Fast-casual pizza franchise using high-quality ingredients, including naturally fermented dough
KEY FRANCHISE STATS
Franchisees
?
23
+
-58%
-58%
Franchise fee
?
$30,000
Investment
?
$239,000 - $590,000
Revenue (AUV)
?
Undisclosed
$934,000
+
17.0%
17.0%
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Oath Pizza is a fast-casual, health-conscious pizza franchise founded in 2014 on Nantucket Island, Massachusetts. It is headquartered in Nantucket, MA, with a corporate office presence in Claymont, Delaware. The company began franchising in 2018, aiming to bring fresh, better-for-you pizza options to markets across the United States.
The franchise specializes in artisan-style pizzas with a proprietary crust seared in avocado oil. Menu offerings include customizable pizzas made with fresh vegetables, organic proteins, and house-made drizzles.
All crusts are par-baked at a central facility to ensure consistency and quality. Oath Pizza’s restaurant model is designed to be compact and cost-efficient, typically requiring just 800 to 1,200 square feet and a small team to operate.
Oath Pizza sets itself apart with its clean ingredients, signature crust, and wellness-forward brand identity. Its approach resonates with health-conscious consumers, especially Millennials and Gen Z.
Initial investment
The initial investment required for a Oath Pizza franchise is
$239,000 - $590,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Oath Pizza offers 2 types of franchises:
Type of Expenditure
Amount
Oath Pizza restaurant
$380,000 to $550,000
Oath Pizza restaurant at a Nontraditional Location
$239,000 to $590,000
We are summarizing below the main costs associated with opening a Oath Pizza restaurant at a Nontraditional Location.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Type of Expenditure
Amount
Application Fee and Initial Franchise Fee
$30,000 to $30,000
Lease Deposit
$4,000 to $10,000
Lease (3 months)
$6,000 to $30,000
Utility Deposits
$1,000 to $3,000
Licenses and Permits
$2,000 to $4,000
Architects and Design
$12,000 to $24,000
Leasehold Improvements
$75,000 to $256,800
Signs
$5,000 to $12,000
Furniture and Fixtures
$5,000 to $12,000
Kiosk Unit Purchase
$3,000 to $8,000
POS/Back Office Technology and Software
$3,700 to $4,500
Equipment, Smallwares and Security Systems
$45,800 to $90,000
Professional Fees
$4,000 to $10,500
Initial Food Inventory
$5,000 to $7,000
Initial Supplies and Non-Food Inventory
$1,000 to $1,500
Insurance
$3,000 to $3,500
Training Expenses
$6,000 to $8,000
Grand Opening Marketing Program
$7,500 to $15,000
Additional Funds – 3 Months (Working Capital)
$20,000 to $60,000
Total
$239,000 to $590,000
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Oath Pizza offers 2 types of franchises:
Type of Expenditure
Amount
Oath Pizza restaurant
$380,000 to $550,000
Oath Pizza restaurant at a Nontraditional Location
$239,000 to $590,000
We are summarizing below the main costs associated with opening a Oath Pizza restaurant at a Nontraditional Location.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Type of Expenditure
Amount
Application Fee and Initial Franchise Fee
$30,000 to $30,000
Lease Deposit
$4,000 to $10,000
Lease (3 months)
$6,000 to $30,000
Utility Deposits
$1,000 to $3,000
Licenses and Permits
$2,000 to $4,000
Architects and Design
$12,000 to $24,000
Leasehold Improvements
$75,000 to $256,800
Signs
$5,000 to $12,000
Furniture and Fixtures
$5,000 to $12,000
Kiosk Unit Purchase
$3,000 to $8,000
POS/Back Office Technology and Software
$3,700 to $4,500
Equipment, Smallwares and Security Systems
$45,800 to $90,000
Professional Fees
$4,000 to $10,500
Initial Food Inventory
$5,000 to $7,000
Initial Supplies and Non-Food Inventory
$1,000 to $1,500
Insurance
$3,000 to $3,500
Training Expenses
$6,000 to $8,000
Grand Opening Marketing Program
$7,500 to $15,000
Additional Funds – 3 Months (Working Capital)
$20,000 to $60,000
Total
$239,000 to $590,000
Franchise Disclosure Document
Below is Oath Pizza's 2023 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Oath Pizza had 30 total units in 2023, of which 23 were franchised-owned and 7 company-owned.
Oath Pizza provides a comprehensive training structure to ensure franchisee success. The training programs include both required and optional sessions tailored to different roles and phases of restaurant development:
Management Training Program This is required for the Operating Principal and General Manager of the first two restaurants a franchisee opens. It includes one week of classroom and on-the-job training at a corporate restaurant, followed by up to eight days of on-site support. The program covers topics such as customer service, inventory management, cleaning, safety, POS systems, and franchise operations.
Opening Training For the first two restaurants, Oath Pizza sends a trainer to the restaurant for up to five days to assist with staff training, operational setup, and marketing support. The franchisee must have a fully staffed team ready at least ten days before opening.
Train-the-Trainer Program Franchisees must designate Trainers responsible for onboarding and certifying new employees. Trainers must also prepare replacement management staff using the Oath Pizza training program. The franchisor evaluates and certifies managers to ensure training quality.
Territory Protection
Oath Pizza offers a form of territory protection for franchisees operating in traditional locations. Each franchise is granted a “Protected Territory,” typically defined as a radius around the approved restaurant location, using boundaries such as streets or municipal lines.
Within this territory, the franchisor agrees not to establish another Oath Pizza restaurant during the term of the agreement, provided the franchisee is in compliance. However, Oath Pizza and its affiliates retain extensive rights that limit the exclusivity of the Protected Territory.
They may operate or license others to operate under different brand names, sell similar products through other channels like e-commerce or supermarkets, and even establish Oath Pizza locations outside of the protected area.
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