Chester's is a well-known franchise in the fast-food sector, celebrated for its exceptional fried chicken for many years. Established in 1952 by W.O. Giles in Birmingham, Alabama, Chester's has carved a unique position within the competitive fast-food industry.
With its headquarters still in Birmingham, the company has a rich legacy steeped in Southern hospitality and delicious cuisine. Initially a single restaurant, Chester's quickly gained a following thanks to its delectable fried chicken recipe that won over customers far and wide.
The company ventured into franchising in 2004, marking a pivotal moment in its expansion. Today, Chester's is a prominent name in the fried chicken franchise market, offering a varied menu that includes fried chicken, chicken tenders, sides, and tasty sauces.
What distinguishes Chester's from other fast-food chains is its unwavering commitment to serving consistently high-quality, hand-breaded chicken, featuring a unique spice blend that provides a memorable taste experience.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Chester's initial brand standard training program spans up to 4 days, blending classroom instruction with hands-on training. This intensive program is scheduled to equip trainees with essential skills and knowledge roughly one week before the restaurant's grand opening.
The training covers a wide range of crucial areas necessary for running a successful Chester's Restaurant, including:
Chester's does not offer exclusive territories to its franchisees. As a result, franchisees may encounter competition from other franchisees, company-owned outlets, and other distribution channels or competitive brands managed by Chester's.
Franchisees are not granted any non-exclusive territory rights. Chester's and its affiliates retain the right to engage in activities they consider appropriate at any location and through any distribution channels they prefer. This includes internet sales, catalog sales, telemarketing, or other direct marketing efforts.
Franchisees are not entitled to compensation for business conducted by Chester's through these channels, regardless of the customers' location. Franchisees operating a Restaurant-in-Store franchise must conduct their business within the premises of their existing establishment.
KEY FRANCHISE STATS
All you need to know about this franchise
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