Snappy Tomato Pizza

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Snappy Tomato Pizza

Food & Beverage
Pizza

Snappy Tomato Pizza Franchise FDD, Costs & Fees (2025)

Snappy Tomato Pizza is a fast-casual pizza franchise that specializes in fresh, made-to-order pizzas with bold flavors and a variety of customizable toppings.

Snappy Tomato Pizza was founded in 1978 in Fort Mitchell, Kentucky. The brand was born from a lucky bet on a horse named “Snappy Tomato,” with the winnings funding its first location. It is now headquartered in Burlington, Kentucky, and operates over 45 locations across Ohio, Kentucky, Indiana, Tennessee, and New Mexico.

The company began franchising in 1981, offering entrepreneurs a chance to join a growing pizza concept with a unique story. Snappy Tomato Pizza is known for its fresh, made-from-scratch dough, award-winning secret sauce, and its signature 24-slice “Beast” pizza. The menu also includes calzones, hoagies, salads, wings, and desserts, appealing to a wide range of tastes.

What sets the brand apart is its dedication to quality and local engagement. Dough is made fresh daily, and the sauce is prepared from vine-ripened tomatoes processed within hours of picking. The family-friendly atmosphere and Mr. Snappy Tomato mascot enhance its strong community presence.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Application Fee $1,000
Initial Franchise Fee $25,000
Real Estate $1,500 – $4,000
Equipment, Fixtures, Other Fixed Assets, Remodeling, Leasehold Improvements and Decorating Costs $65,000 – $250,000
Initial Supplies and Inventory $4,500 – $8,000
Training $2,500 – $5,000
Security Deposits, Other Prepaid Expenses and Working Capital $10,000 – $30,000
Miscellaneous Costs $500 – $1,000
Additional Funds $1,500 – $2,000
Initial (Grand Opening) Marketing $10,000
Total $120,500 – $350,000
Type of Expenditure Amount
Application Fee $1,000
Initial Franchise Fee $25,000
Real Estate $1,500 – $4,000
Equipment, Fixtures, Other Fixed Assets, Remodeling, Leasehold Improvements and Decorating Costs $65,000 – $250,000
Initial Supplies and Inventory $4,500 – $8,000
Training $2,500 – $5,000
Security Deposits, Other Prepaid Expenses and Working Capital $10,000 – $30,000
Miscellaneous Costs $500 – $1,000
Additional Funds $1,500 – $2,000
Initial (Grand Opening) Marketing $10,000
Total $120,500 – $350,000

Franchise Disclosure Document

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
1981
Franchisees

?

42
+
-5%
-5%
Franchise fee

?

$25,000
Investment

?

$121,000 - $350,000
Revenue (AUV)

?

Undisclosed
Upgrade

$0

+
n.a.
n.a.
Operating Profit

?

Upgrade

n.a.

Home based

?

No
Upgrade
No
Passive investment

?

No
Upgrade
No
FDD
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Competitors

Below are some of

Snappy Tomato Pizza

key competitors in the

Pizza

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

42

New
+
-5%
-5%

$25,000

$121,000

$350,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

24

New
+
-4%
-4%

$50,000

$1,031,000

$3,306,000

n.a.

$1,510,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

75

New
+
19%
19%

$25,000

$146,000

$428,000

n.a.

$1,039,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

32

New
+
-9%
-9%

$49,000

$438,000

$1,253,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

9

New
+
80%
80%

$40,000

$106,000

$729,000

n.a.

$957,000

$xxx,xxx

65.4%

xx%

n.a.

n.a.

xx%

n.a.

409

New
+
15%
15%

$25,000

$347,000

$1,092,000

n.a.

$1,028,000

$xxx,xxx

73.0%

xx%

n.a.

n.a.

xx%

n.a.

212

New
+
3%
3%

$30,000

$2,102,000

$4,910,000

n.a.

$2,063,000

$xxx,xxx

72.2%

xx%

n.a.

14.1%

xx%

n.a.

192

New
+
-4%
-4%

$15,000

$109,000

$236,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

55

New
+
20%
20%

$30,000

$510,000

$690,000

n.a.

$983,000

$xxx,xxx

71.4%

xx%

n.a.

7.4%

xx%

n.a.

5214

New
+
-2%
-2%

$25,000

$462,000

$2,054,000

n.a.

