The Agency

Home
Business Services
Broker/Realtor

The Agency

Business Services
Broker/Realtor

The Agency Franchise FDD, Costs & Fees (2025)

The Agency is a luxury real estate franchise offering high-end property services with a focus on exceptional client experiences and innovative marketing.

The Agency franchise, established in 2011, is a distinguished real estate agency known for its innovative approach to buying and selling properties. Founded in Los Angeles, California, the company has its headquarters in Beverly Hills, where it maintains its position as a leading player in the real estate market. 

The Agency began offering franchise opportunities in 2016, expanding its reach beyond its initial California base. This franchise specializes in high-end real estate services, focusing on luxury properties and upscale markets. 

The Agency differentiates itself through a combination of modern technology, bespoke marketing strategies, and a strong emphasis on providing exceptional client experiences.

Their unique branding, combined with a network of experienced agents and cutting-edge tools, sets them apart from other real estate franchises in the competitive landscape.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee Minimum of $47,500
The Agency Orientation, Sales and Marketing Training $0 - $1,200 per person
Office Space Signage $10,000 - $15,000
For Sale Signs/Open House Signs $15,000 - $20,000
Stationery, Office Supplies and Equipment $7,500 - $10,000
Grand Opening Marketing and Promotions $5,000 - $10,000
Salesperson Commissions Prevailing market-rate commissions in your area
Approved Computer Hardware $0 - $30,000
Approved Computer Software and Support Services $5,000 - $7,500
High Speed Internet Connection $100 - $1,500
Real Property, whether Purchased or Leased $0 - $240,450
Furniture, Fixtures & Equipment $1,000 - $300,000
Business Insurance $17,000 - $75,000
Additional Funds – 3 Months $11,500 - $98,000
Total $119,600 - $856,150
Type of Expenditure Amount
Initial Franchise Fee Minimum of $47,500
The Agency Orientation, Sales and Marketing Training $0 - $1,200 per person
Office Space Signage $10,000 - $15,000
For Sale Signs/Open House Signs $15,000 - $20,000
Stationery, Office Supplies and Equipment $7,500 - $10,000
Grand Opening Marketing and Promotions $5,000 - $10,000
Salesperson Commissions Prevailing market-rate commissions in your area
Approved Computer Hardware $0 - $30,000
Approved Computer Software and Support Services $5,000 - $7,500
High Speed Internet Connection $100 - $1,500
Real Property, whether Purchased or Leased $0 - $240,450
Furniture, Fixtures & Equipment $1,000 - $300,000
Business Insurance $17,000 - $75,000
Additional Funds – 3 Months $11,500 - $98,000
Total $119,600 - $856,150

Franchise Disclosure Document

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
2015
Franchisees

?

42
+
282%
282%
Franchise fee

?

$47,500
Investment

?

$120,000 - $856,000
Revenue (AUV)

?

Undisclosed
Upgrade

$0

+
n.a.
n.a.
Operating Profit

?

Upgrade

n.a.

Home based

?

Upgrade
Passive investment

?

Upgrade
FDD
Download
Download

You have 0 FDDs left to download this month

Serious about franchising?

Sign up to get access to:

2,400+ franchises

?

Franchise overview

?

Essential financial data

?

Detailed investment table

?

Download 1 FDD per month

?

Sign up for free
You're on the Free plan 🎉
Need more data?

Upgrade to Pro to get access to:

Revenue, profit margins and more

?

Passive and home-based franchises

?

Download 5,000 FDDs
Competitors and benchmarks
Sign up for free
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Competitors

Below are some of

The Agency

key competitors in the

Broker/Realtor

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

42

New
+
282%
282%

$47,500

$120,000

$856,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$49,500

$78,000

$156,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

46

New
+
64%
64%

$49,900

$66,000

$108,000

n.a.

$263,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

62

New
+
138%
138%

$49,000

$68,000

$170,000

n.a.

$220,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

444

New
+
-6%
-6%

$25,000

$82,000

$447,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

103

New
+
81%
81%

$25,000

$31,000

$159,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

45

New
+
-6%
-6%

$25,000

$45,000

$259,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

36

New
+
177%
177%

$14,000 - $112,000

$23,000

$1,287,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

54

New
+
-5%
-5%

$10,000

$15,000

$182,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

8

New
+
14%
14%

$35,000

$61,000

$162,000

n.a.

