7 Brew: Redefining the Drive-Thru Coffee Experience

7 Brew is a rapidly growing drive-thru coffee franchise that has made a significant impact on the coffee industry since its founding in 2017. The brand was established in Rogers, Arkansas, with a vision to revolutionize the drive-thru coffee experience by combining speed, quality, and exceptional customer service. 

Headquartered in Fayetteville, Arkansas, 7 Brew is known for its diverse menu that includes a wide variety of coffee drinks, smoothies, shakes, and more, all crafted to provide a unique and enjoyable experience for its customers.

In 2021, 7 Brew began franchising, which marked the beginning of its rapid expansion across the United States. The franchise stands out in the competitive coffee market by emphasizing not just the quality of its beverages, but also the atmosphere it creates.

The brand’s philosophy is centered around cultivating kindness and joy with every interaction, making each visit to 7 Brew more than just a transaction but a memorable experience.

Training 

The 7 Brew franchise provides comprehensive training to ensure that franchisees, managers, and employees are fully prepared to operate their stores successfully.

1. Store Owner Training: A two-day program focused on equipping franchisees with the knowledge and skills needed to manage and operate the business effectively.
2. Manager Training: A more comprehensive 14-day program that covers in-depth operational procedures, leadership development, and customer service excellence.
3. Employee Training: A three-day program designed for store employees, concentrating on the daily tasks and customer interactions essential to maintaining the 7 Brew experience.

Territory Protection

The 7 Brew franchise offers territory protection to its franchisees, ensuring that each franchisee has a specific geographic area where no other 7 Brew franchises will be established. This protection helps franchisees build their customer base without the concern of direct competition from other 7 Brew locations within their designated territory. 

The exact terms of the territory protection, including the size and boundaries of the protected area, are typically detailed in the franchise agreement.

This territorial protection is a significant advantage for franchisees, as it allows them to focus on growing their business in a secure market space.