Coco Fresh Tea & Juice

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Coco Fresh Tea & Juice

Coco Fresh Tea & Juice Franchise FDD, Costs & Fees (2025)

Coco Fresh Tea & Juice offers a diverse selection of fresh tea and juice beverages, including classic milk teas and fruit-flavored drinks. With a vibrant and modern atmosphere, it provides customers with refreshing and flavorful options to enjoy on the go.

Coco Fresh Tea & Juice, commonly known as COCO, is a prominent international franchise specializing in bubble tea and a variety of refreshing beverages. Founded in 1997 in Taipei, Taiwan, COCO has established itself as a leading player in the tea and juice industry. 

The franchise is headquartered in Taipei and began its franchising journey in 2007. Since then, COCO has expanded its footprint globally, offering a diverse menu that includes bubble tea, fruit teas, and other specialty beverages.

COCO distinguishes itself in the competitive beverage market through its commitment to quality and consistency. The franchise emphasizes the use of fresh ingredients and authentic recipes, which contribute to the distinctive taste of its drinks. 

With a focus on customer experience and product innovation, COCO has built a strong brand reputation and a loyal customer base. The franchise's extensive menu and customizable options cater to a wide range of preferences, setting it apart from other competitors in the bubble tea and juice sector.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $40,000
Legal Processing Fee $2,000
Security Deposit $5,000
Initial On-Site Assistance $2,400 – $6,000
Opening Inventory $40,000 – $50,000
Leasehold Improvements $50,000 – $80,000
Furniture and Fixtures $27,000 – $44,000
Interior and Exterior Signage $500 – $100,000
Approved Location – Initial Rental Payments and Deposits $7,000 – $40,000
Utility Deposit and Fees $500 – $2,000
Other Initial Inventory and Opening Supplies $8,000 – $15,000
Insurance $8,000 – $12,000
Training: Living and Travel Expenses $3,500 – $6,000
Professional Fees $2,000 – $5,000
Grand Opening Advertising $5,000
Business License and Permits $400 – $2,000
Additional Funds – 3 months $20,000 – $40,000
Subtotal $171,900 – $401,000
Total Estimated Initial Investment $221,300 – $454,000
Type of Expenditure Amount
Initial Franchise Fee $40,000
Legal Processing Fee $2,000
Security Deposit $5,000
Initial On-Site Assistance $2,400 – $6,000
Opening Inventory $40,000 – $50,000
Leasehold Improvements $50,000 – $80,000
Furniture and Fixtures $27,000 – $44,000
Interior and Exterior Signage $500 – $100,000
Approved Location – Initial Rental Payments and Deposits $7,000 – $40,000
Utility Deposit and Fees $500 – $2,000
Other Initial Inventory and Opening Supplies $8,000 – $15,000
Insurance $8,000 – $12,000
Training: Living and Travel Expenses $3,500 – $6,000
Professional Fees $2,000 – $5,000
Grand Opening Advertising $5,000
Business License and Permits $400 – $2,000
Additional Funds – 3 months $20,000 – $40,000
Subtotal $171,900 – $401,000
Total Estimated Initial Investment $221,300 – $454,000

Franchise Disclosure Document

Number of units

Training

Coco Fresh Tea & Juice Franchise offers comprehensive training to ensure franchisees are well-equipped to operate their stores effectively. The training program typically includes:

  1. Operational Training: Franchisees receive detailed instruction on daily store operations, including beverage preparation, equipment usage, inventory management, and customer service standards. This helps maintain consistency and quality across all locations.
  2. Product Knowledge: Franchisees and their staff are trained in the menu offerings, including the preparation techniques for bubble tea and other beverages. This training emphasizes the use of fresh ingredients and adherence to COCO’s proprietary recipes to ensure product consistency.
  3. Marketing and Sales: Training includes strategies for local marketing, sales techniques, and customer engagement to drive business growth. Franchisees learn how to implement promotional campaigns and build a strong local presence.
  4. Technology and Systems: Franchisees are trained on the POS systems and other technology used in the stores, including inventory management and reporting tools, to streamline operations and improve efficiency.

Territory Protection

Coco Fresh Tea & Juice franchise provides territory protection to its franchisees, ensuring that each location operates in a designated area with limited competition from other COCO stores. 

This protection helps franchisees establish a strong market presence without the threat of nearby COCO outlets encroaching on their customer base. By defining exclusive territories, the franchise aims to support sustainable growth and profitability for its franchise partners.

Competitors

Below are some of

Coco Fresh Tea & Juice

key competitors in the

Coffee & Tea

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

13

New
+
117%
117%

$40,000

$221,000

$454,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Puffles

Puffles is a dessert-and-beverage franchise offering Hong-Kong-style egg waffles, customizable ice cream treats and bubble tea, serving dessert lovers and social café customers, and known for trendy format, fun social-media appeal and low investment.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$112,000 - $296,000

Tastea

Tastea is a beverage-and-snack café franchise offering customizable teas, smoothies, and bowls, serving health- and flavor-focused consumers, and known for bold visual branding, fresh mixes, and social-media-friendly store experience.

Franchisees

?

25
+
25%
25%
Investment

?

$252,000 - $1,392,000

Tom n Toms Coffee

Tom n Toms Coffee is a café franchise offering espresso drinks, pretzels, breads, and light bites, serving students and urban professionals, and known for spacious cafés, extended hours, and a Korean coffeehouse heritage.

Franchisees

?

12
+
71%
71%
Investment

?

$370,000 - $487,000

Feng Cha

Feng Cha is a tea café franchise offering handcrafted milk teas, fruit teas, and desserts, serving tea lovers and social café guests, and known for creative toppings, seasonal menus, and modern, photogenic store designs.

Franchisees

?

72
+
188%
188%
Investment

?

$194,000 - $512,000

illy

illy is a premium café franchise offering espresso beverages, coffee, pastries, and packaged products, serving coffee connoisseurs and travelers, and known for Italian espresso heritage, design-driven cafés, and consistently high-quality blends.

Franchisees

?

17
+
31%
31%
Investment

?

$402,000 - $2,006,000

Ding Tea

Ding Tea is a bubble tea franchise offering milk teas, fruit teas, and specialty drinks, serving boba enthusiasts and casual café guests, and known for customizable sweetness, premium teas, and an international brand footprint.

Franchisees

?

135
+
16%
16%
Investment

?

$195,000 - $324,000