Mod Pizza

Mod Pizza Franchise FDD, Costs & Fees (2025)

MOD Pizza is a fast-casual pizza chain that allows customers to create their own pizzas with a wide range of toppings, sauces, and crust options, baked to perfection in a fast and friendly environment.

Founded in 2008 in Seattle, Washington, by Scott and Ally Svenson, MOD Pizza has rapidly become a prominent name in the fast-casual dining sector. The company specializes in artisan-style pizzas and salads, offering a unique "made on demand" service that allows customers to customize their orders with over 30 toppings for a fixed price.

This innovative approach has propelled MOD Pizza to expand across the United States and internationally, with its headquarters now located in Bellevue, Washington.

MOD Pizza began franchising in 2013, adopting a selective partnership strategy to maintain its distinctive culture and mission. The company collaborates with a small network of franchise partners who possess substantial business acumen, operational expertise, and capital resources.

This deliberate approach ensures that each franchise upholds MOD Pizza's commitment to quality and community engagement.

What sets MOD Pizza apart from its competitors is its unwavering focus on people and community. The company emphasizes inclusivity in its hiring practices and strives to make a positive social impact in the areas it serves.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount (Low - High)
Initial Franchise Fee $30,000
Leasehold Improvements $426,000 - $575,000
Training Costs $5,000 - $18,000
Furniture, Fixtures, Supplies, Décor, and Equipment $298,000 - $451,000
Site Design, Architectural, and Engineering Fees $31,000 - $43,000
Point-of-Sale and Computer System $12,000 - $15,000
Beer and Wine License Costs $2,000 - $15,000
Miscellaneous $15,000 - $40,000
Grand Opening Marketing $10,000
Additional Funds - 3 Months $30,000 - $50,000
Total 859,000 - $1,247,000

Franchise Disclosure Document

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Competitors

Below are some of

Mod Pizza

key competitors in the

Pizza

sector.

Started franchising
Franchisees

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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

?

Gross Profit

?

EBITDA

?

Home-based

?

Passive investment

?

FDD
Mod Pizza
2013
86
+
5%
5%
$30,000
1% to 5%

$859,000

-

$1,247,000

n.a.

$1,291,000

Upgrade

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
2018
73
+
66%
66%
$30,000
4.50%

$290,000

-

$551,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
2013
5
+
25%
25%
$15,000
6.00%

$255,000

-

$734,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
2022
3
+
50%
50%
$30,000
5.00%

$406,000

-

$1,148,000

Upgrade

n.a.

$2,223,000

77.3%

n.a.

Upgrade

15.2%

n.a.

Upgrade
No
Upgrade
No
No
Upgrade
No
1990
60
+
-2%
-2%
$20,000
5.00%

$214,000

-

$690,000

Upgrade

n.a.

$676,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
1987
161
+
-2%
-2%
$50,000
5.00%

$1,688,000

-

$4,832,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
1998
37
+
3%
3%
$35,000
6.00%

$439,000

-

$1,501,000

Upgrade

n.a.

$874,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes

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Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

?

Franchise Disclosure Documents
Advanced filtering and sorting
Watchlist

?

Priority support

?

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Franchisee

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Training

MOD Pizza provides a comprehensive training program to franchisees and their management staff. This includes an initial training program designed to educate and familiarize them with the restaurant system and operations.

The program encompasses multiple levels of training such as MOD Orientation, MOD Squad Training, MOD Captain Training, General Manager Training, and Operator Training. These sessions involve both classroom instruction and on-the-job training at certified locations or corporate restaurants.

Additionally, MOD Pizza may require new hires or management staff to undergo supplemental training as outlined in the Franchise Support Guide. Franchisees are responsible for covering fees and expenses associated with training, including travel and salaries.

This structured approach ensures that all personnel are well-versed in operational standards and business strategies, maintaining consistency across the franchise network.

Territory Protection

MOD Pizza provides franchisees with a "Protected Area," typically within a one to two-mile radius of their location, ensuring operational exclusivity in that region. This area is determined based on demographics and local population.

However, MOD Pizza reserves the right to operate corporate or other franchise locations outside this radius. While the Protected Area offers limited exclusivity, it does not prevent broader competition within the general vicinity.

Number of units

2023
Franchised units

82

84

86

Company-owned units

407

422

445

Total units

489

506

531

Competitors

Pizza Twist

Franchisees

?

73
+
66%
66%
Investment

?

$290,000 - $551,000

Paulie Gee's

Franchisees

?

5
+
25%
25%
Investment

?

$255,000 - $734,000

Slice House by Tony Gemignani

Franchisees

?

3
+
50%
50%
Investment

?

$406,000 - $1,148,000

East of Chicago Pizza

Franchisees

?

60
+
-2%
-2%
Investment

?

$214,000 - $690,000

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Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit metrics

?

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