Dog Training Elite Franchise FDD, Costs & Fees (2026)
Dog Training Elite offers professional dog training services, focusing on obedience, behavior modification, and building strong owner-dog relationships.
KEY FRANCHISE STATS
Franchisees
?
395
+
171%
171%
Franchise fee
?
$110,000
Investment
?
$174,000 - $203,000
Revenue (AUV)
?
Undisclosed
$230,000
+
n.a.
n.a.
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Dog Training Elite is a leading franchise in the pet care industry, specializing in comprehensive dog training services. Founded in 1980 by John Mestas, the company initially started as a small business focused on boarding and training dogs.
Recognizing the need for more effective training that involves dog owners in the process, Mestas developed an innovative in-home training model. This approach allows trainers to work directly with dogs and their owners in their home environment, creating a sustainable and personalized training experience that has become the hallmark of the brand.
Headquartered in Sandy, Utah, Dog Training Elite began franchising in 2015. The franchise offers a wide array of services, including basic obedience training, puppy training, and specialized services like service dog training for individuals with PTSD, autism, and other needs.
This broad range of offerings, combined with the brand's commitment to working with dogs of all breeds, ages, and temperaments, differentiates Dog Training Elite from its competitors in the pet care market.
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The initial investment required for a Dog Training Elite franchise is
$174,000 - $203,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial franchise fee
$110,000 - $110,000
Travel, lodging, food and other expenses while training
$1,500 - $10,000
Advanced training
$12,500 - $15,000
Real estate and Improvements
$0 - $0
Start-up packet
$4,150 - $5,000
Launch support
$10,500 - $11,100
Additional equipment and mobile device
$500 - $3,000
Vehicle wrap
$3,500 - $5,000
Banners and signs
$750 - $3,000
Demo dog and demo dog equipment
$1,500 - $6,500
Misc. opening costs
$1,500 - $4,500
Marketing – 3 months
$5,000 - $6,500
Additional funds – 3 months
$22,150 - $23,650
Total
$173,550 - $203,250
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Type of Expenditure
Amount
Initial franchise fee
$110,000 - $110,000
Travel, lodging, food and other expenses while training
$1,500 - $10,000
Advanced training
$12,500 - $15,000
Real estate and Improvements
$0 - $0
Start-up packet
$4,150 - $5,000
Launch support
$10,500 - $11,100
Additional equipment and mobile device
$500 - $3,000
Vehicle wrap
$3,500 - $5,000
Banners and signs
$750 - $3,000
Demo dog and demo dog equipment
$1,500 - $6,500
Misc. opening costs
$1,500 - $4,500
Marketing – 3 months
$5,000 - $6,500
Additional funds – 3 months
$22,150 - $23,650
Total
$173,550 - $203,250
Franchise Disclosure Document
Below is Dog Training Elite's 2024 Franchise Disclosure Document. Sign up for free to view the document.
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Before launching their businesses, Dog Training Elite franchisees undergo extensive and detailed training to ensure they are well-prepared to operate their franchises effectively. The training program includes both classroom and on-the-job training, designed to cover all aspects of the business.
Classroom Training: Franchisees participate in over 100 hours of intensive classroom instruction at Dog Training Elite's dedicated training facility in Utah. This training covers essential topics such as dog behavior, training techniques, customer service, and business operations. The goal is to equip franchisees with the knowledge and skills needed to manage their business and provide high-quality dog training services.
On-the-Job Training: In addition to classroom learning, franchisees receive hands-on experience through on-the-job training. This practical training takes place in real-world settings where franchisees work alongside experienced trainers. They learn how to apply training techniques with dogs and interact with clients in their home environments.
Ongoing Support and Mentorship: After the initial training, franchisees continue to receive support from the corporate team and have access to top dog trainers. This ongoing mentorship ensures that franchisees can handle any challenges that arise as they operate and grow their businesses.
Territory Protection
Dog Training Elite franchise offers territory protection to its franchisees. This protection ensures that each franchisee has an exclusive territory where no other Dog Training Elite franchise can operate, allowing them to build and grow their business without direct competition from within the brand.
The size and specifics of the territory are defined in the Franchise Disclosure Document (FDD) and are designed to provide franchisees with a sufficient market area to maximize their business potential.
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