – 3 Months	$29,900 to $35,900
Total	$154,600 to $173,700

Fish Window Cleaning offers 3 types of franchises:

Type of Business	Initial Investment
Small FISH WINDOW CLEANING business Package	$107,000 to $125,200
Standard FISH WINDOW CLEANING business Package	$129,400 to $144,500
Executive FISH WINDOW CLEANING business Package	$154,600 to $173,700

‍

We are summarizing below the main costs associated with opening a Executive FISH WINDOW CLEANING business Package.

For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure	Amount
Initial Franchise Fee	$74,900
Travel and Living Expenses to Attend Training	$1,500 to $2,500
Equipment Package	$9,000 to $10,500
Office Package	$11,000 to $13,000
Initial Business Development and Marketing	$16,500
Vehicle	$1,000 to $2,000
Vehicle Modification	$3,500
Attorneys’ Fees	$500 to $2,000
Office Space – 3 Months	$4,500 to $6,000
Insurance Premiums	$2,200 to $5,000
Business Licenses and Membership Dues	$100 to $900
Additional Funds – 3 Months	$29,900 to $35,900
Total	$154,600 to $173,700

Franchise Disclosure Document

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising

1998

Franchisees

269

+

2%

Franchise fee

$59,900

Investment

$107,000 - $174,000

Revenue (AUV)

$560,000

+

19.6%

Operating Profit

n.a.

Home based

No

Passive investment

Yes

FDD

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Competitors

Below are some of

Fish Window Cleaning

key competitors in the

Commercial Cleaning

sector.

Franchise

269

New

+

2%

$59,900

$107,000

$174,000

$560,000

n.a.

Office Pride

$50K - $100K

148

New

+

2%

$45,000

$80,000

$127,000

$405,000

n.a.

OpenWorks

Under $25K

615

New

+

-15%

$2,500 - $72,000

$4,000

$134,000

$81,000

n.a.

360clean

$25K - $50K

69

New

+

3%

$25,000

$43,000

$59,000

$265,000

n.a.

milliCare

$100K - $200K

59

New

+

13%

$49,000

$199,000

$253,000

$240,000

n.a.

Buildingstars

$25K - $50K

1060

New

+

31%

$33,000

$40,000

$53,000

$0

n.a.

Stratus Building Solutions

$100K - $200K

45

New

+

2%

$75,000

$110,000

$355,000

$3,206,000

n.a.

Coverall

Under $25K

5,588

New

+

-6%

$40,320

$18,000

$64,000

$0

n.a.

HOODZ

$100K - $200K

131

New

+

2%

$59,900

$169,000

$244,000

$546,000

n.a.

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Training

Fish Window Cleaning offers a structured and multi-phase training program for franchisees to ensure readiness for business operations:

Initial Training Program: Franchisees and their designated managers must attend this training within 90 days of signing the franchise agreement. It spans up to 8 business days and includes sessions held at Fish’s headquarters in St. Louis, Missouri, covering equipment, operations, advertising, computers, accounting, and window cleaning. Additional sessions on sales and operations are conducted either at the franchisee's location or another designated site.
On-the-Job Sales and Operations Training: The second and third sessions of the training program focus on practical, field-based instruction, lasting up to 3 business days or a total of 24 hours. These sessions are aimed at refining skills in real-world scenarios under the guidance of experienced trainers.
Annual and Regional Training Requirements: Franchisees or their managers are required to attend annual national conferences and may also need to participate in regional seminars. These sessions offer updates on business procedures, service standards, and operational improvements.

Territory Protection

Fish Window Cleaning provides franchisees with a designated territory, which is defined by factors such as zip codes, highways, or county lines and may vary based on population size.

However, the franchise does not grant full exclusivity. While it agrees not to establish another Fish Window Cleaning business within that territory during the agreement term, it reserves broad rights that allow for exceptions under specific circumstances.

For instance, if a franchisee is unwilling or unable to serve a customer, or if a customer specifically requests another provider, the franchisor may assign another franchisee or corporate employee to fulfill the request within the territory.