
Roly Poly is a distinctive sandwich franchise known for its rolled tortilla sandwiches, offering a healthier and flavorful twist on traditional deli fare. Founded in 1996 by Linda Wolf and Julie Reid in Atlanta, Georgia, the brand quickly built a following for its unique concept.
Franchising began in 1997, allowing the business to expand beyond its initial location.
Headquartered in Alpharetta, Georgia, Roly Poly serves over 50 varieties of rolled sandwiches, along with soups and salads.
The franchise emphasizes fresh, high-quality ingredients and accommodates a wide range of dietary needs, including vegetarian and low-carb options. This attention to customer preferences and quality differentiates Roly Poly in the fast-casual market.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Roly Poly provides a multi-stage training program for its franchisees and their staff to ensure effective business operation. The training includes both pre-opening and ongoing sessions. Here are the components:
Roly Poly provides a form of territorial protection to its franchisees through designated “Delivery Areas” and, in some cases, “Development Territories.” Franchisees are typically granted an exclusive Delivery Area, within which the franchisor will not authorize other franchisees or company-owned units to deliver, as long as the franchisee continues to meet service expectations.
However, Roly Poly may redefine the Delivery Area if it believes the franchisee cannot adequately serve it, and this redefinition does not entitle the franchisee to compensation.
For franchisees operating under an Area Development Agreement, Roly Poly grants a Development Territory, within which only the franchisee can open new units, provided they meet the development schedule and remain in compliance.
Below are some of
Roly Poly
key competitors in the
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sector.

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Earl of Sandwich
$200K - $500K
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