Asurion Tech Repair & Solutions is a franchise that specializes in technology repair services, including smartphones, tablets, and other electronic devices, offering expert repairs and solutions to address technical issues and ensure the smooth functioning of devices.
KEY FRANCHISE STATS
Franchisees
?
337
+
-29%
-29%
Franchise fee
?
$40,000
Investment
?
$118,000 - $370,000
Revenue (AUV)
?
Undisclosed
$654,000
+
15.2%
15.2%
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Asurion Tech Repair & Solutions, formerly known as uBreakiFix, is a leading franchise in the tech repair industry. The company was founded in 2009 by Justin Wetherill, David Reiff, and Eddie Trujillo after a frustrating experience with a broken iPhone led to the realization of a business opportunity.
The first store opened in Orlando, Florida, which remains the headquarters of the franchise. Asurion acquired uBreakiFix in 2019, and in 2021, the franchise was rebranded to Asurion Tech Repair & Solutions to better align with its parent company's extensive tech care services.
The rebranding effort has helped streamline operations and expand the range of services offered, including repairs for smartphones, tablets, computers, game consoles, and other electronic devices.
The franchise stands out in the market due to its partnerships with major tech companies like Google, Samsung, and HP, ensuring high-quality repairs with OEM parts. Asurion Tech Repair & Solutions is known for its fast, reliable, and affordable repair services, with most repairs completed in under an hour.
Initial investment
The initial investment required for a Asurion Tech Repair & Solutions franchise is
$118,000 - $370,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount (Low)
Amount (High)
Initial Franchise Fee
$25,000
$40,000
Initial Training Fee
$0
$12,500
Initial Inventory of Parts and Accessories
$7,000
$57,000
Initial Equipment, Tools, Supplies, and POS Hardware
$9,650
$22,000
Furniture and Fixtures
$15,000
$30,000
Interior Signage
$1,000
$4,000
External Signage
$5,000
$30,000
Wages, Travel and Living Expenses During Training
$15,000
$23,000
Wages, Travel and Living Expenses During Site Review
$0
$1,000
Legal and Accounting
$1,500
$11,000
Business Licenses and Permits
$700
$1,500
First 3 Months Marketing
$0
$8,000
Insurance
$3,000
$7,000
Store Rent – 3 Months
$0
$20,000
Mobile Unit Lease Payments - 3 Months
$0
$3,150
Store Security Deposits
$0
$15,000
Construction and Leasehold Improvements
$50,000
$125,000
Additional Funds - 3 Months
$18,500
$37,000
TOTAL
$151,350
$447,150
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Type of Expenditure
Amount (Low)
Amount (High)
Initial Franchise Fee
$25,000
$40,000
Initial Training Fee
$0
$12,500
Initial Inventory of Parts and Accessories
$7,000
$57,000
Initial Equipment, Tools, Supplies, and POS Hardware
$9,650
$22,000
Furniture and Fixtures
$15,000
$30,000
Interior Signage
$1,000
$4,000
External Signage
$5,000
$30,000
Wages, Travel and Living Expenses During Training
$15,000
$23,000
Wages, Travel and Living Expenses During Site Review
$0
$1,000
Legal and Accounting
$1,500
$11,000
Business Licenses and Permits
$700
$1,500
First 3 Months Marketing
$0
$8,000
Insurance
$3,000
$7,000
Store Rent – 3 Months
$0
$20,000
Mobile Unit Lease Payments - 3 Months
$0
$3,150
Store Security Deposits
$0
$15,000
Construction and Leasehold Improvements
$50,000
$125,000
Additional Funds - 3 Months
$18,500
$37,000
TOTAL
$151,350
$447,150
Franchise Disclosure Document
Below is Asurion Tech Repair & Solutions's 2022 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Asurion Tech Repair & Solutions had 698 total units in 2022, of which 337 were franchised-owned and 361 company-owned.
Asurion Tech Repair & Solutions offers comprehensive training programs designed to equip franchisees with the skills and knowledge needed to succeed in the tech repair industry. This training ensures that franchise owners and their staff can provide high-quality repair services and effectively manage their businesses.
Initial Training Program
The initial training program for new franchisees includes both classroom and hands-on training. This program is conducted at the company's headquarters in Orlando, Florida, where franchisees learn about the company's operational procedures, customer service standards, and technical repair processes. The training covers various aspects of the business, including:
Technical Training:some text
Detailed instruction on diagnosing and repairing a wide range of electronic devices, including smartphones, tablets, computers, and game consoles.
Training on using specialized tools and equipment for repairs.
Safety protocols to ensure safe and effective repairs.
Operational Training:some text
Overview of the franchise’s proprietary software that streamlines business operations, including inventory management, repair tracking, and customer relationship management.
Best practices for managing day-to-day store operations, including scheduling, employee management, and customer service.
Marketing and Sales Training:some text
Strategies for local marketing and community engagement to attract and retain customers.
Sales techniques to effectively communicate with customers and promote additional services and products.
Territory Protection
Asurion Tech Repair & Solutions offers territory protection to its franchisees, ensuring they have exclusive rights to operate within a defined geographic area. This means that no other franchisee or corporate store will be allowed to open within the protected territory, safeguarding the franchisee’s market and potential customer base.
This protection is part of Asurion’s strategy to support its franchisees by minimizing direct competition within the same brand, thereby enhancing the franchisee's opportunity to build a successful and profitable business. The specific terms and extent of the territory protection are typically outlined in the franchise agreement, tailored to the market dynamics and population density of the area.
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