Tierra Encantada Franchise FDD, Costs & Fees (2026)
Tierra Encantada offers bilingual daycare services for children, focusing on Spanish immersion. Franchisees are provided with comprehensive training, marketing support, and operational tools to run a successful daycare business.
KEY FRANCHISE STATS
Franchisees
?
2
+
0%
0%
Franchise fee
?
$60,000
Investment
?
$1,542,000 - $3,658,000
Revenue (AUV)
?
Undisclosed
$2,902,000
+
14.0%
14.0%
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Tierra Encantada is a daycare and preschool franchise that specializes in Spanish immersion programs for children from six weeks to six years old. Established in 2013 in Minneapolis, Minnesota, the brand has become a recognized name in early childhood bilingual education.
With its headquarters still based in Minneapolis, Tierra Encantada has stayed true to its roots while expanding its reach through franchising since 2019. The franchise’s model blends immersive language learning with organic, freshly prepared meals and the use of cloth diapers, creating a well-rounded and eco-friendly childcare experience.
Tierra Encantada has earned its reputation thanks to its focus on exceptional early education, a playful and engaging curriculum, and an environment that supports both the intellectual and social growth of young children. Its holistic approach appeals to families who value both bilingual learning and sustainable practices.
Initial investment
The initial investment required for a Tierra Encantada franchise is
$1,542,000 - $3,658,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$48,000 – $60,000
Professional Services
$53,277 – $99,446
Lease, Real Estate and Improvements
$776,505 – $2,468,936
Security, Fire, Video Surveillance, and Keycard Access System
$104,512 – $125,181
Outdoor Fence and Playground Area
$145,380 – $208,788
Interior and Exterior Signage
$49,960 – $57,253
Facility Furniture, Equipment, and Supplies
$178,140 – $267,609
Computer Equipment and Software
$3,490 – $4,414
Business Licenses and Certifications
$500 – $1,419
Insurance
$911 – $4,265
Initial & Grand Opening Training
$1,000 – $13,930
Opening Advertising/Marketing
$30,000 – $47,113
Additional Funds/Working Capital (Pre-Opening – First Three Months of Operation)
$150,000 – $300,000
Total Estimated Initial Investment
$1,541,675 – $3,658,354
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Type of Expenditure
Amount
Initial Franchise Fee
$48,000 – $60,000
Professional Services
$53,277 – $99,446
Lease, Real Estate and Improvements
$776,505 – $2,468,936
Security, Fire, Video Surveillance, and Keycard Access System
$104,512 – $125,181
Outdoor Fence and Playground Area
$145,380 – $208,788
Interior and Exterior Signage
$49,960 – $57,253
Facility Furniture, Equipment, and Supplies
$178,140 – $267,609
Computer Equipment and Software
$3,490 – $4,414
Business Licenses and Certifications
$500 – $1,419
Insurance
$911 – $4,265
Initial & Grand Opening Training
$1,000 – $13,930
Opening Advertising/Marketing
$30,000 – $47,113
Additional Funds/Working Capital (Pre-Opening – First Three Months of Operation)
$150,000 – $300,000
Total Estimated Initial Investment
$1,541,675 – $3,658,354
Franchise Disclosure Document
Below is Tierra Encantada's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Tierra Encantada had 13 total units in 2025, of which 2 were franchised-owned and 11 company-owned.
Frequently Asked Questions
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Tierra Encantada provides a detailed and structured training program for its franchisees to ensure smooth operations and brand consistency. Here’s a summary of the training programs:
Initial Training Franchisees, the Operating Principal, and the Center Director must complete a roughly 10-day initial training program before opening, covering center operations and the Tierra Encantada system.
Grand Opening Training At the time of opening, Tierra Encantada may provide on-site training, including employee training and pre-opening assistance, typically lasting up to 10 business days.
Refresher Training and Conventions The franchisor may require periodic refresher courses or attendance at conventions and conferences for the Operating Principal, Center Director, or staff.
Territory Protection
Tierra Encantada offers franchisees a protected territory as specified in the Franchise Agreement, typically defined by factors like demographics, traffic, and nearby businesses. As long as the franchisee remains in compliance, the franchisor agrees not to open or allow others to open another Tierra Encantada Center within that territory.
Generally, each territory includes a population of at least 50,000 people, but the territory is not exclusive, meaning franchisees may still face competition from other channels or brands. The franchisor reserves the right to operate or license businesses outside the assigned territory and to sell products through alternative channels like the internet or mail order.
Franchisees may only provide off-premises services within their territory with the franchisor’s written consent and are prohibited from doing so outside the territory without permission.
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