Fleet Clean USA

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Fleet Clean USA

Fleet Clean USA Franchise FDD, Costs & Fees (2025)

Fleet Clean USA offers mobile fleet washing and detailing services for commercial vehicles, providing convenient and efficient cleaning solutions to keep fleets looking clean and professional.

Fleet Clean USA, founded in 2009, has established itself as a leading provider of mobile truck washing services across the United States. Headquartered in Atlanta, Georgia, the company has grown significantly since its inception, thanks to its commitment to innovation and customer satisfaction.

Fleet Clean started franchising in 2013, allowing it to rapidly expand its reach. The franchise offers a variety of services, including exterior washing, interior cleaning, and trailer washouts, tailored to meet the specific needs of its clients.

What sets Fleet Clean apart from its competitors is its use of proprietary technology and a strong focus on environmental sustainability. The company employs advanced methods such as water reclamation and paperless billing, which not only enhance operational efficiency but also reduce the environmental impact of its services.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $10,000 – $150,000
Site Evaluation Fee $0 – $2,500
Lease $9,000 – $24,000
Signage $0 – $1,000
Utilities $350 – $3,000
Chassis $45,000 – $70,000
Fleet Clean Proprietary Wash Box and Installation $72,000 – $78,000
Chemicals, Parts and Supplies $2,500 – $8,000
Insurance $1,500 – $7,000
Travel and Living Expenses (Initial Certification) $4,500 – $7,500
Wages for the Operating Principal and Manager (During Initial Certification) $5,000 – $10,000
Employee Salaries (3 months) $10,000 – $35,000
iPhone 10/Computer Equipment $2,000 – $4,000
Fleet Clean Software $500 – $875
Permits, Licenses and Fees $500 – $2,500
Professional Fees $500 – $6,000
Additional Funds (3 Months) $25,000 – $50,000
Total $188,350 – $459,375

Franchise Disclosure Document

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Competitors

Below are some of

Fleet Clean USA

key competitors in the

Car Wash

sector.

Started franchising
Franchisees

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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

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Gross Profit

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EBITDA

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Home-based

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Passive investment

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FDD
Fleet Clean USA
2013
40
+
-5%
-5%
$10,000 - $150,000
8.50%

$188,000

-

$459,000

n.a.

$619,000

Upgrade

91.5%

n.a.

Upgrade

15.4%

n.a.

Upgrade
Yes
Upgrade
Yes
Yes
Upgrade
Yes
2016
206
+
67%
67%
$50,000
4.00%

$4,977,000

-

$8,522,000

Upgrade

n.a.

$1,567,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
No
Upgrade
No
2019
3
+
50%
50%
$50,000
4.00%

$1,945,000

-

$3,681,000

Upgrade

n.a.

$2,125,000

79.5%

n.a.

Upgrade

14.6%

n.a.

Upgrade
Upgrade
Upgrade
2020
16
+
n.a.
n.a.
$40,000
4% - 7%

$117,000

-

$256,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2012
5
+
0%
0%
$49,500
8.00%

$135,000

-

$163,000

Upgrade

n.a.

$20,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
No
Upgrade
No

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$49 / month
Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

?

Franchise Disclosure Documents
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?

Priority support

?

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Training 

Fleet Clean USA provides comprehensive training to its franchisees to ensure they are well-equipped to run a successful mobile truck washing business. The training program covers several key areas:

  1. Initial Training: Franchisees undergo a thorough initial training program at the Fleet Clean headquarters. This includes hands-on training in the field, where franchisees learn the operational aspects of the business, including how to use the proprietary technology and equipment that Fleet Clean employs. They also receive training on customer service, scheduling, and the specifics of different cleaning services such as exterior washing, interior cleaning, and trailer washouts.
  2. Ongoing Support and Training: After the initial training, Fleet Clean provides ongoing support to its franchisees. This includes additional training sessions, updates on new technologies and processes, and continuous guidance to help franchisees stay competitive and efficient. The company also offers a Manage to Own Program, where individuals can start as managers and receive extensive on-the-job training before transitioning to franchise ownership.
  3. Environmental and Safety Training: Fleet Clean emphasizes environmental sustainability and safety in its operations. Franchisees are trained in best practices for water reclamation, reducing emissions, and using environmentally safe products. Safety training is also a key component, ensuring that franchisees are well-versed in maintaining a safe working environment for both employees and clients.

Territory Protection

Fleet Clean USA offers territory protection to its franchisees, ensuring that each franchise owner has exclusive rights to operate within a defined geographic area. This territorial exclusivity helps prevent overlapping operations and competition between franchisees within the same brand, thereby protecting the business interests of each franchisee. 

The size and scope of the protected territory are typically outlined in the franchise agreement, providing a clear framework for where a franchisee can conduct their business.

This protection is crucial for franchisees as it allows them to build and maintain a customer base without the threat of another Fleet Clean franchise entering their territory. 

Number of units

2025
Franchised units

42

37

40

Company-owned units

8

17

17

Total units

50

54

57

Competitors

Tommy's Express

Franchisees

?

206
+
67%
67%
Investment

?

$4,977,000 - $8,522,000

Prime Car Wash

Franchisees

?

3
+
50%
50%
Investment

?

$1,945,000 - $3,681,000

Spiffy

Franchisees

?

16
+
n.a.
n.a.
Investment

?

$117,000 - $256,000

No-H20

Franchisees

?

5
+
0%
0%
Investment

?

$135,000 - $163,000

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Revenue (AUV)

?

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