Fibrenew is a specialized mobile service franchise that focuses on the repair, restoration, and renewal of leather, plastic, and vinyl. Founded in 1985 in Canada, Fibrenew has established itself as a leader in this niche market, offering services that breathe new life into worn-out items ranging from leather furniture to automotive interiors. 

The company's headquarters is located in Black Diamond, Alberta, Canada, and it began franchising just two years after its inception, in 1987.

What sets Fibrenew apart from competitors is its proprietary methods and products, which allow franchisees to deliver outstanding restoration results that are often described as a mix of chemistry and magic.

Training 

Fibrenew Franchise offers a comprehensive training program to ensure franchisees are well-prepared to run their businesses effectively. The training is divided into several key components:

1. Initial Hands-On Training: This training takes place at the Fibrenew headquarters and focuses on teaching franchisees the technical skills needed to perform restoration services. Franchisees learn how to use Fibrenew’s proprietary products and methods to restore leather, plastic, and vinyl items with precision and high quality. This hands-on training is crucial for ensuring that all franchisees can meet the company's service standards.
2. Business Management Training: In addition to the technical training, franchisees receive education on the business side of operations. This includes training on sales strategies, marketing techniques, customer service, and the logistics of running a mobile-based business. This component is essential for helping franchisees understand how to manage and grow their business effectively.
3. Ongoing Support and Continuing Education: After the initial training, Fibrenew provides continuous support to franchisees. This includes access to a network of other franchisees, online resources, and further training opportunities to keep franchisees updated on new techniques and industry trends. This ongoing support ensures that franchisees have the resources they need to continually improve their skills and expand their business.

Territory Protection

Fibrenew franchise offers territory protection to its franchisees. This protection ensures that each franchisee has exclusive rights to operate within a defined geographic area, preventing other Fibrenew franchisees from setting up operations within the same territory. 

This model is designed to help franchisees maximize their market potential without the concern of internal competition from other Fibrenew franchisees. The protected territory typically covers a significant population base, giving the franchisee a large enough market to grow their business effectively. 

This territorial exclusivity is a key benefit of the Fibrenew franchise model, providing franchisees with the confidence that their investment is safeguarded against direct competition within the brand.