
Founded in 1990 by Allen Fishman in St. Louis, Missouri, The Alternative Board (TAB) was established to provide small and mid-sized business owners with the strategic guidance typically reserved for large corporations.
In 1996, TAB began franchising, expanding its reach and enabling experienced professionals to facilitate peer advisory boards and coaching sessions for business leaders. Today, TAB's headquarters are located in Westminster, Colorado.
TAB's core offerings include monthly peer advisory board meetings, one-on-one executive coaching, and proprietary strategic tools like the Business Builder’s Blueprint and the StratPro Leadership Transformation Program.
What sets TAB apart is its unique model that combines peer advisory with professional coaching, fostering a collaborative environment where business owners can share experiences and insights.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
TAB offers 3 types of franchises:
We are summarizing below the main costs associated with opening a MM TAB Business Franchise.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
TAB offers 3 types of franchises:
We are summarizing below the main costs associated with opening a MM TAB Business Franchise.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
TAB (The Alternative Board) provides an extensive suite of training programs designed to ensure franchisees are fully equipped to operate effectively. The programs are structured to address both initial onboarding and ongoing professional development needs.
TAB (The Alternative Board) provides its franchisees with a designated "Protected Territory," typically encompassing up to 20,000 businesses as defined by third-party vendors.
Within this territory, and provided the franchisee is in good standing and meeting performance requirements, TAB agrees not to open competing franchises or solicit members solely located in that area. The boundaries of this territory are clearly outlined in the franchise agreement and may vary in size and demographics based on the region.
However, TAB retains significant reserved rights, including the ability to operate outside of these territories or to revoke exclusivity if minimum performance requirements are not met.
Below are some of
TAB
key competitors in the
Other Financial Services
sector.

101
$44,000
$54,000
$97,000
n.a.
$73,000
$xxx,xxx
n.a.
n.a.
n.a.
n.a.

United Check Cashing is a financial services franchise offering check cashing, bill payment, money transfers, and related services, serving underbanked and convenience-focused consumers, and known for community bank–like storefronts, extended hours, and streamlined alternatives to traditional bank accounts.
?
?

WCH Service Bureau is a business-services franchise offering medical-billing, credentialing and revenue-cycle-management solutions, serving healthcare providers and practices, and known for proven software, low-cost startup package, and strong remote-model support.
?
?

Lendio is a financial services franchise that operates as a small business loan marketplace, connecting entrepreneurs with a network of lenders to secure funding. Franchisees assist local businesses in obtaining loans, leveraging Lendio's technology and lender partnerships to streamline the financing process.
?
?

Family Financial Centers is a financial services franchise providing check cashing, bill payment, and small business banking solutions.
?
?

Booxkeeping is a bookkeeping franchise offering outsourced financial management, tax services, and business consulting for entrepreneurs and startups.
?
?

TAB (The Alternative Board) is a business coaching franchise offering peer advisory boards and executive coaching, helping business owners achieve their personal and professional goals.
?
?
Choosing a franchise goes beyond reviewing fees and financials — it requires an honest assessment of your goals, skills, and risk tolerance. This article outlines the key questions prospective owners should ask before committing. It helps clarify whether the opportunity aligns with your lifestyle, long-term plans, and operational preferences.
Speaking with current and former franchisees is one of the most reliable ways to understand how a franchise really operates. This guide explains how to conduct validation calls, what questions to ask, and how to identify patterns in feedback. It provides a practical framework for uncovering real performance expectations and support quality.
Not all franchise opportunities offer the same potential. This article breaks down how to evaluate a brand’s industry, financial health, support systems, and competitive positioning. It helps prospective buyers compare options and identify franchises with strong long-term viability.
A clear, well-structured business plan is essential for securing financing and preparing for the realities of franchise ownership. This article explains how to build a plan that covers market analysis, operations, staffing, and local marketing. It also outlines how to create realistic pro forma financials, including revenue projections, startup costs, and break-even analysis. Readers gain a practical framework they can use when applying for loans or planning their first years of operations.