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LaRosa's Pizzeria

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Food & Beverage
Pizza

LaRosa's Pizzeria

LaRosa's Pizzeria Franchise FDD, Costs & Fees (2025)

LaRosa's Pizzeria is a beloved pizza franchise known for its authentic Italian flavors, offering a wide range of pizzas, pasta, and family-friendly dining experiences.

LaRosa’s Pizzeria began its journey in 1954 when founder Buddy LaRosa opened the first location in Cincinnati, Ohio. From those humble beginnings, the brand has grown into a beloved regional pizza franchise, with its headquarters still proudly based in Cincinnati.

Since launching its franchise program in 1967, LaRosa’s has expanded to over 60 units throughout Ohio, Indiana, and Kentucky.Renowned for its signature thin-crust pizzas smothered in a sweet, flavorful sauce, LaRosa’s also offers a broad selection of Italian-American favorites.

From hearty hoagys and calzones to fresh salads and comforting pasta dishes, the menu has something for everyone—creating broad appeal across multiple demographics and standing out in a crowded market.

Customer service is another pillar of LaRosa’s success. The brand operates a centralized Guest Service Center, streamlining the order process and ensuring consistent, high-quality service across all locations.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $25,000
Initial One Number Fee $10,000
Training Expenses (travel & lodging) $1,000 to $5,000
Real Property $400,000 to $900,000
Equipment, fixtures, fixed assets, construction, remodeling & leasehold improvements $750,000 to $1,500,000
Opening Inventory $15,000
Additional funds (initial 3 months) $100,000
Insurance $30,000 to $40,000
TOTAL $1,431,000 to $2,595,000
Type of Expenditure Amount
Initial Franchise Fee $25,000
Initial One Number Fee $10,000
Training Expenses (travel & lodging) $1,000 to $5,000
Real Property $400,000 to $900,000
Equipment, fixtures, fixed assets, construction, remodeling & leasehold improvements $750,000 to $1,500,000
Opening Inventory $15,000
Additional funds (initial 3 months) $100,000
Insurance $30,000 to $40,000
TOTAL $1,431,000 to $2,595,000

LaRosa's Pizzeria

2024

Franchise Disclosure Document

Number of units

Training

LaRosa’s Pizzeria offers a comprehensive training program designed to prepare franchisees and their teams for the successful operation of a franchise restaurant. The franchisor provides the following types of training:

  1. Initial Training Program
    This mandatory training lasts between 8 and 10 weeks and is conducted at the Center for Learning in Cincinnati, Ohio, as well as at a designated training restaurant. The program covers all aspects of restaurant operations, including food preparation, equipment operation, inventory, customer relations, and managerial techniques. Up to five people, including the franchisee or a designated representative and four additional managers, may attend.
  2. Pre-Opening On-Site Training
    For first-time franchisees, LaRosa’s provides an experienced supervisor who delivers additional training during the week before and the week of the restaurant’s opening. This training is conducted directly at the new franchise location and is provided at no additional cost.
  3. Post-Opening and Additional Training
    If necessary, LaRosa’s may require or provide additional training after the initial program is completed. This includes retraining sessions for employees or the franchisee based on the franchisor’s evaluation. While there’s no charge for the training itself, the franchisee is responsible for all associated expenses such as travel, lodging, and meals.

Territory Protection

LaRosa’s Pizzeria provides its franchisees with a designated protected territory in which they are granted the primary responsibility for developing maximum sales volume.

Within this protected territory, the franchisor agrees not to establish or license another LaRosa’s Pizzeria restaurant, provided the franchisee remains in compliance with the agreement. However, LaRosa’s retains the right to establish Special Purpose Outlets—such as those located in malls, airports, hospitals, or universities—within the protected area.

Despite this protection, LaRosa’s franchisees do not receive exclusive rights to the territory. The franchisor may still engage in alternative methods of distribution, including selling branded products in grocery stores or through online channels, even within the franchisee’s protected zone.

Competitors

Below are some of

LaRosa's Pizzeria

key competitors in the

Pizza

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Sign up
Gross Profit
Sign up
EBITDA
Sign up

56

New
+
2%
2%

$25,000

$1,431,000

$2,595,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Chanticlear Pizza

Chanticlear Pizza is a pizza restaurant franchise offering multiple crust styles, specialty pizzas, and related items, serving neighborhood diners in the Twin Cities region, and known for decades of local heritage, thin-crust favorites, delivery convenience, and community-focused operations.

Franchisees

?

10
+
-9%
-9%
Investment

?

$247,000 - $326,000

Bellacino's

Bellacino's is a fast-casual restaurant franchise offering pizza, grinders, and related menu items, serving families, workers, and students, and known for dough and bread made from scratch daily, oven-baked sandwiches, and a comfortable neighborhood dining experience.

Franchisees

?

46
+
-2%
-2%
Investment

?

$311,000 - $477,000

Krave It

Krave It is a fast-casual franchise offering gourmet wraps, bowls and specialty sandwiches in NYC style, serving value- and quality-seeking diners, and known for growth-oriented franchise support and evolving restaurant model.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$201,000 - $408,000

Vinny's Pizza

Vinny’s Pizza is a pizzeria franchise offering classic New York–style pies, slices, subs and wings, serving families, students and neighborhood patrons, and known for dough-based heritage, strong local loyalty and franchise growth support.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$232,300 - $325,000

Red Boy Pizza Franchising Corp.

Red Boy Pizza Franchising Corp. is a pizza franchise offering sourdough-crust pizzas, Italian salads and delivery service, serving local neighborhood customers, and known for family tradition, fresh-made ingredients and long-standing brand heritage.

Franchisees

?

6
+
-14%
-14%
Investment

?

$227,000 - $521,000

Westside Pizza

Westside Pizza is a pizza franchise offering dine-in, delivery and carry-out pizza, wings and salads, serving families and local communities, and known for modern systems, flexible formats, low startup investment and community-centric brand.

Franchisees

?

31
+
3%
3%
Investment

?

$207,000 - $560,000

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