Two Men and a Truck: Redefining Excellence in Moving Services

Two Men and a Truck is a prominent franchise specializing in both local and long-distance moving services. Established in 1985 and headquartered in Lansing, Michigan, the company began franchising in 1989 and has since expanded to hundreds of locations across the U.S. and beyond.

The franchise's success is rooted in a simple yet effective business model, emphasizing customer service and employee development as key priorities.

Movers and drivers undergo rigorous training to ensure each move is conducted with professionalism and care, earning the company consistently high customer satisfaction ratings. This dedication to quality service has solidified Two Men and a Truck's reputation in the highly competitive moving industry.

Training

The franchisor, Two Men and a Truck SPE LLC, provides a structured training program to franchisees, which includes the following elements:

1. Initial Training: Franchisees and their designated representatives, typically a general manager, must attend and successfully complete the initial training program. This training may be delivered in-person, virtually, or a combination of both. For new franchises, the individual managing the franchise must complete this training before the franchise opens for business.
2. Ongoing and Performance-Improvement Training: If a franchise's performance is deemed unsatisfactory, the franchisor may require attendance at specific training sessions or visits to other franchise locations for additional guidance. These performance improvement visits and sessions are aimed at addressing and enhancing operational deficiencies.
3. Customization Based on Franchisee Needs: The training requirements may vary depending on factors such as the franchisee's experience, the demographics of the marketing area, or whether the location is in a metropolitan area.
4. Additional Training for Expansion: If a franchisee acquires additional franchises, the managing individual for the new franchise must also complete the training program.
5. Expenses: While there is no separate charge for the initial training, franchisees are responsible for their own travel, lodging, and other related expenses. Additional attendees beyond the mandated participants may be permitted, subject to franchisor approval, at the franchisee's expense.
6. Specialized Training for Specific Markets: For certain franchise models, such as a Mod Market Franchise, on-site training of 3-5 days at an established franchise location may be required.

Territory Protection

Two Men and a Truck provides franchisees with a protected Marketing Area where no other franchisees or company-owned units can operate using the same system. This ensures exclusivity for operations and certain direct marketing activities within the assigned area.

However, the protection is limited to the defined Marketing Area, and franchisees may face competition from other franchisees in neighboring territories or company-owned units outside their zone. This structure balances territorial exclusivity with system-wide growth.