
Island Fin Poké Company was founded by Mark Setterington, inspired by the rich culinary traditions and vibrant culture of Hawaii. Since launching in 2017, the brand began franchising in September 2018 and has experienced steady growth throughout the United States.
Celebrated for its fresh and creative poké bowls, Island Fin Poké provides a fully customizable dining experience. Guests can choose from an array of sustainably sourced proteins, over 25 distinctive toppings, and signature house-made sauces.
The company’s headquarters embrace the Hawaiian spirit of ‘Ohana,’ which embodies family and community—a core value reflected in both its customer interactions and franchise support. Every location aims to offer a warm, welcoming environment that stays true to this ethos.
Standing out in the fast-casual segment, Island Fin Poké meets growing consumer demand for healthy, fast, and flavorful meals. Its emphasis on quality ingredients, friendly service, and a strong sense of belonging has made it a top choice for poké lovers nationwide.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Island Fin Poke Company provides a range of training programs designed to equip franchisees with the knowledge and skills needed to operate successfully.
Island Fin Poke Company provides franchisees with a defined territory where no other Island Fin Poke restaurant will be opened during the agreement term, as long as the franchisee is in compliance. This grants some protection for the franchisee’s specific location.
However, the franchisor reserves the right to sell products within the territory through other channels like grocery stores, co-branding, and online sales. The franchisor may also open or authorize restaurants outside but near the franchisee’s territory, limiting full exclusivity.
Below are some of
Island Fin Poke Company
key competitors in the
Healthy
sector.

24
$49,500
$284,000
$450,000
n.a.
$492,000
$xxx,xxx
67.8%
n.a.
n.a.
n.a.

Saladworks
Over $500K
88
$35,000
$590,000
$765,000
n.a.
$800,000
$xxx,xxx
n.a.
n.a.
n.a.
n.a.

Uncle Sharkii
$50K - $100K
6
$30,000
$90,000
$300,000
n.a.
$0
$xxx,xxx
n.a.
n.a.
n.a.
n.a.

Bango Bowls is a health-food café franchise offering acai bowls, smoothies, and fresh-fruit breakfast meals, serving health-conscious consumers and active lifestyles, and known for vibrant flavour combos, social-media appeal, and grab-and-go convenience.
?
?

Sidewalk Juice is a juice and smoothie franchise offering fresh-pressed juices, smoothies, acai bowls, and wellness shots, serving health-conscious customers, and known for natural ingredients, made-to-order drinks, and bright, minimalist cafés.
?
?

Fruitfull is a dessert and beverage franchise offering fruit-forward treats, smoothies, and refreshing specialty items, serving health-minded dessert seekers, and known for vibrant flavors, customizable options, and a bright, cheerful café experience.
?
?

The Fresh Monkee is a health food franchise offering smoothies, cold-pressed juices, bowls, and wellness beverages, serving health-conscious consumers, and known for clean ingredients, transparency, and energetic brand presence.
?
?

VARA Juice Restaurant is a health-focused franchise offering fresh juices, smoothies, acai bowls, and plant-based meals in a clean, modern setting.
?
?

Project LeanNation is a health-focused meal prep and nutrition franchise providing balanced, macro-friendly meals designed for fitness enthusiasts and busy professionals.
?
?