Aerus

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Commercial Cleaning

Aerus

Business Services
Commercial Cleaning

Aerus Franchise FDD, Costs & Fees (2025)

Aerus provides air purification and water filtration solutions, promoting healthier living environments through advanced technology and innovative products.

Aerus is a healthy-home franchise rooted in nearly a century of innovation. Founded in 1924 in the United States as Electrolux Corp. USA by Gustaf Sahlin, the brand quickly became known for its durable canister vacuum systems. Its Model XXX vacuum, launched in 1937 and sold until 1954, became a Smithsonian-recognized icon, with 14 million units sold.

Rebranded as Aerus LLC in 2001 (following the sale of Electrolux naming rights in 2000), the company diversified beyond floor care into air and water purification systems.

Headquartered in Bristol, Virginia, with corporate offices also in Dallas, Texas, Aerus manufactures and distributes "healthy-home products" through over 500 franchise and distributor locations across North America.

Franchising officially launched around 2001–2002, extending the company’s direct-sales legacy into the franchise model. Franchisees—known as "Healthy Home Consultants"—offer a broad portfolio that includes state-of-the-art floor care systems, air purification (notably ActivePure Technology), and water-filtration solutions.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount – Standard Program Amount – Associate Program
Initial Franchise Fee$3,000$1,000
Beyond Addendum Fee$0 – $100$0 – $100
Leasehold Improvements$0 – $15,000$0 – $5,000
Furniture, Fixtures and Equipment$2,500 – $15,000$2,000 – $5,000
Vehicle$0 – $8,440$0 – $8,440
Initial Inventory$15,000 – $90,000$5,000 – $20,000
Pre-Opening Training Expenses$1,000 – $7,000$1,000 – $7,000
Supplies (stationery, business cards, etc.)$100 – $600$100 – $600
Permits & Licenses$50 – $200$50 – $200
Insurance Deposits and Premiums (first year)$1,500 – $2,000$1,500 – $2,000
Architect Fees$0 – $5,000$0 – $2,000
Other Professional Fees$500 – $1,000$500 – $1,000
Site Lease (3 months)$500 – $10,000$500 – $3,000
Utility Deposits$350 – $450$350 – $450
Advertising and Promotion$0 – $5,000$0 – $2,500
Signage$1,000 – $5,000$1,000 – $2,500
Additional Funds (3 months)$5,000 – $50,000$3,000 – $10,000
Goodwill$0 – $200,000$0 – $25,000
Totals$30,500 – $417,790$16,000 – $95,790
Type of Expenditure Amount – Standard Program Amount – Associate Program
Initial Franchise Fee$3,000$1,000
Beyond Addendum Fee$0 – $100$0 – $100
Leasehold Improvements$0 – $15,000$0 – $5,000
Furniture, Fixtures and Equipment$2,500 – $15,000$2,000 – $5,000
Vehicle$0 – $8,440$0 – $8,440
Initial Inventory$15,000 – $90,000$5,000 – $20,000
Pre-Opening Training Expenses$1,000 – $7,000$1,000 – $7,000
Supplies (stationery, business cards, etc.)$100 – $600$100 – $600
Permits & Licenses$50 – $200$50 – $200
Insurance Deposits and Premiums (first year)$1,500 – $2,000$1,500 – $2,000
Architect Fees$0 – $5,000$0 – $2,000
Other Professional Fees$500 – $1,000$500 – $1,000
Site Lease (3 months)$500 – $10,000$500 – $3,000
Utility Deposits$350 – $450$350 – $450
Advertising and Promotion$0 – $5,000$0 – $2,500
Signage$1,000 – $5,000$1,000 – $2,500
Additional Funds (3 months)$5,000 – $50,000$3,000 – $10,000
Goodwill$0 – $200,000$0 – $25,000
Totals$30,500 – $417,790$16,000 – $95,790

Franchise Disclosure Document

Number of units

Training

Aerus provides its franchisees with foundational and continuing training to help them operate their businesses effectively. Here is a breakdown of the training programs offered:

