Smoothie King is a privately owned American smoothie company renowned for its dedication to providing nutritious smoothies made from organic vegetables and whole fruits, free from artificial colors, flavors, and preservatives.
The company, headquartered in Dallas, Texas, was founded in 1973 by Steve and Cindy Kuhnau. It later came under the ownership of Wan Kim, a former Smoothie King franchisee in South Korea.
Smoothie King began franchising in 1988, and its growth has been fueled by a strong commitment to health and wellness. The company's smoothies are designed to cater to various dietary needs, including vegan, gluten-free, and high-protein options.
The brand emphasizes a healthy lifestyle not just through its products but also through community engagement and fitness partnerships. Smoothie King regularly collaborates with local fitness centers and health organizations to promote wellness and healthy living.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Smoothie Kingoffers 2 types of franchises:
We are summarizing below the main costs associated with opening a Free-standing Drive-thru Smoothie King location franchise.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
KEY FRANCHISE STATS
All you need to know about this franchise
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$627,000
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15.0%
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Below are some of
Smoothie King
key competitors in the
Healthy
sector.
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$252,000
-
$200K - $500K
$648,000
n.a.
$427,000
63.0%
n.a.
n.a.
n.a.
$238,000
-
$200K - $500K
$354,000
n.a.
$614,000
49.9%
n.a.
23.4%
n.a.
$588,000
-
Over $500K
$1,386,000
n.a.
$1,059,000
n.a.
n.a.
n.a.
n.a.
$321,000
-
$200K - $500K
$572,000
n.a.
$624,000
n.a.
n.a.
n.a.
n.a.
$90,000
-
$50K - $100K
$300,000
n.a.
$0
n.a.
n.a.
n.a.
n.a.
$271,000
-
$200K - $500K
$632,000
n.a.
$539,000
n.a.
n.a.
n.a.
n.a.
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Smoothie King prioritizes a thorough training program to ensure franchisees are fully equipped to run their franchises successfully.
Franchisees, particularly those launching their first, second, or third unit, must participate in and complete the initial franchise management training program before starting operations.
This training can be conducted at a location specified by Smoothie King or, if preferred by the company, virtually.
For those opening their first unit or within their first three units, all appointed managers and employees directly involved in managing the business are required to attend and complete this initial training.
Franchisees are granted the conditional right to operate a Smoothie King Restaurant within a designated geographic area known as the "Territory," as specified in the Area Development Agreement. Within this Territory, franchisees are required to establish Franchised Restaurants.
The boundaries of the Protected Territory are determined by identifiable factors such as population density, traffic patterns, and natural geographic features. However, this Territory does not ensure exclusivity.
For franchisees operating from a Non-Traditional location, there will be no Protected Territory, and they will not have any exclusive rights to a specific area. It is also important to understand that franchisees may encounter competition from other franchisees, company-owned outlets, or other distribution channels or competing brands controlled by Smoothie King.
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