Balensi Spa is a spa and wellness franchise offering facials, body treatments, and skincare programs, serving guests seeking personalized, European-inspired aesthetics, and known for esthetician-led protocols, membership options, and intimate boutique environments emphasizing relaxation, results-driven skincare, and attentive client relationships.
KEY FRANCHISE STATS
Franchisees
?
0
+
n.a.
n.a.
Franchise fee
?
$39,000
Investment
?
$183,000 - $433,000
Revenue (AUV)
?
Undisclosed
$0
+
n.a.
n.a.
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Balensi Spa is a boutique wellness and beauty-spa franchise founded in 2003 in Chula Vista, California. The company is headquartered at 280 Landis Ave., Chula Vista, CA.
What began as a single French-Mediterranean inspired spa has grown into a franchising brand offering European-style facial, body, and wellness treatments.
Balensi Spa officially opened the doors to franchising in the United States in 2023. The franchise model includes full-service spa treatments such as facials, peels, massages, body care, permanent makeup, eyelash extensions, memberships, retail products, and hosted spa-party events.
What sets Balensi Spa apart from many competitors is its European-inspired ambiance, personalized treatment style, and strong wellness-driven philosophy.
Initial investment
The initial investment required for a Balensi Spa franchise is
$183,000 - $433,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$39,000 – $39,000
Technology
$5,800 – $7,500
Equipment, Furniture and Fixtures
$45,000 – $120,000
Real Estate
$5,300 – $25,500
Leasehold Improvements
$20,000 – $95,000
Utilities
$0 – $600
Signage
$1,500 – $8,800
Start Up Inventory
$24,500 – $42,000
Grand Opening Marketing
$6,000 – $8,500
Staffing
$9,500 – $17,500
Uniforms
$300 – $500
Insurance
$3,000 – $4,500
Travel, Lodging and Meals for Initial Training Program
$5,500 – $7,350
Business Licenses, Permits, Certifications and Professional Fees
$2,500 – $6,000
Additional Funds (3 months)
$15,000 – $50,000
Total
$182,900 – $432,750
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Type of Expenditure
Amount
Initial Franchise Fee
$39,000 – $39,000
Technology
$5,800 – $7,500
Equipment, Furniture and Fixtures
$45,000 – $120,000
Real Estate
$5,300 – $25,500
Leasehold Improvements
$20,000 – $95,000
Utilities
$0 – $600
Signage
$1,500 – $8,800
Start Up Inventory
$24,500 – $42,000
Grand Opening Marketing
$6,000 – $8,500
Staffing
$9,500 – $17,500
Uniforms
$300 – $500
Insurance
$3,000 – $4,500
Travel, Lodging and Meals for Initial Training Program
$5,500 – $7,350
Business Licenses, Permits, Certifications and Professional Fees
$2,500 – $6,000
Additional Funds (3 months)
$15,000 – $50,000
Total
$182,900 – $432,750
Franchise Disclosure Document
Below is Balensi Spa's 2023 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Balensi Spa had 1 total units in 2023, of which 0 were franchised-owned and 1 company-owned.
Frequently Asked Questions
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Balensi Spa provides a comprehensive and structured training program for its franchisees, designed to ensure consistency and operational excellence across all locations. Here are the key training components provided by the Franchisor:
Initial Training Program: Conducted at the headquarters or another designated location, this mandatory training occurs before the franchise opens or starts accepting fees. It includes instruction for the Franchisee, Owners, Office Manager, lead esthetician, and lead massage therapist. Participants are responsible for their travel and related expenses.
Self-Study Program: Immediately after signing the Franchise Agreement, franchisees receive a self-paced preparatory program and materials to get ready for the in-person initial training.
Refresher and Supplemental Training: Throughout the term of the agreement, franchisees and key staff may be required to attend additional training sessions. These may be held at headquarters and involve added costs for participation and travel.
Software Training: Basic training on software necessary to run the business, including POS systems and other technical tools, is included in the initial program. Ongoing technical support and software updates may also be provided.
Operations Manual: Franchisees receive and must comply with the Operations Manual, which is essential for maintaining brand standards. This manual is updated periodically, and compliance is required for continued operation.
Territory Protection
Balensi Spa offers its franchisees a defined but non-exclusive protected territory. The franchisor grants a marketing territory that typically spans up to three miles in any direction from the franchise’s accepted business location, which is determined using mapping tools like Google Maps.
While this territory is protected from the establishment of other Balensi Spa franchises or company-owned outlets during the agreement term, it does not guarantee exclusivity from all forms of competition.
Although franchisees have certain protections within this area, they are not shielded from competition via internet sales, national accounts, or alternative distribution methods employed by the franchisor or other channels.
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