$969,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

9

New
+
0%
0%

$35,000

$943,000

$1,709,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

3705

New
+
3%
3%

$20,000

$447,000

$1,817,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

161

New
+
-2%
-2%

$50,000

$1,688,000

$4,832,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

56

New
+
2%
2%

$25,000

$1,431,000

$2,595,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

33

New
+
-27%
-27%

$40,000

$207,000

$2,484,000

n.a.

$2,081,000

$xxx,xxx

76.0%

xx%

n.a.

n.a.

xx%

n.a.

4

New
+
300%
300%

$15,000

$147,000

$575,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

12

New
+
0%
0%

$30,000

$860,000

$1,355,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

4

New
+
300%
300%

$50,000

$1,390,000

$1,835,000

n.a.

$2,780,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

48

New
+
-2%
-2%

$35,000

$312,000

$1,485,000

n.a.

$807,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

26

New
+
-10%
-10%

$45,000

$488,000

$1,133,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

103

New
+
7%
7%

$25,000

$279,000

$630,000

n.a.

$816,000

$xxx,xxx

72.8%

xx%

n.a.

21.0%

xx%

n.a.

16

New
+
0%
0%

$39,000

$204,000

$592,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

197

New
+
42%
42%

$20,000 to $35,000

$207,000

$946,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

32

New
+
78%
78%

$30,000

$257,000

$792,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

29

New
+
12%
12%

$20,000

$145,000

$1,568,000

n.a.

$472,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

394

New
+
9%
9%

$30,000

$573,000

$786,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

3

New
+
50%
50%

$30,000

$406,000

$1,148,000

n.a.

$2,223,000

$xxx,xxx

77.3%

xx%

n.a.

15.2%

xx%

n.a.

29

New
+
-12%
-12%

$40,000

$323,000

$1,359,000

n.a.

$842,000

$xxx,xxx

70.1%

xx%

n.a.

11.2%

xx%

n.a.

32

New
+
-11%
-11%

$40,000

$609,000

$2,056,000

n.a.

$1,805,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$39,500

$403,000

$536,000

n.a.

$1,126,000

$xxx,xxx

53.0%

xx%

n.a.

15.0%

xx%

n.a.

60

New
+
-2%
-2%

$20,000

$214,000

$690,000

n.a.

$676,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

599

New
+
3%
3%

$7,500 to $25,000

$153,000

$1,159,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

2819

New
+
1%
1%

$7,500

$32,000

$228,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

23

New
+
-58%
-58%

$30,000

$239,000

$590,000

n.a.

$934,000

$xxx,xxx

71.0%

xx%

n.a.

n.a.

xx%

n.a.

2752

New
+
4%
4%

$25,000

$111,000

$853,000

n.a.

$1,068,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

10

New
+
-17%
-17%

$45,000

$980,000

$1,571,000

n.a.

$1,758,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$50,000

$810,000

$1,240,000

n.a.

$2,009,000

$xxx,xxx

74.2%

xx%

n.a.

n.a.

xx%

n.a.

1

New
+
0%
0%

$20,000

$301,000

$489,000

n.a.

$586,000

$xxx,xxx

74.0%

xx%

n.a.

n.a.

xx%

n.a.

51

New
+
50%
50%

$30,000

$191,000

$641,000

n.a.

$824,000

$xxx,xxx

67.3%

xx%

n.a.

n.a.

xx%

n.a.

7

New
+
-13%
-13%

$25,000

$224,000

$444,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

17

New
+
-6%
-6%

$45,000

$1,672,000

$2,493,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

299

New
+
13%
13%

$30,000

$477,000

$983,000

n.a.

$1,015,000

$xxx,xxx

75.0%

xx%

n.a.

n.a.

xx%

n.a.

12

New
+
-20%
-20%

$50,000

$720,000

$5,375,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$40,000

$1,336,000

$7,506,000

n.a.

$2,211,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

101

New
+
-9%
-9%

$25,000

$304,000

$808,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

5

New
+
25%
25%

$15,000

$255,000

$734,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

72

New
+
-16%
-16%

$30,000

$156,000

$331,000

n.a.

$784,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

32

New
+
-9%
-9%

$25,000

$329,000

$908,000

n.a.

$1,084,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

259

New
+
-12%
-12%

$15,000 to $30,000

$242,000

$1,019,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

73

New
+
66%
66%

$30,000

$290,000

$551,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

37

New
+
3%
3%

$35,000

$439,000

$1,501,000

n.a.

$874,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$25,000

$237,000

$533,000

n.a.

