RNR Tire Express: Driving Accessibility with Innovative Tire Solutions

Launched in 2000 by Larry Sutton, RNR Tire Express has grown into a well-recognized franchise brand in the tire and automotive services industry. Based in Tampa, Florida, the company quickly embraced franchising and now boasts nearly 200 locations spanning around 30 states across the U.S.

The franchise delivers an extensive selection of services and products, including premium tires, custom wheels, wheel alignments, rotations, balancing, flat repairs, installations, and essential maintenance solutions.

What truly sets RNR Tire Express apart is its flexible lease-purchase program. This approach serves a critical customer base—individuals who may not qualify for conventional credit or lack immediate funds—making essential auto care more accessible to a broader audience.

Training

RNR Tire Express provides a detailed and hands-on training program for franchisees and their teams to ensure consistent operations across all locations. The training is structured to cover both managerial and frontline operational needs.

1. Initial Training Program: This consists of approximately two weeks of training for the franchisee and general manager, plus an additional two weeks for frontline employees such as sales and account representatives. Training is delivered through online modules, classroom sessions, and on-site experience at a corporate-owned store or other designated location.
2. On-Site Opening Assistance: RNR provides one of its representatives to assist with pre-opening and opening operations for up to 14 days. This includes guidance on setup and initial business operations at the franchisee’s location.
3. Refresher Training and Annual Meetings: The franchisor may require attendance at refresher courses or annual franchisee meetings, which are sometimes mandatory for the owner or general manager. These events focus on updates to business practices and franchise standards.
4. Additional On-Site Training (Optional): Franchisees can request further on-site training or support, which is available for a fee. This training is conducted by corporate representatives and can be tailored to specific operational challenges.
5. Training for New Managers: If a manager leaves, the franchisee must appoint a replacement and ensure they complete the initial training program within 60 days.

Territory Protection

RNR Tire Express grants franchisees a protected "Designated Territory," usually with a minimum three-mile radius, where no other RNR store using the same system and branding will be established during the franchise term.

However, this protection excludes Alternative Distribution Channels like online sales, retail outlets in airports or malls, and other digital or non-storefront models. Franchisees are not compensated for sales through these channels, even if they occur within their territory.

Franchisees must also avoid marketing or selling outside their territory via the internet or mail without prior approval. This setup provides limited territorial protection while allowing the franchisor flexibility to grow the brand.