Wing Snob Franchise FDD, Costs & Fees (2025)

Gourmet chicken wing restaurant franchise offering a variety of unique and flavorful wing options, featuring specialty sauces and seasonings.

Wing Snob was established in December 2017 by Brian Shunia and co-founder Jack Mashini in Livonia, Michigan, a suburb of Detroit. The company’s headquarters are based in Sterling Heights, Michigan.

After opening its first corporate store, Wing Snob began offering franchise opportunities in October 2018​​. This contemporary, quick-service, fast-casual restaurant is dedicated to providing fresh, high-quality chicken wings.

Wing Snob's menu features a wide range of unique sauces and rubs, catering to wing enthusiasts looking for premium, hormone-free chicken options that distinguish the brand from its competitors. Renowned for its ability to satisfy even the most particular wing lovers, Wing Snob prides itself on its delicious flavors and signature sauces​​.

What sets Wing Snob apart is its award-winning chicken wings, celebrated as the best in Metro Detroit since 2020.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $30,000
Leasehold Improvements $150,000 – $300,000
Training Expenses $0 – $3,000
Lease Deposit, Utility Deposit and First Month Rent $4,000 – $8,000
Furniture, Fixtures, and Equipment $110,000 – $200,000
Signage & Decor $9,000 – $18,000
Insurance Deposits and Premiums $1,200 – $1,500
Opening Inventory and Supplies $7,000 – $10,000
Business Licenses/Permits $3,000 – $6,000
Professional Fees $1,000 – $2,000
Grand Opening Marketing $12,000 – $20,000
Health Department Plan Review $1,000 – $2,000
Additional Funds (3 months) $10,000 – $15,000
Total Estimated Initial Investment $340,200 – $615,500
Type of Expenditure Amount
Initial Franchise Fee $30,000
Leasehold Improvements $150,000 – $300,000
Training Expenses $0 – $3,000
Lease Deposit, Utility Deposit and First Month Rent $4,000 – $8,000
Furniture, Fixtures, and Equipment $110,000 – $200,000
Signage & Decor $9,000 – $18,000
Insurance Deposits and Premiums $1,200 – $1,500
Opening Inventory and Supplies $7,000 – $10,000
Business Licenses/Permits $3,000 – $6,000
Professional Fees $1,000 – $2,000
Grand Opening Marketing $12,000 – $20,000
Health Department Plan Review $1,000 – $2,000
Additional Funds (3 months) $10,000 – $15,000
Total Estimated Initial Investment $340,200 – $615,500

Franchise Disclosure Document

Number of units

Training 

Wing Snob provides an in-depth Training Program tailored for franchise owners or their designated managers.

Initial Training Program This program is conducted at Wing Snob’s headquarters in Detroit, Michigan, online, or at the franchisee’s restaurant location. It covers all critical aspects of operating a Wing Snob restaurant and must be successfully completed before the restaurant opens. Failure to satisfactorily complete this training can lead to the termination of the Franchise Agreement.

Ongoing Support and Assistance Wing Snob offers continuous support and assistance to franchisees, providing general guidance through various communication channels. This support is available both before the restaurant opening and throughout the duration of the agreement, ensuring the successful operation of each franchise.

Qualified Replacement Training If a franchisee’s Designated Owner or Manager is no longer actively managing the restaurant, their successor must complete the Initial Training Program within a set timeframe. Wing Snob prioritizes having well-trained personnel managing each franchise.

Territory Protection

Wing Snob grants franchisees a "Designated Territory," generally covering a four-mile radius around their franchise location. This area may be adjusted based on factors such as demographics, market demand, and the presence of other businesses, potentially leading to smaller territories in densely populated urban regions.

Franchisees have the right, though not the obligation, to offer catering and third-party delivery services within their Designated Territory. When providing these services, franchisees must comply with Wing Snob’s standards and guidelines.

Franchisees are prohibited from operating or soliciting business outside their Designated Territory without Wing Snob’s prior written consent, except for the specified services.

Competitors

Below are some of

Wing Snob

key competitors in the

Chicken

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
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Gross Profit
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EBITDA
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39

New
+
95%
95%

$30,000

$340,000

$616,000

n.a.

$757,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Chuck's Hot Chicken

Chuck's Hot Chicken is a quick-service restaurant franchise specializing in Nashville-style hot chicken. It offers a menu centered around spicy fried chicken, catering to customers seeking bold flavors.

Franchisees

?

2
+
n.a.
n.a.
Investment

?

$478,000 - $834,000

Angry Chickz

Angry Chickz is a quick-service restaurant franchise specializing in Nashville hot chicken sandwiches and tenders, known for its bold flavors and spice levels.

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$603,000 - $1,323,000

WOW American Eats

WOW American Eats is a fast-casual restaurant franchise offering classic American comfort food, including burgers, wings, and hearty sides.

Franchisees

?

38
+
-19%
-19%
Investment

?

$192,000 - $795,000

HCK Hot Chicken

HCK Hot Chicken is a fast-casual restaurant franchise specializing in Nashville-style hot chicken, offering bold flavors and customizable heat levels for spice lovers.

Franchisees

?

5
+
n.a.
n.a.
Investment

?

$206,000 - $688,000

East Coast Wings + Grill

East Coast Wings + Grill serves a variety of flavorful chicken wings, burgers, and other American fare, offering a casual dining experience with a focus on quality and taste.

Franchisees

?

30
+
-3%
-3%
Investment

?

$408,000 - $1,233,000

Brown's Chicken

Brown's Chicken serves fried chicken and a variety of homestyle sides, offering a flavorful and satisfying dining experience with a focus on quality ingredients.

Franchisees

?

21
+
0%
0%
Investment

?

$358,000 - $2,699,000