$92,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

178

New
+
13%
13%

$20,000

$66,000

$205,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

402

New
+
7%
7%

$64,900

$77,000

$154,000

n.a.

$156,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

447

New
+
15%
15%

$59,900

$92,000

$234,000

n.a.

$226,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

38

New
+
-3%
-3%

$35,000

$64,000

$443,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

63

New
+
66%
66%

$50,000

$131,000

$444,000

n.a.

$322,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

83

New
+
-15%
-15%

$15,000

$20,000

$72,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

109

New
+
43%
43%

$25,000

$138,000

$545,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

54

New
+
42%
42%

$45,000

$112,000

$229,000

n.a.

$402,000

$xxx,xxx

n.a.

xx%

n.a.

17.1%

xx%

n.a.

148

New
+
-21%
-21%

$18,000

$60,000

$195,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

46

New
+
28%
28%

$6,250 - $27,500

$18,000

$235,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1309

New
+
-6%
-6%

$25,000

$114,000

$515,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

47

New
+
-8%
-8%

$40,000

$236,000

$308,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

40

New
+
-41%
-41%

$17,750

$30,000

$68,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

5

New
+
n.a.
n.a.

$100,000

$177,000

$298,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

86

New
+
562%
562%

$49,500

$59,000

$258,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

6

New
+
-14%
-14%

$10,000

$51,000

$115,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

608

New
+
5%
5%

$5,000

$17,000

$222,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

63

New
+
13%
13%

$45,000

$72,000

$170,000

n.a.

$271,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

73

New
+
0%
0%

$35,000

$145,000

$386,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

380

New
+
27%
27%

$19,000 - $25,000

$47,000

$228,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

4

New
+
n.a.
n.a.

$20,000

$22,000

$81,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

30

New
+
400%
400%

$15,000

$23,000

$59,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

5

New
+
n.a.
n.a.

$49,900

$59,000

$229,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

5

New
+
-29%
-29%

$15,000

$23,000

$106,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

10

New
+
0%
0%

$25,000

$49,000

$201,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

12

New
+
9%
9%

$125,000

$1,040,000

$1,968,000

n.a.

$11,520,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

256

New
+
1%
1%

$25,000

$45,000

$90,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1734

New
+
-7%
-7%

$25,000

$116,000

$466,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

14

New
+
-13%
-13%

$15,000

$25,000

$43,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

37

New
+
147%
147%

$42,500

$92,000

$186,000

n.a.

$1,447,000

$xxx,xxx

13.0%

xx%

n.a.

n.a.

xx%

n.a.

190

New
+
8%
8%

$35,000

$177,000

$424,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

106

New
+
361%
361%

$100,000

$122,000

$297,000

n.a.

$253,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

766

New
+
-4%
-4%

$35,000

$182,000

$336,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

297

New
+
-9%
-9%

$25,000

$77,000

$360,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

368

New
+
-7%
-7%

$25,000

$82,000

$450,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

136

New
+
-1%
-1%

$30,000

$34,000

$129,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1082

New
+
-6%
-6%

$85,000

$109,000

$461,000

n.a.

$343,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

287

New
+
8%
8%

$30,000

$48,000

$401,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

123

New
+
34%
34%

$57,000

$57,000

$113,000

n.a.

$204,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

6

New
+
n.a.
n.a.

$59,500

$114,000

$185,000

n.a.

$1,707,000

$xxx,xxx

72.2%

xx%

n.a.

n.a.

xx%

n.a.

89

New
+
7%
7%

$7,500 - $25,000

$63,000

$212,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

124

New
+
-11%
-11%

$44,900

$69,000

$80,000

n.a.

$181,000

$xxx,xxx

75.9%

xx%

n.a.

n.a.

xx%

n.a.

Access the most comprehensive franchise database

For franchisees

Find the best franchises to invest into

For franchisors

Compare your brand to competitors

Upgrade to Pro to get access to:
Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

?

Franchise Disclosure Documents
Advanced filtering and sorting
Watchlist

?

Priority support

?

