

KEY FRANCHISE STATS
?
?
?
?
$948,000
Massage Heights, founded in 2004 by Shane and Wayne Evans, is a prominent franchise in the wellness and therapeutic massage industry, with its headquarters located in San Antonio, Texas, USA.
What distinguishes Massage Heights is its dedication to delivering highly personalized massage and skincare experiences, specifically tailored to each client's unique needs and preferences.
This focus on customization ensures that clients receive treatments that are not only effective but also closely aligned with their individual wellness goals, whether for relaxation, pain relief, or stress reduction.
Boasting a team of highly skilled therapists and a holistic approach to well-being, Massage Heights has earned a reputation as a trusted destination for those seeking comprehensive and rejuvenating therapeutic services.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Create an account to access 2,500+ franchises financial data and unlimited FDDs. For more information see our plans here.
Upgrade to Pro to access more data and download FDDs. For more information see our plans here.
Create an account to access and download this FDD. For more information, see our plans here.
Massage Heights offers a comprehensive range of training programs to support its franchisees. Here's an overview of the training provided:
Initial Training Program
The Initial Training Program is designed for up to four individuals, including the franchisee (or Managing Owner if the franchisee is an entity), the franchisee’s initial Designated Retreat Director, and the franchisee’s initial Lead Massage Therapist.
This program typically takes place at the franchisor's headquarters in San Antonio, Texas, but it can also be conducted at the franchisee’s location, other designated locations, or via an online platform. The training covers System guidelines, operational procedures, advertising and sales techniques, promotional ideas, marketing plans, customer relations, quality standards, and practical experience in managing a Massage Heights business.
Additional Training and Support
Massage Heights offers territory protection to its franchisees, although it is not exclusive. Franchisees are assigned a specific geographic area, typically within a 1.5-mile radius around their Retreat.
Despite this protection, franchisees may still encounter competition from other franchisees, franchisor-owned outlets, or other brands managed by the franchisor. The franchisor retains the right to operate and license businesses outside the franchisee's designated territory.
Below are some of
Massage Heights
key competitors in the
Massage & Spa
sector.

103
$49,500
$472,000
$552,000
n.a.
$948,000
$xxx,xxx
n.a.
n.a.
n.a.
n.a.

Heights Wellness Retreat is a health and personal-care franchise offering membership-based massage, facials, and wellness services, serving guests seeking ongoing self-care, and known for upscale retreat-style centers, holistic service menus, and recurring membership revenue inherited from Massage Heights.
?
?

Balensi Spa is a spa and wellness franchise offering facials, body treatments, and skincare programs, serving guests seeking personalized, European-inspired aesthetics, and known for esthetician-led protocols, membership options, and intimate boutique environments emphasizing relaxation, results-driven skincare, and attentive client relationships.
?
?

Zen Massage is a massage and spa franchise offering therapeutic massages and bodywork services, serving wellness-focused clients, and known for upscale yet affordable centers, a membership-driven model, and a simplified menu that emphasizes consistent, high-quality hands-on service.
?
?

medspa810 delivers cutting-edge medical aesthetics and wellness services, including injectables, skincare treatments, and massage therapy.
?
?

Glow Sauna Studios offers infrared sauna services focused on health and wellness. Franchisees benefit from training, marketing support, and a business model that caters to health-conscious consumers.
?
?

beem Light Sauna provides infrared sauna services, offering health and wellness benefits such as detoxification, pain relief, and relaxation in a modern and serene setting.
?
?
Choosing a franchise goes beyond reviewing fees and financials — it requires an honest assessment of your goals, skills, and risk tolerance. This article outlines the key questions prospective owners should ask before committing. It helps clarify whether the opportunity aligns with your lifestyle, long-term plans, and operational preferences.
Speaking with current and former franchisees is one of the most reliable ways to understand how a franchise really operates. This guide explains how to conduct validation calls, what questions to ask, and how to identify patterns in feedback. It provides a practical framework for uncovering real performance expectations and support quality.
Not all franchise opportunities offer the same potential. This article breaks down how to evaluate a brand’s industry, financial health, support systems, and competitive positioning. It helps prospective buyers compare options and identify franchises with strong long-term viability.
A clear, well-structured business plan is essential for securing financing and preparing for the realities of franchise ownership. This article explains how to build a plan that covers market analysis, operations, staffing, and local marketing. It also outlines how to create realistic pro forma financials, including revenue projections, startup costs, and break-even analysis. Readers gain a practical framework they can use when applying for loans or planning their first years of operations.