
Junbi is a growing franchise known for its premium matcha offerings.
Established in 2017 by two entrepreneurial couples, the brand takes its name from the Japanese word for “preparation,” a concept that underlines its philosophy and customer experience.
Rooted in the belief that matcha can fuel both body and mind, Junbi encourages individuals to embrace boldness with its “Prepare Daringly” motto.
Headquartered in California, the company launched its franchising program in 2020 to bring its energizing beverages to a wider audience.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Junbi provides a structured and phased training program to ensure franchisees are thoroughly prepared to operate their business effectively. Here are the main components:
Junbi grants franchisees a Designated Territory that typically spans a two-mile radius from the approved shop location, though this may vary depending on local population density, demographics, or geography.
For shops in captive market venues like malls or stadiums, the territory may be limited strictly to the facility’s boundaries. Once assigned and while the franchisee remains in compliance, Junbi will not authorize another franchise location within the Designated Territory.
However, the protection is not absolute. Junbi reserves the right to accept online orders, make sales through alternative channels, or use different trademarks within a franchisee's territory.
Below are some of
Junbi
key competitors in the
Coffee & Tea
sector.

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Fuelify is a specialty beverage franchise offering energy teas, milk teas, smoothies, spritzers, coffee and freeze-dried candy, serving boba lovers and on-the-go guests, and known for vibrant flavors, customizable drink combinations and a fun, social “boba hangout” atmosphere.
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Mercato Cucina is a foodservice franchise concept offering Italian-inspired fast-casual meals and marketplace items, serving local residents seeking refined yet convenient cuisine, and known for chef-crafted menus, fresh pastas and sauces, and an Italian deli–style experience with gourmet take-home products.
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Boba Nation is a beverage franchise offering bubble tea, smoothies, and specialty drinks, serving younger consumers and families who enjoy customizable beverages, and known for extensive flavor combinations, vibrant store branding, and scalable formats designed to capture growing boba demand.
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Parlay Cafe is a hybrid café and coworking franchise offering specialty coffee, light bites, and flexible workspace, serving remote professionals, entrepreneurs, and small teams, and known for memberships, meeting rooms, and thoughtfully designed spaces combining café comfort with business amenities.
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Puffles is a dessert-and-beverage franchise offering Hong-Kong-style egg waffles, customizable ice cream treats and bubble tea, serving dessert lovers and social café customers, and known for trendy format, fun social-media appeal and low investment.
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Tea Lounge is a café franchise offering specialty teas, bubble tea, and light café fare in stylish modern settings, serving younger consumers and café-seekers, and known for trendy ambiance, customizable drinks and franchise-ready formula.
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