ShelfGenie Franchise FDD, Costs & Fees (2025)

ShelfGenie offers custom shelving and storage solutions, optimizing space and accessibility in kitchens, bathrooms, and other areas of the home.

ShelfGenie, a leader in custom shelving and home improvement solutions, was established in 2000 and began offering franchise opportunities in 2008. Since joining the Neighborly family of brands in 2020, ShelfGenie has expanded its operations throughout the U.S. and Canada.

Specializing in Glide-Out™ Shelving Systems, the company provides retrofit solutions for existing cabinets, offering organized, accessible, and efficient storage. These custom-built, durable shelving systems are designed to glide smoothly, improving functionality in kitchens, bathrooms, garages, and other areas.

Headquartered in Atlanta, Georgia, ShelfGenie’s central office oversees franchising operations and support services across North America. This coordination ensures consistent service quality and innovative shelving solutions throughout its network.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

ShelfGenie offers 2 types of franchises:

Franchise Type Initial Investment Range
Owner/Operator Franchise $55,300 to $100,300
Executive Franchise $95,050 to $148,100

We are summarizing below the main costs associated with opening an Executive Franchise ShelfGenie® franchise. For more information on costs required to start a ShelfGenie franchise, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure Amount
Initial Franchise Fee $69,500 to $69,500 + $240 per 1,000 additional households over 250,000 up to a total of 375,000 households
Leasehold Improvements $0 to $1,000
Vehicles $0 to $1,500
Furniture, Home Show Display, and Fixtures $10,000 to $30,000
Technology and Office Equipment; Supplies $2,250 to $5,000
Insurance $4,000 to $7,000
Advertising & Promotional and Local Marketing Spending for first three months $3,200 to $9,600
Training, Travel, Lodging & Food $1,000 to $3,500
Business Licenses and Permits $100 to $1,000
Professional Fees $0 to $5,000
Additional Funds - 3 Months $5,000 to $15,000
Totals $95,050 to $148,100 + any additional franchise fee

Franchise Disclosure Document

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Training 

The franchisor offers a comprehensive initial training program designed for franchisees and their management teams. This program covers a wide range of topics, including the company’s history, philosophy, core values, and business expectations.

It also includes detailed instruction on using the proprietary software (WishPortal), as well as guidance on marketing and advertising, management procedures, business systems, and franchise reporting requirements.

Continuous Support and Training

Beyond the initial training, the franchisor provides ongoing support and may mandate attendance at up to two national business meetings or annual conventions each year. These events are tailored to offer further learning opportunities and business updates.

Specialized Training for Installers and Designers

For franchisees employing installers or designers, specialized training is mandatory. The franchisor charges a training fee for this specialized instruction, and franchisees are responsible for all associated costs and expenses for their trainees’ participation in these programs.

Territory Protection

The franchisor ensures that you will have the right to operate a ShelfGenie business within a designated territory, offering you limited territory protection. Your franchise agreement will specify an area within which you have exclusive rights to operate and market your ShelfGenie business.

The size of this territory may vary based on the population density of the area, and adjustments might be made upon renewal of the franchise agreement if necessary. While you benefit from limited territory protection, the agreement does not extend exclusive territorial rights beyond the specified area.

However, as long as you remain in full compliance with your Franchise Agreement, the franchisor will not operate or grant a franchise for another ShelfGenie business with rights to market within your territory during the term of your agreement.

Number of units

2025
Franchised units

227

255

261

Company-owned units

13

16

20

Total units

240

271

281

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