$730,000

$xxx,xxx

60.0%

xx%

n.a.

17.2%

xx%

n.a.

125

New
+
3%
3%

$30,000

$542,000

$1,038,000

n.a.

$958,000

$xxx,xxx

68.5%

xx%

n.a.

9.5%

xx%

n.a.

254

New
+
-14%
-14%

$30,000

$667,000

$1,143,000

n.a.

$1,286,000

$xxx,xxx

80.6%

xx%

n.a.

n.a.

xx%

n.a.

1001

New
+
-13%
-13%

$25,000

$367,000

$733,000

n.a.

$616,000

$xxx,xxx

68.8%

xx%

n.a.

15.2%

xx%

n.a.

69

New
+
-9%
-9%

$35,000

$369,000

$940,000

n.a.

$804,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

86

New
+
5%
5%

$30,000

$859,000

$1,247,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

113

New
+
9%
9%

$30,000

$206,000

$673,000

n.a.

$1,193,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

494

New
+
-1%
-1%

$25,000

$292,000

$567,000

n.a.

$805,000

$xxx,xxx

70.2%

xx%

n.a.

n.a.

xx%

n.a.

6751

New
+
5%
5%

$10,000

$107,000

$744,000

n.a.

$1,279,000

$xxx,xxx

n.a.

xx%

n.a.

10.7%

xx%

n.a.

24

New
+
0%
0%

$25,000

$211,000

$706,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

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Training

The Snappy Tomato Pizza franchise provides a structured training program designed to help new franchisees operate their restaurant effectively and in line with brand standards. The training includes both classroom instruction and hands-on experience.

  1. Initial Training Program: Franchisees are required to attend an initial training program that typically lasts two to three weeks. This training is conducted at a certified Snappy Tomato Pizza training facility or a designated corporate restaurant.
  2. Operational Training: During this phase, franchisees learn about daily operations, including food preparation, inventory management, point-of-sale systems, customer service, and staff scheduling.
  3. Marketing and Financial Training: The franchise also includes sessions focused on local marketing strategies, promotions, and basic financial management, such as budgeting, bookkeeping, and interpreting financial statements.

Territory Protection

The Snappy Tomato Pizza franchise offers limited territory protection to its franchisees. According to the franchise disclosure document, franchisees may receive a designated territory where no other Snappy Tomato Pizza location will be established.

However, this exclusivity only applies to traditional restaurant locations and does not necessarily extend to non-traditional venues such as stadiums, universities, or food trucks.

The territory is defined during the signing of the franchise agreement and is typically based on population size and market potential. Snappy Tomato Pizza retains the right to sell products through alternative channels, such as online delivery platforms or grocery store placements, even within a protected territory.

Competitors

Pizza Twist

Pizza Twist is a pizza franchise known for its unique fusion flavors, offering traditional and Indian-style pizzas with vegan, gluten-free, and halal options.

Franchisees

?

73
+
66%
66%
Investment

?

$290,000 - $551,000
Food & Beverage
Pizza

Paulie Gee's

Paulie Gee's is a pizzeria franchise known for its artisanal, wood-fired pizzas made with fresh ingredients, offering a cozy dining experience.

Franchisees

?

5
+
25%
25%
Investment

?

$255,000 - $734,000
Food & Beverage
Pizza

Slice House by Tony Gemignani

Slice House by Tony Gemignani is a pizza franchise offering a variety of regional styles, including New York, Sicilian, and Detroit-style pizzas.

Franchisees

?

3
+
50%
50%
Investment

?

$406,000 - $1,148,000
Food & Beverage
Pizza

East of Chicago Pizza

East of Chicago Pizza is a pizza franchise known for its signature pan, thin, and stuffed crust pizzas with a variety of toppings.

Franchisees

?

60
+
-2%
-2%
Investment

?

$214,000 - $690,000
Food & Beverage
Pizza

Mellow Mushroom

Mellow Mushroom is a pizza franchise known for its stone-baked pizzas, craft beers, and eclectic, artistic restaurant atmosphere.

Franchisees

?

161
+
-2%
-2%
Investment

?

$1,688,000 - $4,832,000
Food & Beverage
Pizza

Russo's New York Pizzeria

Russo’s New York Pizzeria is a pizza franchise serving authentic New York-style pizzas, pastas, and Italian dishes in a casual dining setting.

Franchisees

?

37
+
3%
3%
Investment

?

$439,000 - $1,501,000
Food & Beverage
Pizza
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