Noble Roman's Craft Pizza & Pub offers handcrafted pizzas, gourmet sandwiches, and craft beers in a casual and inviting atmosphere, focusing on quality, flavor, and customer satisfaction.
KEY FRANCHISE STATS
Franchisees
?
2819
+
1%
1%
Franchise fee
?
$7,500
Investment
?
$32,000 - $228,000
Revenue (AUV)
?
Undisclosed
$0
+
n.a.
n.a.
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Noble Roman’s Craft Pizza & Pub is the flagship full-service pizzeria brand of Noble Roman’s, Inc., known for scratch-made crusts, hand-crafted artisanal pizzas, and a curated selection of craft beer and wine.
The company was founded in 1972 in Bloomington, Indiana, and is now headquartered in Indianapolis, Indiana. It operates dine-in, carryout, curbside, and catering services, with about a dozen company-owned and franchised locations across Indiana.
The franchising model began in the early 1970s under the Noble Roman’s Pizza brand, but the Craft Pizza & Pub concept has expanded more recently through a mix of corporate and franchise development.
The concept blends traditional pizza service with a modern pub atmosphere, featuring high-speed bake ovens that cook thin-crust pizzas in 2–3 minutes and Sicilian crusts in around 6 minutes.
Noble Roman’s stands out by combining fast-casual pizza service with a full pub environment and by expanding into both traditional and nontraditional locations.
Initial investment
The initial investment required for a Noble Roman's Craft Pizza & Pub franchise is
$32,000 - $228,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$7,500 (Non-Traditional) – $10,000 (Hospitals)
Uniforms and Inventory
$3,000 to $10,000
Marketing Package
$2,000 to $3,000
Initial Training Expenses
$200 to $500
Smallwares
$400 to $3,000
Equipment
$15,000 to $110,000
Interior Signs
$500 to $2,200
Exterior Signs
$0 to $6,000
Remodeling Costs
$500 to $75,000
Additional Funds – 3 Months
$3,000 to $8,000
Total Initial Investment
$32,100 to $227,700
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Type of Expenditure
Amount
Initial Franchise Fee
$7,500 (Non-Traditional) – $10,000 (Hospitals)
Uniforms and Inventory
$3,000 to $10,000
Marketing Package
$2,000 to $3,000
Initial Training Expenses
$200 to $500
Smallwares
$400 to $3,000
Equipment
$15,000 to $110,000
Interior Signs
$500 to $2,200
Exterior Signs
$0 to $6,000
Remodeling Costs
$500 to $75,000
Additional Funds – 3 Months
$3,000 to $8,000
Total Initial Investment
$32,100 to $227,700
Franchise Disclosure Document
Below is Noble Roman's Craft Pizza & Pub's 2023 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Noble Roman's Craft Pizza & Pub had 2820 total units in 2023, of which 2819 were franchised-owned and 1 company-owned.
Noble Roman’s provides a structured training program to ensure its franchisees are fully prepared to operate their franchised units. The training includes both classroom and on-the-job components, delivered primarily at the franchisee's location. Below are the key components of the training:
Initial On-the-Job Training: Conducted at the franchisee's location over 3 to 7 days, covering a range of operational subjects. The training duration may be extended at the discretion of the company, and trainers typically have extensive experience—averaging 15 years with Noble Roman’s and 19 years in the restaurant industry.
Training Content: Includes the Standard Operating Procedures Manual, Marketing Manual, instructional materials for oven operation, pan seasoning procedures, and other resources like inventory ordering materials and cost worksheets.
Territory Protection
Noble Roman’s does not grant its franchisees any form of protected territorial rights. Franchisees are only authorized to operate the franchised business from the specific location approved in their agreement.
While delivery services may be permitted within a defined area, the agreement does not restrict the franchisor from establishing additional locations or selling products within the same market.
This lack of territorial exclusivity means that franchisees might face direct competition from other Noble Roman’s outlets, including those owned by the franchisor. The franchisee is also not granted the right to operate or sell from any location beyond the designated one without prior written approval.
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