  1. Pre-Opening Training
    Aerus requires franchisees to participate in a pre-opening training program. This training may take place at Aerus’ corporate facilities or another designated location and is intended to equip franchisees with operational knowledge, including product education and sales techniques. Franchisees must cover their own travel, lodging, and other related expenses.
  2. Ongoing Training and Support
    In addition to the initial training, Aerus may require franchisees to attend refresher courses or ongoing training programs. These sessions are designed to update franchisees on new products, business practices, and any operational changes. The goal is to maintain consistent service quality and brand standards across all locations.
  3. Training for Special Programs
    Franchisees participating in the Beyond by Aerus program may receive additional training tailored to that premium product line. This ensures that they are well-prepared to market and support these advanced offerings. The franchisor may provide this training in conjunction with or separate from the standard training programs.

Territory Protection

Aerus grants its franchisees the right to operate within an “Approved Location,” but it does not provide exclusive territorial protection. Franchisees must obtain approval from the franchisor for their business location before signing any lease or purchase agreement.

Although this ensures a level of operational control, it does not prevent other franchisees or company-operated locations from opening nearby. The franchise agreement emphasizes maintaining standards at the Approved Location, including cleanliness, décor, and merchandising, rather than restricting competition geographically.

Even satellite outlets and licensees can operate as long as service obligations are met, potentially within proximity to existing franchises. As a result, Aerus franchisees operate under a model that prioritizes brand consistency and flexibility over exclusive territorial rights.

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
1999
Franchisees

?

158
+
-19%
-19%
Franchise fee

?

$3,000
Investment

?

$16,000 - $418,000
Revenue (AUV)

?

Undisclosed
Upgrade

$0

+
n.a.
n.a.
Operating Profit

?

Upgrade

n.a.

Home based

?

No
Upgrade
No
Passive investment

?

No
Upgrade
No
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Competitors

Below are some of

Aerus

key competitors in the

Commercial Cleaning

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

158

New
+
-19%
-19%

$3,000

$16,000

$418,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

44

New
+
n.a.
n.a.

$28,500 - $62,000

$58,000

$939,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

330

New
+
-3%
-3%

$27,000 - $40,700

$85,000

$114,000

n.a.

$753,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

103

New
+
-9%
-9%

$40,000

$126,000

$300,000

n.a.

$387,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

117

New
+
2%
2%

$8,000

$11,000

$78,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1099

New
+
-24%
-24%

$36,000

$101,000

$265,000

n.a.

$218,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

24

New
+
-11%
-11%

$30,000

$52,000

$83,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

182

New
+
6%
6%

$15,500

$20,000

$85,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

56

New
+
2%
2%

$10,000 to $75,000

$148,000

$462,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

70

New
+
-26%
-26%

$20,000

$86,000

$129,000

n.a.

$103,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1517

New
+
4%
4%

$0.5 per household

$82,000

$160,000

n.a.

$83,000

$xxx,xxx

34.7%

xx%

n.a.

14.2%

xx%

n.a.

20

New
+
100%
100%

$38,000

$127,000

$223,000

n.a.

$149,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

2202

New
+
12%
12%

$90,000

$241,000

$302,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

69

New
+
3%
3%

$25,000

$43,000

$59,000

n.a.

$265,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

2

New
+
-71%
-71%

$10,000 - $38,000

$11,000

$223,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1060

New
+
31%
31%

$33,000

$40,000

$53,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

210

New
+
-2%
-2%

$100,000

$158,000

$522,000

n.a.

$1,196,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

238

New
+
-3%
-3%

$45,000

$106,000

$131,000

n.a.

$375,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

933

New
+
-6%
-6%

$55,000

$127,000

$166,000

n.a.

$788,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

58

New
+
-30%
-30%

$45,000

$129,000

$151,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

45

New
+
2%
2%

$75,000

$110,000

$355,000

n.a.

$3,206,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

24

New
+
0%
0%

$74,500

$165,000

$195,000

n.a.

