

Established in 1976 by Don Taylor, Help-U-Sell Real Estate pioneered a transformative approach in the real estate industry by introducing a set-fee service model, challenging the traditional percentage-based commission structures.
This innovative concept empowers home sellers to select services tailored to their needs, often resulting in significant cost savings compared to conventional brokerage fees.
Headquartered at 240 N. Washington Blvd., #200, Sarasota, FL 34236, Help-U-Sell began franchising in 1978 and has since expanded its presence across the United States. Each franchise offers a comprehensive suite of real estate services, including property listings, buyer assistance, and expert guidance throughout the transaction process.
What sets Help-U-Sell apart is its commitment to a full-service experience under a set-fee pricing structure. Unlike traditional brokers who charge a percentage of the sale price, Help-U-Sell provides a menu of services at a predetermined fee, granting consumers greater control and transparency over their selling costs.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Help-U-Sell® provides a variety of training programs aimed at preparing franchisees and their teams for effective office operation and compliance with brand standards. These training initiatives include both initial and continuing education formats.
Help-U-Sell® offers franchisees a defined Assigned Area, typically including a one-mile radius around the approved office location. Within this area, the franchisor agrees not to establish or license another Help-U-Sell® office, provided the franchisee remains in compliance with the agreement.
However, this territory is non-exclusive, and does not grant the franchisee rights to clients or restrict competition in that region.The franchisor and other franchisees are free to market and offer services in any geographic area, including within the Assigned Area of another franchisee.
Help-U-Sell® retains the right to use its system and trademarks across various channels and locations, allowing for possible overlap in service areas. Therefore, while some protection exists concerning office placement, franchisees should expect active competition in their market.
Below are some of
Help-U-Sell
key competitors in the
Broker/Realtor
sector.

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$17,750
$30,000
$68,000
n.a.
$0
$xxx,xxx
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3% Realty is a real estate brokerage franchise offering full-service residential listing and buyer representation at a flat three-percent commission, serving cost-conscious home sellers and buyers, and known for streamlined systems, MLS exposure, and Canada-wide recognition as a lower-commission brand.
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Assist-2-Sell is a real estate brokerage franchise offering full-service, flat-fee home listing and buyer representation, serving residential sellers and buyers, and known for discount commissions, strong marketing systems, and a proven model that competes with traditional high-commission brokerages.
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Windermere Real Estate is a real-estate brokerage franchise offering home-buying, selling and leasing services across multiple states, serving agents and clients, and known for community-centred culture, advanced marketing tools and proven franchise systems.
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Intero Real Estate Services is a real-estate brokerage franchise offering full-service buying, selling and leasing of homes and commercial properties, serving agents and clients, and known for strong training, agent-centric model and technology-enabled branding.
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Valbridge is a valuation-services franchise offering real-estate appraisal, review and consulting services for commercial and residential markets, serving lenders, brokers and property-owners, and known for national network, compliance focus and high-quality data standards.
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Harcourts is a real-estate brokerage franchise offering residential and commercial brokerage services, serving property buyers, sellers and agents, and known for innovative tools, global network backing and culture focused on growth and professionalism.
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