See our plans

A comprehensive and transparent look at franchising finances. The inclusion of profit margins and disclosure documents offers insights you can’t find elsewhere. Essential for anyone considering a franchise investment.

Darren M.

Franchisee

Been waiting for years for this. All the most important franchises and their latest Franchise Documents to download. The team also updates the franchises very quickly.

Emily V.

Franchisee

Number of units

Training 

The Agency Franchise offers a comprehensive training program designed to equip franchisees with the knowledge and skills necessary for success in the luxury real estate market. The training includes the following components:

  1. Onboarding Training: New franchisees receive initial training to familiarize themselves with The Agency's systems, processes, and brand standards. This includes an overview of the franchise's operations, marketing strategies, and client service protocols.
  2. Marketing and Branding Workshops: Franchisees participate in specialized workshops focused on leveraging The Agency's advanced marketing tools and branding techniques. These sessions cover digital marketing strategies, social media management, and luxury property marketing.
  3. Technology Training: The Agency provides training on their proprietary technology platforms, including CRM systems, listing tools, and data analytics. This training ensures franchisees can effectively utilize technology to enhance their business operations and client interactions.
  4. Sales and Client Service Training: Franchisees receive instruction on high-level sales techniques and client service practices tailored to the luxury real estate market. This includes negotiation strategies, client relationship management, and personalized service approaches.

Territory Protection

The Agency franchise offers territory protection to its franchisees. Each franchise location is granted exclusive rights to operate within a specified geographic area, ensuring that franchisees do not compete directly with other Agency offices within their territory. 

This territorial protection is designed to help franchisees build a strong client base and maximize their market potential without the risk of internal competition.

By securing a defined territory, franchisees can focus on establishing and growing their business with the confidence that their market area is safeguarded from other franchisees. This approach not only supports individual franchisee success but also strengthens The Agency's overall brand presence in the luxury real estate market.

Competitors

Watters International Realty

Watters International Realty is a real estate franchise offering comprehensive services for buying and selling homes, known for its innovative marketing strategies and client-focused approach.

Franchisees

?

10
+
0%
0%
Investment

?

$49,000 - $201,000
Business Services
Broker/Realtor

PropertyGuys.com

PropertyGuys.com is a real estate marketing franchise offering homeowners a commission-free approach to selling their properties, utilizing innovative technology and support.

Franchisees

?

4
+
n.a.
n.a.
Investment

?

$22,000 - $81,000
Business Services
Broker/Realtor

Grand Welcome

Grand Welcome is a vacation rental management franchise that helps homeowners maximize their rental income by providing full-service property management.

Franchisees

?

62
+
138%
138%
Investment

?

$68,000 - $170,000
Business Services
Broker/Realtor

Christie's International Real Estate

Christie's International Real Estate offers luxury real estate services, connecting buyers and sellers of high-end properties worldwide. They provide personalized attention and market expertise for affluent clients.

Franchisees

?

38
+
-3%
-3%
Investment

?

$64,000 - $443,000
Business Services
Broker/Realtor

Superior Walls

Superior Walls offers precast concrete foundation systems for residential and commercial buildings. Their energy-efficient, waterproof walls provide strong, customizable solutions for construction projects.

Franchisees

?

12
+
9%
9%
Investment

?

$1,040,000 - $1,968,000
Business Services
Broker/Realtor

Joe Homebuyer

Joe Homebuyer is a real estate investment franchise focusing on buying and selling homes quickly. Franchisees receive training in acquisition strategies, sales processes, and marketing, enabling them to close deals efficiently in any market.

Franchisees

?

63
+
66%
66%
Investment

?

$131,000 - $444,000
Business Services
Broker/Realtor
Franchises by industry
Business Services
Education
Pets
Senior Care
Recreation
Financial Services
Beauty
Food & Beverage
Home Services
Healthcare
Fitness
Automotive
Retail
Popular searches
All franchisesAll industriesNew brands
Company
Log inLog outSign upPricingTerms and ConditionsPrivacy Policy
Any information on Franchise Payback (franchisepayback.com) has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented therein. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this website constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.

All content on Franchise Payback is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial and/or legal advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this website before making any decisions. See terms for more information.
© 2025 Franchise Payback. All Rights Reserved.