Sports franchises focus on retail and service-based concepts built around athletic footwear, equipment, training, and fan-driven merchandise.
These brands benefit from community engagement, repeat customer demand, and strong brand loyalty, while scalable store formats and efficient capital deployment play a key role in performance differentiation.
Below are the top 3 sports franchises based on overall performance and system strength.
Each franchise is evaluated using a balanced scoring model that weighs five core factors equally. The goal is to highlight brands that combine financial performance, operational maturity, and accessible investment levels. Scores are calculated as follows:
The final score out of 10 is calculated using this weighting model, ensuring the ranking highlights franchises that combine strong unit-level economics with system stability and consistent expansion.
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Fleet Feet offers athletic footwear and apparel, providing expert fittings and products for runners and athletes seeking comfort and performance.

KEY FRANCHISE STATS
All you need to know about this franchise
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$1,624,000
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n.a.
What WE LIKE
Here's the rationale for our score
Fleet Feet specializes in running footwear, apparel, and community-based fitness services, supported by training programs and local events.
Its top ranking is driven by scale, strong revenue performance, and efficient capital deployment.

Sporting goods resale franchise buying and selling used sports equipment, providing affordable options for athletes and sports enthusiasts.

KEY FRANCHISE STATS
All you need to know about this franchise
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$992,000
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n.a.
What WE LIKE
Here's the rationale for our score
Play It Again Sports focuses on buying and selling new and used sporting goods, benefiting from a resale-driven model and broad customer base. Its ranking reflects strong scale and reliable unit economics, tempered by moderate growth.

Pro Image Sports offers a wide selection of licensed sports merchandise and apparel, providing sports fans with the opportunity to support their favorite teams and athletes with high-quality and authentic gear.

KEY FRANCHISE STATS
All you need to know about this franchise
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$814,000
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n.a.
What WE LIKE
Here's the rationale for our score
Pro Image Sports operates licensed sports apparel and merchandise stores tied to major professional teams. Its ranking is supported by healthy system size and growth, offset by lower revenue per unit.