Novus Global Franchise FDD, Costs & Fees (2026)

Novus Global is a performance coaching and organizational development business offering executive and team coaching services, serving leaders and enterprises seeking growth and alignment, and known for transformational coaching frameworks and high-impact results.

KEY FRANCHISE STATS

Franchisees

n.a.

Franchise fee

$3,500

Investment

$53,000 - $91,000

Revenue (AUV)

n.a.

Novus Global is a performance coaching and organizational development franchise built around executive coaching, leadership development, and team alignment work for individuals and organizations. Franchisees operate an executive coaching business under the brand’s system, using standardized methods, tools, and brand standards to deliver coaching engagements and related services.

The business traces its roots to a coaching firm launched in 2015 and led by Jason Jaggard, who is identified as the founder and CEO. The franchisor entity that offers franchises was formed later and focuses on franchising rather than operating client-facing coaching directly. Required training for franchisees is provided through an affiliated organization, The Institute for Meta Performance, reflecting the brand’s emphasis on coach development and consistent delivery of its coaching approach.

Initial investment

The initial investment required for a Novus Global franchise is $53,000 - $91,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure	Amount
Application Fee	$4,250
Initial Franchise Fee	$3,500
Initial Training for Designated Executive Coach	$32,600
Marketing	$0 to $10,000
Furnishings	$1,500 to $5,000
Equipment	$1,500 to $5,000
Licenses	$500 to $1,500
Insurance Deposits and Premiums (3 months)	$2,500
Professional Fees	$1,000 to $5,000
Travel, Lodging, and Meal Expenses for Initial Training	$200 to $3,200
Additional Funds (3 months)	$5,000 to $18,000
TOTAL	$52,550 to $90,550

Type of Expenditure	Amount
Application Fee	$4,250
Initial Franchise Fee	$3,500
Initial Training for Designated Executive Coach	$32,600
Marketing	$0 to $10,000
Furnishings	$1,500 to $5,000
Equipment	$1,500 to $5,000
Licenses	$500 to $1,500
Insurance Deposits and Premiums (3 months)	$2,500
Professional Fees	$1,000 to $5,000
Travel, Lodging, and Meal Expenses for Initial Training	$200 to $3,200
Additional Funds (3 months)	$5,000 to $18,000
TOTAL	$52,550 to $90,550