CoolVu Franchise FDD, Costs & Fees (2025)

CoolVu provides innovative window tinting solutions, offering customers advanced technology to control light and heat while enhancing privacy and comfort in their spaces.

CoolVu is a window film and architectural surface franchise founded in 2018. Headquartered in the U.S., it emerged from a partnership between Jeff Franson (founder of Window Film Depot in 1992) and Mike Herrera, a veteran franchise developer.

The brand is part of the FutureVu Brands ecosystem, which is backed by over 30 years of experience in the window film industry.

CoolVu offers a home-based, low-overhead franchise model focused on selling window films, custom wall graphics, and architectural surface finishes. Its product line includes solar control and security window films, decorative wall murals, and vinyl wraps that replicate premium materials like wood, marble, and metal.

Franchisees operate from home, and all materials are shipped directly per project, eliminating the need for a storefront. The company began franchising in early 2022 and has quickly grown to over 100 franchisees nationwide.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $0 - $19,900
Territory Fee $40,000
Technology Fee $250
Vehicle $1,300 - $3,500
Vehicle Graphic Installation $900 - $1,500
Local Advertising $500 - $1,500
Mobile phone with monthly data plan $100 - $300
Furniture and Fixtures $0 - $500
Computer Equipment $0
Office Equipment and Office Supplies $500 - $1,000
Travel Expenses for Training $1,200 - $2,500
Professional Fees, Licenses and Permits $1,000 - $2,500
Insurance $600 - $900
Additional Funds - 3 months $10,000 - $20,000
Total $56,350 - $94,350
Type of Expenditure Amount
Initial Franchise Fee $0 - $19,900
Territory Fee $40,000
Technology Fee $250
Vehicle $1,300 - $3,500
Vehicle Graphic Installation $900 - $1,500
Local Advertising $500 - $1,500
Mobile phone with monthly data plan $100 - $300
Furniture and Fixtures $0 - $500
Computer Equipment $0
Office Equipment and Office Supplies $500 - $1,000
Travel Expenses for Training $1,200 - $2,500
Professional Fees, Licenses and Permits $1,000 - $2,500
Insurance $600 - $900
Additional Funds - 3 months $10,000 - $20,000
Total $56,350 - $94,350

Franchise Disclosure Document

Competitors

Below are some of

CoolVu

key competitors in the

Windows/Doors

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
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Gross Profit
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EBITDA
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39

New
+
n.a.
n.a.

$19,900

$56,000

$94,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

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Training

CoolVu delivers a detailed and structured training program to ensure franchisees are well-prepared to run their business. Below are the core components:

  1. Initial Training Program
    CoolVu offers a mandatory initial training program for up to two principal owners or one principal owner and one technician. This training spans approximately four days and includes both classroom and hands-on instruction in business operations, product knowledge, sales, technology, and financial management.
  2. On-Site Opening Assistance
    Within the first few months of launching operations, CoolVu provides up to two days of on-site support from a company representative. This guidance helps reinforce the knowledge gained during the initial training and supports a smooth opening.
  3. Ongoing and Additional Training
    CoolVu offers additional training as needed, which may be provided online, over the phone, or in person. Franchisees are responsible for associated travel and lodging costs. The franchisor may also require retraining if the business or its personnel are underperforming.

Territory Protection

CoolVu grants franchisees a designated territory that is generally defined by postal zip codes and is expected to include around 60,000 qualified households, commercial, and retail buildings. This territory is described in Exhibit I of the Franchise Agreement and cannot be changed without mutual agreement.

While this offers some geographic focus, the franchisor does not guarantee exclusivity, and franchisees may face competition from other franchisees or company-affiliated businesses operating nearby.

The franchisor and its affiliates retain broad rights, including the ability to open and operate businesses under different marks within any territory. They also maintain the right to sell products through alternative channels such as the internet, wholesale markets, or special events, and franchisees receive no compensation if these methods affect their sales.

Competitors

Wallaby Windows

Wallaby Windows is a home improvement franchise specializing in window and door replacement services, offering energy-efficient solutions with a focus on customer satisfaction.

Franchisees

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45
+
n.a.
n.a.
Investment

?

$159,000 - $242,000

Pink's Window Services

Pink’s Window Services is a window cleaning and maintenance franchise offering residential and commercial window washing, screen repair, and pressure washing services.

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$128,000 - $167,000

The Glass Guru

The Glass Guru offers glass and window repair and replacement services, addressing window, door, and glass-related issues for residential and commercial properties.

Franchisees

?

72
+
-6%
-6%
Investment

?

$126,000 - $220,000

The Flying Locksmiths

The Flying Locksmiths offers locksmith and security services, providing lock installation, repair, and access control solutions for homes and businesses.

Franchisees

?

94
+
1%
1%
Investment

?

$147,000 - $398,000

Screenmobile

Screenmobile offers on-site screen repair and installation services, providing convenient and customized solutions for window and door screens.

Franchisees

?

145
+
4%
4%
Investment

?

$161,000 - $223,000

ProLift Garage Doors

ProLift Garage Doors offers garage door repair and installation services, ensuring safe, functional, and attractive garage door systems for residential and commercial properties.

Franchisees

?

94
+
81%
81%
Investment

?

$114,000 - $157,000