$504,000

$xxx,xxx

94.6%

xx%

n.a.

n.a.

xx%

n.a.

130

New
+
8%
8%

$60,000

$116,000

$170,000

n.a.

$423,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

74

New
+
-15%
-15%

$6,999

$36,000

$107,000

n.a.

$399,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

5

New
+
n.a.
n.a.

$49,000

$198,000

$264,000

n.a.

$69,000

$xxx,xxx

64.4%

xx%

n.a.

12.9%

xx%

n.a.

48

New
+
7%
7%

$65,000

$108,000

$149,000

n.a.

$432,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

448

New
+
-7%
-7%

$14,900

$140,000

$197,000

n.a.

$759,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

269

New
+
2%
2%

$59,900

$107,000

$174,000

n.a.

$560,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

419

New
+
1%
1%

$36,000

$56,000

$110,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

59

New
+
13%
13%

$49,000

$199,000

$253,000

n.a.

$240,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

29

New
+
190%
190%

$59,500

$95,000

$141,000

n.a.

$889,000

$xxx,xxx

47.0%

xx%

n.a.

n.a.

xx%

n.a.

5588

New
+
-6%
-6%

$40,320

$18,000

$64,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$50,000

$153,000

$176,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

94

New
+
11%
11%

$50,000

$96,000

$220,000

n.a.

$1,021,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

221

New
+
6%
6%

$20,000

$82,000

$173,000

n.a.

$1,405,000

$xxx,xxx

38.0%

xx%

n.a.

n.a.

xx%

n.a.

117

New
+
29%
29%

$19,950

$93,000

$150,000

n.a.

$567,000

$xxx,xxx

53.8%

xx%

n.a.

n.a.

xx%

n.a.

10

New
+
900%
900%

$60,000

$103,000

$144,000

n.a.

$162,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

148

New
+
2%
2%

$45,000

$80,000

$127,000

n.a.

$405,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

41

New
+
78%
78%

$40,000

$86,000

$263,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

131

New
+
2%
2%

$59,900

$169,000

$244,000

n.a.

$546,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

615

New
+
-15%
-15%

$2,500 - $72,000

$4,000

$134,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

45

New
+
7%
7%

$98,000

$219,000

$339,000

n.a.

$2,485,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

20

New
+
11%
11%

$29,750

$44,000

$61,000

n.a.

$306,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Cleanest Restaurant Group

Cleanest Restaurant Group is a restaurant cleaning service franchise offering specialized front- and back-of-house deep cleaning, serving full-service and quick-service restaurants, and known for niche expertise, proprietary cleaning solutions, low-competition territories, and recurring nighttime service contracts.

Franchisees

?

10
+
900%
900%
Investment

?

$103,000 - $144,000
Business Services
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Cleannet

CleanNet is a commercial cleaning franchise offering janitorial and facility-maintenance services to offices and industrial properties, serving business clients and operators, and known for proprietary systems, national account support, and scalable operations.

Franchisees

?

182
+
6%
6%
Investment

?

$20,000 - $85,000
Business Services
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You've Got Maids

You've Got Maids is a residential cleaning franchise providing professional maid services with a focus on eco-friendly practices and exceptional customer service.

Franchisees

?

74
+
-15%
-15%
Investment

?

$36,000 - $107,000
Business Services
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Renue

Renue is a commercial cleaning and sanitization franchise specializing in deep cleaning and surface restoration for hotels, healthcare facilities, and offices.

Franchisees

?

24
+
0%
0%
Investment

?

$165,000 - $195,000
Business Services
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Buildingstars

Buildingstars provides commercial cleaning and janitorial services, focusing on quality and customer satisfaction to maintain clean and professional workspaces.

Franchisees

?

1060
+
31%
31%
Investment

?

$40,000 - $53,000
Business Services
Commercial Cleaning

Sparkle Squad

Sparkle Squad provides residential and commercial window cleaning services. Their eco-friendly solutions and professional techniques leave windows spotless and sparkling.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$153,000 - $176,000
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