LaRosa’s Pizzeria began its journey in 1954 when founder Buddy LaRosa opened the first location in Cincinnati, Ohio. From those humble beginnings, the brand has grown into a beloved regional pizza franchise, with its headquarters still proudly based in Cincinnati.
Since launching its franchise program in 1967, LaRosa’s has expanded to over 60 units throughout Ohio, Indiana, and Kentucky.Renowned for its signature thin-crust pizzas smothered in a sweet, flavorful sauce, LaRosa’s also offers a broad selection of Italian-American favorites.
From hearty hoagys and calzones to fresh salads and comforting pasta dishes, the menu has something for everyone—creating broad appeal across multiple demographics and standing out in a crowded market.
Customer service is another pillar of LaRosa’s success. The brand operates a centralized Guest Service Center, streamlining the order process and ensuring consistent, high-quality service across all locations.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
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LaRosa's Pizzeria
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LaRosa’s Pizzeria offers a comprehensive training program designed to prepare franchisees and their teams for the successful operation of a franchise restaurant. The franchisor provides the following types of training:
LaRosa’s Pizzeria provides its franchisees with a designated protected territory in which they are granted the primary responsibility for developing maximum sales volume.
Within this protected territory, the franchisor agrees not to establish or license another LaRosa’s Pizzeria restaurant, provided the franchisee remains in compliance with the agreement. However, LaRosa’s retains the right to establish Special Purpose Outlets—such as those located in malls, airports, hospitals, or universities—within the protected area.
Despite this protection, LaRosa’s franchisees do not receive exclusive rights to the territory. The franchisor may still engage in alternative methods of distribution, including selling branded products in grocery stores or through online channels, even within the franchisee’s protected zone.
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