Fish Window Cleaning Franchise FDD, Costs & Fees (2025)

Fish Window Cleaning specializes in professional window cleaning services for commercial and residential properties, offering customers reliable and streak-free window cleaning solutions to enhance the appearance and cleanliness of their buildings.

Fish Window Cleaning is a leading commercial and residential window cleaning franchise in the U.S. It was founded in 1978 by Mike Merrick in Manchester, Missouri. The company is headquartered in Manchester, Missouri, and began franchising in 1998.

Fish Window Cleaning provides window cleaning services for both homes and businesses. Additional services include gutter cleaning, screen cleaning, chandelier cleaning, and awning cleaning.

Franchisees receive proprietary scheduling software, full marketing support, call-center assistance, and branded vehicle solutions. The system is designed to let owners focus on customer relationships and operations, while trained technicians handle the cleaning.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Fish Window Cleaning offers  3 types of franchises:

Type of Business Initial Investment
Small FISH WINDOW CLEANING business Package $107,000 to $125,200
Standard FISH WINDOW CLEANING business Package $129,400 to $144,500
Executive FISH WINDOW CLEANING business Package $154,600 to $173,700

We are summarizing below the main costs associated with opening a Executive  FISH WINDOW CLEANING business Package.

For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure Amount
Initial Franchise Fee $74,900
Travel and Living Expenses to Attend Training $1,500 to $2,500
Equipment Package $9,000 to $10,500
Office Package $11,000 to $13,000
Initial Business Development and Marketing $16,500
Vehicle $1,000 to $2,000
Vehicle Modification $3,500
Attorneys’ Fees $500 to $2,000
Office Space – 3 Months $4,500 to $6,000
Insurance Premiums $2,200 to $5,000
Business Licenses and Membership Dues $100 to $900
Additional Funds – 3 Months $29,900 to $35,900
Total $154,600 to $173,700

Fish Window Cleaning offers  3 types of franchises:

Type of Business Initial Investment
Small FISH WINDOW CLEANING business Package $107,000 to $125,200
Standard FISH WINDOW CLEANING business Package $129,400 to $144,500
Executive FISH WINDOW CLEANING business Package $154,600 to $173,700

We are summarizing below the main costs associated with opening a Executive  FISH WINDOW CLEANING business Package.

For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure Amount
Initial Franchise Fee $74,900
Travel and Living Expenses to Attend Training $1,500 to $2,500
Equipment Package $9,000 to $10,500
Office Package $11,000 to $13,000
Initial Business Development and Marketing $16,500
Vehicle $1,000 to $2,000
Vehicle Modification $3,500
Attorneys’ Fees $500 to $2,000
Office Space – 3 Months $4,500 to $6,000
Insurance Premiums $2,200 to $5,000
Business Licenses and Membership Dues $100 to $900
Additional Funds – 3 Months $29,900 to $35,900
Total $154,600 to $173,700

Franchise Disclosure Document

Number of units

Training

Fish Window Cleaning offers a structured and multi-phase training program for franchisees to ensure readiness for business operations:

  1. Initial Training Program: Franchisees and their designated managers must attend this training within 90 days of signing the franchise agreement. It spans up to 8 business days and includes sessions held at Fish’s headquarters in St. Louis, Missouri, covering equipment, operations, advertising, computers, accounting, and window cleaning. Additional sessions on sales and operations are conducted either at the franchisee's location or another designated site.
  2. On-the-Job Sales and Operations Training: The second and third sessions of the training program focus on practical, field-based instruction, lasting up to 3 business days or a total of 24 hours. These sessions are aimed at refining skills in real-world scenarios under the guidance of experienced trainers.
  3. Annual and Regional Training Requirements: Franchisees or their managers are required to attend annual national conferences and may also need to participate in regional seminars. These sessions offer updates on business procedures, service standards, and operational improvements.

Territory Protection

Fish Window Cleaning provides franchisees with a designated territory, which is defined by factors such as zip codes, highways, or county lines and may vary based on population size.

However, the franchise does not grant full exclusivity. While it agrees not to establish another Fish Window Cleaning business within that territory during the agreement term, it reserves broad rights that allow for exceptions under specific circumstances.

For instance, if a franchisee is unwilling or unable to serve a customer, or if a customer specifically requests another provider, the franchisor may assign another franchisee or corporate employee to fulfill the request within the territory.

Competitors

Below are some of

Fish Window Cleaning

key competitors in the

Commercial Cleaning

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

269

New
+
2%
2%

$59,900

$107,000

$174,000

n.a.

$560,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

You've Got Maids

You've Got Maids is a residential cleaning franchise providing professional maid services with a focus on eco-friendly practices and exceptional customer service.

Franchisees

?

74
+
-15%
-15%
Investment

?

$36,000 - $107,000

Renue

Renue is a commercial cleaning and sanitization franchise specializing in deep cleaning and surface restoration for hotels, healthcare facilities, and offices.

Franchisees

?

24
+
0%
0%
Investment

?

$165,000 - $195,000

Buildingstars

Buildingstars provides commercial cleaning and janitorial services, focusing on quality and customer satisfaction to maintain clean and professional workspaces.

Franchisees

?

1060
+
31%
31%
Investment

?

$40,000 - $53,000

Sparkle Squad

Sparkle Squad provides residential and commercial window cleaning services. Their eco-friendly solutions and professional techniques leave windows spotless and sparkling.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$153,000 - $176,000

ecomaids

Ecomaids offers eco-friendly cleaning services for residential and commercial clients. Franchisees receive comprehensive training, marketing support, and operational tools to build a green cleaning business.

Franchisees

?

58
+
-30%
-30%
Investment

?

$129,000 - $151,000

IMAGE ONE FACILITY SOLUTIONS

IMAGE ONE offers comprehensive cleaning services for commercial properties, including janitorial and maintenance solutions. Franchisees receive training, marketing support, and the tools needed to manage a successful commercial cleaning business.

Franchisees

?

20
+
11%
11%
Investment

?

$44,000 - $61,000