CruiseOne

CruiseOne Franchise FDD, Costs & Fees (2025)

CruiseOne offers personalized travel planning and booking services, helping clients create memorable vacation experiences.

CruiseOne, now operating as Dream Vacations, is a prominent home-based travel franchise specializing in cruise and land vacations. Established in 1992, the company is headquartered in Fort Lauderdale, Florida.

It began franchising in the same year, offering entrepreneurs the opportunity to run their own travel agencies from home.

The franchise provides a comprehensive range of travel services, including cruises, resort stays, and tour packages, catering to diverse client preferences.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee New Franchisee: $10,500
Intermediate Franchisee: $3,195
Experienced Franchisee: $495
Training Expenses $250 – $500
Additional Signatories/Associates Training and Travel $745 – $1,245
Office Equipment and Furniture $0 – $500
Initial Office Supplies $50 – $300
Computer Hardware/Software Equipment $0 – $2,500
Insurance, Legal, and Accounting $150 – $2,000
Permits, Franchises, Bonds, and Memberships $150 – $500
Initial Promotion and Advertising $250 – $1,200
Criminal and Civil Background Check $0 – $50
Additional Funds (3-month initial phase for full-time franchisees) $500 – $2,500
Financing Application Fee $0 – $75
Total New Franchisee: $12,595 – $21,870

Franchise Disclosure Document

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Competitors

Below are some of

CruiseOne

key competitors in the

Cruise

sector.

Started franchising
Franchisees

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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

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Gross Profit

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EBITDA

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Home-based

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Passive investment

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FDD
CruiseOne
1992
1954
+
24%
24%
$10,500
1.5% -3%

$13,000

-

$22,000

n.a.

$468,000

Upgrade

n.a.

n.a.

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n.a.

n.a.

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Yes
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Yes
Yes
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Yes
2018
106
+
54%
54%
$20,000
6.00%

$83,000

-

$124,000

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n.a.

$0

n.a.

n.a.

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n.a.

n.a.

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2012
24
+
20%
20%
$60,000
6.00%

$564,000

-

$1,037,000

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n.a.

$835,000

n.a.

n.a.

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34.0%

n.a.

Upgrade
No
Upgrade
No
No
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No
2000
266
+
9%
9%
$50,000
6.00%

$223,000

-

$501,000

Upgrade

n.a.

$559,000

n.a.

n.a.

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n.a.

n.a.

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No
Upgrade
No
No
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No
1987
98
+
7%
7%
$49,000
9.00%

$150,000

-

$259,000

Upgrade

n.a.

$447,000

n.a.

n.a.

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n.a.

n.a.

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No
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No
No
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No
1999
2796
+
5%
5%
$695 - $10,995
1.5% - 3%

$2,000

-

$20,000

Upgrade

n.a.

$91,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
No
Upgrade
No

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Total investment

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Revenue (AUV)

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Revenue growth (last 3 years)

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Profit margin

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Franchise Disclosure Documents
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Watchlist

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Priority support

?

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Franchisee

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Franchisee

Training

CruiseOne provides the following types of training programs to its franchisees:

  1. Mandatory Initial Training: This is required for all new and intermediate franchisees and involves a blended curriculum of eLearning and live instructor-led training in Broward County, Florida, or virtually. The training covers key topics like sales techniques, business operations, booking systems, marketing, and travel protection. Franchisees must complete this training within 90 days of signing the agreement.
  2. Experienced Franchisee Training: Experienced franchisees have access to an independent study program through the CruiseOne Learning Management System. They may also be required to attend the Mandatory Initial Training but are not eligible for benefits like transportation credits or lodging provided to new franchisees.
  3. Refresher and Additional Training: CruiseOne may offer advanced or refresher training programs at its principal training facility or other designated locations. Franchisees are responsible for all associated costs, including a standard training fee, travel, meals, and lodging.
  4. On-Demand and Virtual Training: For continued skill enhancement, CruiseOne provides on-demand virtual training at different levels (101, 201, and 301) covering advanced business development, product experience, and trade show preparation. These sessions allow franchisees to deepen their expertise at their convenience.

Territory Protection

CruiseOne does not provide territory protection to its franchisees. The franchise agreement explicitly states that franchisees are not granted an exclusive or protected territory.

This allows CruiseOne or its affiliates to operate other CruiseOne businesses or franchises in close proximity to an existing franchisee's location, without any geographical restrictions.

Furthermore, CruiseOne reserves the right to utilize its branding, systems, and marketing efforts across multiple channels, including the Internet and other alternative methods, without regard to franchisee territories.

Number of units

2024
Franchised units

1577

1704

1954

Company-owned units

0

0

0

Total units

1577

1704

1954

Competitors

Cruisin' Tikis

Franchisees

?

106
+
54%
54%
Investment

?

$83,000 - $124,000

Nautical Boat Club

Franchisees

?

24
+
20%
20%
Investment

?

$564,000 - $1,037,000

Freedom Boat Club

Franchisees

?

266
+
9%
9%
Investment

?

$223,000 - $501,000

Expedia Cruises

Franchisees

?

98
+
7%
7%
Investment

?

$150,000 - $259,000

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Revenue (AUV)

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