Ledo Pizza Franchise FDD, Costs & Fees (2025)

Ledo Pizza specializes in square pizzas with a flaky crust and a variety of toppings, offering a unique and delicious dining experience for pizza lovers.

Ledo Pizza is a well-established American pizza chain that first opened its doors in 1955 in Adelphi, Maryland. Founded by Robert Beall and Thomas Marcos, the brand steadily expanded its footprint and today operates out of its headquarters in Annapolis, Maryland.

The company took its first step into franchising in 1979, awarding its inaugural franchise location to the Fireside Restaurant in Berwyn Heights, Maryland.

Ledo Pizza has carved out a distinctive niche in the pizza market with its signature rectangular pizzas, known for their thin, crispy crust, sweet tomato sauce, and smoked provolone cheese. This unique combination has helped the brand build a dedicated following and stand out in a highly competitive industry.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $30,000
Advance Advertising and Promotion Costs $250 to $1,000
Equipment and Supplies $75,000 to $225,000
Opening Inventory $5,000 to $13,000
First Month's Rent $3,000 to $15,000
Signs $500 to $7,500
Additional Funds - 3 months $10,000 to $25,000
Lease Deposits $3,000 to $15,000
Leasehold Improvements $70,000 to $300,000
Miscellaneous Start-Up Costs $5,000 to $15,000
Utility Deposits $500 to $6,000
Impact Fees and Permits $1,000 to $10,000
Insurance $3,000 to $10,000
Total $206,250 to $672,500
Type of Expenditure Amount
Initial Franchise Fee $30,000
Advance Advertising and Promotion Costs $250 to $1,000
Equipment and Supplies $75,000 to $225,000
Opening Inventory $5,000 to $13,000
First Month's Rent $3,000 to $15,000
Signs $500 to $7,500
Additional Funds - 3 months $10,000 to $25,000
Lease Deposits $3,000 to $15,000
Leasehold Improvements $70,000 to $300,000
Miscellaneous Start-Up Costs $5,000 to $15,000
Utility Deposits $500 to $6,000
Impact Fees and Permits $1,000 to $10,000
Insurance $3,000 to $10,000
Total $206,250 to $672,500

Franchise Disclosure Document

Number of units

Training

Ledo Pizza provides a comprehensive set of training programs to its franchisees to ensure they are well-prepared to operate their stores:

  1. Initial Training Program: Ledo Pizza requires franchisees and their designated managers to complete an initial training program consisting of both classroom and on-the-job instruction. This includes specific training across various restaurant operations like counter service, food preparation (grill, topping, pulling, rolling), and administrative topics such as sanitation, hiring employees, and financial management.
  2. Business and Food Service Courses: Franchisees and managers may also be required to complete additional food service and business courses prescribed by Ledo Pizza. These courses may be provided by governmental agencies, third-party organizations, or Ledo Pizza itself.
  3. On-Site Opening and Start-Up Assistance: Following the store opening, Ledo Pizza provides at least one week of on-site assistance to help with opening procedures and start-up training. This support is aimed at ensuring smooth operations from day one.

Territory Protection

Ledo Pizza offers its franchisees a form of territory protection by granting an exclusive territory around the franchised store. The franchisor agrees not to operate or license another Ledo Pizza restaurant within the franchisee’s Exclusive Territory without the franchisee’s written consent.

This protection ensures that while the Franchise Agreement remains effective, the territory boundaries cannot be altered without the franchisee's approval. However, the territory protection is not absolute.

Ledo Pizza reserves the right to engage in alternative sales activities within a franchisee’s territory, such as licensing wholesale or retail food distributors and selling pre-packaged products through grocery or convenience stores.

Competitors

Below are some of

Ledo Pizza

key competitors in the

Pizza

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
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Gross Profit
Upgrade
EBITDA
Upgrade

113

New
+
9%
9%

$30,000

$206,000

$673,000

n.a.

$1,193,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Tandoori Pizza

Tandoori Pizza is a fast-casual restaurant franchise offering Indian-inspired pizzas, appetizers, and specialty entrees, serving adventurous eaters and families, and known for tandoori-seasoned toppings, fusion flavors, and a unique culinary twist.

Franchisees

?

10
+
67%
67%
Investment

?

$374,000 - $659,000

Sarpino's Pizzeria

Sarpino's Pizzeria is a delivery-focused franchise offering gourmet pizzas, calzones, salads, and pastas, serving late-night and family audiences, and known for from-scratch dough, extended hours, and dependable doorstep convenience.

Franchisees

?

43
+
-4%
-4%
Investment

?

$396,000 - $582,000

Manhattan Pizza

Manhattan Pizza is a pizzeria franchise offering New York-style pies, slices, wings, and subs, serving neighborhoods and campus areas, and known for hand-tossed dough, generous portions, and fast, friendly service.

Franchisees

?

12
+
-14%
-14%
Investment

?

$401,000 - $758,000

Buck's Pizza

Buck's Pizza is a neighborhood pizza franchise offering hand-tossed pizzas, wings, subs, and salads, serving local families and game-day crowds, and known for friendly service, carryout and delivery convenience, and classic recipes.

Franchisees

?

9
+
-10%
-10%
Investment

?

$207,000 - $693,000

Big Mama's and Papa's Pizzeria

Big Mama's and Papa's Pizzeria is a pizza restaurant franchise offering giant specialty pies, slices, and Italian favorites, serving families and groups, and known for oversized pizzas, community presence, and casual dine-in and delivery.

Franchisees

?

10
+
-17%
-17%
Investment

?

$305,000 - $764,000

Patsy's Pizzeria

Patsy’s Pizzeria is an authentic Italian pizza franchise offering New York–style pizzas, Italian entrees, salads, and desserts, serving pizza lovers and families, and known for dough tradition, heritage recipes, and premium ingredients.

Franchisees

?

10
+
-29%
-29%
Investment

?

$399,000 - $766,000