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Line-X Franchise FDD, Costs & Fees (2026)

Automotive coating franchise providing protective coatings for truck beds, vehicles, and industrial applications, offering durable and customizable solutions.

KEY FRANCHISE STATS

Franchisees

?

180
+
-58%
-58%
Franchise fee

?

$40,000
Investment

?

$271,000 - $1,013,000
Revenue (AUV)

?

Undisclosed

$0

+
n.a.
n.a.
Upgrade

Founded in 1993, Line-X specializes in applying polyurethane and polyurea-based spray-on coatings. These coatings are mainly used to protect truck beds and other light industrial products. In addition to coatings, Line-X provides various truck and vehicle accessories, including their exclusive LINE-X GEAR line.

 Line-X offers franchise opportunities, allowing individuals to operate businesses under their brand, applying these coatings and selling related products.

Headquartered in Huntsville, Alabama, Line-X LLC has been franchising since 1999. Line-X's reputation for quality and durability has made it a go-to choice for customers seeking reliable protection for their vehicles. 

Their advanced spray-on coatings offer superior resistance to abrasion, chemicals, and impact, ensuring that truck beds and other surfaces remain in top condition even under harsh conditions. This dedication to excellence has helped Line-X build a loyal customer base and strong brand recognition.

Initial investment

The initial investment required for a Line-X franchise is $271,000 - $1,013,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $40,000
Initial Training Expenses $1,000 - $10,000
Real Estate $16,000 - $60,000
Leasehold Improvements $22,000 - $110,000
Insurance $1,000 - $11,000
Utilities $500 - $1,500
Vehicles $1,000 - $100,000
Graphics Package (Includes Interior and Exterior Signage) $5,000 - $40,000
Licenses and Permits $500 - $1,500
Office Equipment/Supplies/POS System $3,531 - $14,031
Initial Inventory of Coating Products $8,970.77 - $13,864.99
Opening Marketing $5,000 - $15,000
Uniforms $250 - $500
Bedliner Spray Equipment Package $46,968.08 - $86,658.60
Equipment Package $39,482.04 - $104,086.67
Application Booth $12,299.65 - $89,250
Shop Tools and Supplies $15,297.33 - $28,638.68
Inventory of LINE-X BRANDED PRODUCTS $2,200 - $7,150
Additional Funds – 3 months $50,000 - $75,000
Expansion Choice Equipment $0 - $205,014.12
TOTAL ESTIMATED INITIAL INVESTMENT $270,999 - $1,013,194

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Type of Expenditure Amount
Initial Franchise Fee $40,000
Initial Training Expenses $1,000 - $10,000
Real Estate $16,000 - $60,000
Leasehold Improvements $22,000 - $110,000
Insurance $1,000 - $11,000
Utilities $500 - $1,500
Vehicles $1,000 - $100,000
Graphics Package (Includes Interior and Exterior Signage) $5,000 - $40,000
Licenses and Permits $500 - $1,500
Office Equipment/Supplies/POS System $3,531 - $14,031
Initial Inventory of Coating Products $8,970.77 - $13,864.99
Opening Marketing $5,000 - $15,000
Uniforms $250 - $500
Bedliner Spray Equipment Package $46,968.08 - $86,658.60
Equipment Package $39,482.04 - $104,086.67
Application Booth $12,299.65 - $89,250
Shop Tools and Supplies $15,297.33 - $28,638.68
Inventory of LINE-X BRANDED PRODUCTS $2,200 - $7,150
Additional Funds – 3 months $50,000 - $75,000
Expansion Choice Equipment $0 - $205,014.12
TOTAL ESTIMATED INITIAL INVESTMENT $270,999 - $1,013,194

Franchise Disclosure Document

Below is Line-X's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.

Number of units

Line-X had 180 total units in 2025, of which 180 were franchised-owned and 0 company-owned.

Competitors

Below are some of

Line-X

key competitors in the

Other Automotive

sector.

Franchise
Franchisees
Royalty fee
Total investment
Revenue
Upgrade
EBITDA
Upgrade

180

New
+
-58%
-58%

6.00%

$271,000

-

$1,013,000

$0

n.a.

$xxx,xxx

n.a.

xx%

n.a.

Training 

Comprehensive Initial Training: LINE-X offers a thorough training program for its franchisees, ensuring they understand every detail of the business. This essential training covers product knowledge, operational procedures, and customer service to prepare franchisees for success.

Location and Duration: Training takes place at the LINE-X Franchise Support Center or another designated location. The duration and schedule are tailored to meet the needs of the franchisee and the availability of training sessions.

Manager's Training Program: Franchisees who appoint a manager for their LINE-X store must ensure the manager completes the specialized training program. This program equips the manager with the necessary skills to effectively run the store and uphold LINE-X's high standards.

Territory Protection

Franchisees of LINE-X are granted a designated territory, outlined by a map and/or a list of zip codes. This territory is determined based on several factors, including the number of households, potential customer base, drive times, and both natural and man-made boundaries.

While franchisees operate within their specific territory, there are important conditions to be aware of. The franchisor commits not to establish another LINE-X Store within the franchisee's designated territory.

However, if a franchisee fails to meet the Minimum Purchase Standard for products, the franchisor reserves the right to adjust the size of the territory, terminate its exclusivity, or even award other franchises within that territory.

Frequently Asked Questions

Competitors

Below are some of Line-X's key competitors in the Other Automotive sector.

Ideal Automotive Services

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$438,000 - $1,085,000
Revenue

?

Upgrade

Green Motion Car and Van Rental

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$168,000 - $1,547,000
Revenue

?

Upgrade

4EverCharge

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$103,000 - $623,000
Revenue

?

Upgrade

FlyMyRide

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$20,000 - $66,000
Revenue

?

Upgrade

Rivali Paint Protection

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$209,000 - $549,000
Revenue

?

Upgrade

NextCar

Franchisees

?

12
+
9%
9%
Investment

?

$315,000 - $1,593,000
Revenue

?

Upgrade

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