Brixx Wood Fired Pizza

Brixx Wood Fired Pizza Franchise FDD, Costs & Fees (2025)

Brixx Wood Fired Pizza is a restaurant specializing in wood-fired pizzas, offering customers a delicious selection of gourmet pizzas, salads, and appetizers in a cozy and casual dining atmosphere.

Established in 1998 in Charlotte, North Carolina, Brixx Wood Fired Pizza has evolved from its inaugural location in the historic Dilworth neighborhood to a thriving franchise with 20 establishments across the Southeast United States.

The company is headquartered in Charlotte, NC, and began franchising in 2006, offering opportunities for entrepreneurs to be part of its expanding footprint.

Brixx specializes in handcrafted brick oven wood-fired pizzas, complemented by a diverse menu that includes pastas, salads, sandwiches, and chicken wings. Each dish is prepared with fresh, high-quality ingredients, emphasizing a commitment to quality and flavor.

The restaurants also feature an extensive selection of craft beers and wines, enhancing the dining experience.

What sets Brixx apart in the competitive dining landscape is its unique blend of fine dining techniques applied to casual cuisine. The signature wood-fired ovens impart a distinctive smoky flavor to the pizzas, creating a memorable taste that resonates with customers.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure	Amount
Initial Franchise Fee	$45,000
Real Estate and Improvements	$500,000 - $840,000
Initial Inventory	$12,000 - $30,000
Furniture & Fixtures	$55,000 - $100,000
Signage	$16,500 - $30,000
Other Equipment (ovens, ranges, refrigeration, maketables, mixers)	$210,000 - $285,000
Point-of-Sale Software	$6,050 - $10,000
Security Deposits	$1,000 - $5,000
Utility Deposits	$1,000 - $5,000
Insurance Premiums	$1,500 - $3,000
Professional Services (Accountant, Lawyer)	$10,000 - $15,000
Architect	$35,000 - $50,000
Grand Opening Promotions	$5,000 - $10,000
Utilities	$2,000 - $3,000
Permits and Licenses	$1,000 - $2,000
Payroll (1 week of training)	$20,000 - $24,000
Training Salary	$22,500 - $26,000
Training Expenses	$12,000 - $18,000
Liquor License	Varies
Additional Funds (3 months)	$25,000 - $75,000
TOTAL	$979,550 - $1,571,000

Type of Expenditure	Amount
Initial Franchise Fee	$45,000
Real Estate and Improvements	$500,000 - $840,000
Initial Inventory	$12,000 - $30,000
Furniture & Fixtures	$55,000 - $100,000
Signage	$16,500 - $30,000
Other Equipment (ovens, ranges, refrigeration, maketables, mixers)	$210,000 - $285,000
Point-of-Sale Software	$6,050 - $10,000
Security Deposits	$1,000 - $5,000
Utility Deposits	$1,000 - $5,000
Insurance Premiums	$1,500 - $3,000
Professional Services (Accountant, Lawyer)	$10,000 - $15,000
Architect	$35,000 - $50,000
Grand Opening Promotions	$5,000 - $10,000
Utilities	$2,000 - $3,000
Permits and Licenses	$1,000 - $2,000
Payroll (1 week of training)	$20,000 - $24,000
Training Salary	$22,500 - $26,000
Training Expenses	$12,000 - $18,000
Liquor License	Varies
Additional Funds (3 months)	$25,000 - $75,000
TOTAL	$979,550 - $1,571,000

Franchise Disclosure Document

Number of units

Training

The Brixx Wood-Fired Pizza franchise provides a structured and multi-level training program for its franchisees, which includes the following:

Initial Training Program: Franchisees (owners or senior managers) are required to attend and successfully complete an Initial Training Program before the restaurant opens. This program is conducted at a designated training location and is designed to equip attendees with essential skills to manage a Brixx location. The cost for up to four people is included in the initial franchise fee, although travel, lodging, and other related expenses must be borne by the franchisee.
Management Training Program: This program must be completed by the franchisee or their managing representative no later than eight weeks prior to the restaurant’s opening. It includes 26–29 hours of classroom training and 255 hours of on-the-job training. It certifies participants to manage the Brixx System and train others.
Position-Specific Training: Assistant managers and kitchen managers are required to complete a five-week on-the-job training program at a designated location. This is also included in the initial franchise fee, though related expenses such as wages and travel are the franchisee’s responsibility.
Grand Opening Training: A trainer is sent by the franchisor to assist in staff training at the franchisee's restaurant for up to one week before opening. This support is part of the initial franchise fee.

Territory Protection

Brixx Wood-Fired Pizza grants a protected territory to franchisees, typically a 1.5 to 3-mile radius based on the area's population. Within this zone, Brixx won’t allow another full-service, dine-in restaurant using its brand, as long as the franchisee is in good standing.

However, this protection excludes “Reserved Locations” like airports, malls, and stadiums, even if they fall within the franchisee's area. Brixx and its affiliates may also advertise, solicit, and fulfill orders anywhere, so franchisees may still face competition from other branded outlets or channels.

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising

2006

Franchisees

-17%

Franchise fee

$45,000

Investment

$980,000 - $1,571,000

Revenue (AUV)

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$1,758,000

21.1%

Operating Profit

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n.a.

Home based

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Passive investment

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Competitors

Below are some of

Brixx Wood Fired Pizza

key competitors in the

Pizza

sector.

Franchise

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New

-17%

$45,000

$980,000

$1,571,000

$1,758,000

n.a.

Russo's New York Pizzeria

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