Russo’s New York Pizzeria: Bringing Authentic Italian Flavor to the World

Founded in 1992 by Chef Anthony Russo in Houston, Texas, Russo’s New York Pizzeria & Italian Kitchen has grown into a globally recognized franchise known for its authentic Italian cuisine.

Drawing from his Italian heritage and family recipes passed down through generations, Chef Russo opened the first location to share the flavors of his childhood. The company began franchising in 1999 and is headquartered in Houston, Texas.

Russo’s menu features a variety of Italian dishes, including New York–style pizzas, calzones, pastas, soups, salads, and desserts. The franchise prides itself on using fresh, high-quality ingredients, adhering to the motto, “If it isn’t fresh, don’t serve it.”

This commitment to quality sets Russo’s apart from competitors, offering customers an authentic Italian dining experience. Additionally, the franchise caters to modern dietary preferences by providing gluten-free, Halal, and vegan options.

Training

Russo’s New York Pizzeria provides a comprehensive training program to help franchisees successfully operate their restaurants. The training is detailed and structured to prepare both owners and key personnel.

1. Initial Training Program: Russo’s offers training for up to four people (such as the franchisee, General Manager, Kitchen Manager, and two cooks) at no charge. The program lasts approximately eight weeks and includes instruction on all major operational areas including kitchen procedures, customer service, and management.
2. In-Store Opening Training: If needed, the franchisor may send a corporate-trained opening crew to assist for up to 21 days around the restaurant’s opening. Franchisees are responsible for reimbursing travel, lodging, meal, and wage costs for the crew.
3. Training-Related Travel Costs: Franchisees must cover travel, lodging, and meal expenses associated with attending the training program. These costs are estimated between $10,000 and $40,000 depending on location and travel arrangements.

Territory Protection

Russo’s New York Pizzeria does not guarantee exclusive territorial protection to its franchisees. While franchisees must obtain approval for their specific restaurant site, the Franchise Disclosure Document does not indicate any restrictions on the franchisor granting additional franchises in the same area.

Furthermore, franchisees are not promised protection from competition by the franchisor or other franchisees operating under different formats or brands. The franchisor retains broad rights over operational standards and site development but does not provide contractual assurances that another Russo’s location will not be placed nearby.